My Animation Era
Chapter 259 Financing (please subscribe)
Wanbao Video is truly a “gold-swallowing” beast.
Gu Miao has been raising her for a long time. As the number of users increases, the pressure on the server increases, and he can no longer afford it.
then what should we do?
It is impossible to give up!
We have finally managed to raise a platform, and we are almost ready to harvest the food. Doesn’t giving up now mean all the hard work has been wasted?
But video websites are too expensive.
It is difficult for Wanbao Group alone to independently support the development of "Wanbao Video", which is growing stronger and suffering more serious losses.
So, under the persuasion of Mr. Xiao Xiong, Jiang Keke and others, Gu Miao finally decided to introduce new enemies... investors!
The addition of the big enemy can greatly reduce the burden on Gu Miao and Wanbao Group.
The price Gu Miao needs to pay is nothing more than selling or diluting his shares. To him, it was a good deal.
At first, he wanted to find Mr. Tan for investment.
It is a pity that Mr. Tan, as the helmsman of a major Internet company, has long seen through the "video website" as a deep pit and refuses to join in at any cost.
But he still helped Gu Miao.
After Mr. Tan's introduction, Gu Miao met several heads of investment banks and exchanged information with them about Wanbao Video.
The investment banks are interested.
It must be admitted that Gu Miao may not be good at anything else, but she is definitely a good at painting cakes. In his description, Wanbao Video will be like "animated Hollywood" in the future.
The global animation industry is worth trillions.
Even if Wanbao Video can only get a very small piece of cake, it is not a small amount.
Good guy!
When the investment bank heard this and combined with the current development of Wanbao Video, they immediately felt that the deal was feasible.
The two sides hit it off immediately.
They quickly hooked up and reached a preliminary financing intention. But on "valuation", the two sides had great differences.
"You can't do this."
As a senior, Mr. Tan told Gu Miao that if you want to obtain a high valuation, you must make the data look better.
Gu Miao made a decision to buy foreign animation copyrights to attract more new users to register in order to "brush data".
Maguire is right.
If you buy the copyright like this, you will definitely lose a lot of money. After all, there are only so many Wanbao Video members, how can they afford to spend so much money?
But after the data was collected, Wanbao Video relied on its substantial copyright library and large number of animation enthusiasts to increase its valuation instantly.
Come and go, it’s really not a loss.
The second round of financing negotiations was soon held in the Wanbao headquarters building. After a fierce exchange of words, the deal was finally reached with a valuation of 1 billion.
There are generally two ways to finance start-ups.
One is the "cash-out flow", where the founder team directly transfers part of its equity to investors at an agreed valuation.
It's equivalent to selling shares.
Therefore, the founder team can take the opportunity to cash out and get a large amount of cash.
The other is "dilution flow".
To put it simply, investors’ money will not fall into the hands of the founding team, but directly into the company’s account.
The company is valued at 100 million, and investors invested 10 million. Based on the valuation, the investors received about 10% of the shares, and the founding team diluted their share from 100% to about 90%.
Gu Miao chose the second method.
Because he is not very short of money, but Wanbao Video is very short of money, so comprehensively considering, it is more appropriate to keep the money in the company.
This time we raised 100 million yuan.
It is expected to meet the development needs of Wanbao Video website in the next year and a half. When all the money is burned out, Wanbao Video's valuation will be higher. At that time, it will raise another round of financing and collect some more money to burn.
"How long will it take to burn money?"
“Let’s go public!”
Gu Miao thought for a while and then said: "After the stock is listed, we can cash out appropriately and recover the cost invested in the early stage. When the market value drops to a certain level, we can then repurchase it."
"Isn't this always a loss..."
"That's right! That's what video websites are like. They burn investors' money in the early stage and then burn investors' money in the later stage."
Gu Miao nodded and explained: "But it's not a loss for the rest of your life. According to the development plan I have formulated, we will be able to turn losses into profits in five or six years."
Five or six years?
Ma Kui curled his lips.
If I really wait until then, I'm afraid the day lilies will be cold. And turning losses into profits only means the end of losses. As for how much money can be made?
It shouldn't be too much.
Seeing Ma Kui's suspicious eyes, Gu Miao was helpless. Of course he knew what Ma Kui was thinking, but if he knew he knew it, he couldn't blame him.
As for video websites, I understand everything.
Wanbao Video is not bad, at least it is following the "Mango TV" route. It has suffered losses for a few years in the past, but at least there is hope of "turning losses into profits" in the later period.
Is it another video website?
Turn a loss into a profit? Go ahead and dream! If you don't lose billions or tens of billions a year, you would be embarrassed to say that you are a video website.
The financing of Wanbao Video did not involve Gu Miao too much energy.
But the fact that Wanbao Comics established the "Beep Comics" website and solicited online manuscripts from 2D animation fans around the world made him particularly concerned.
Bibi Comics Network, the full name of Bibi Comics and Novels Serial Reading Network.
The website is mainly engaged in comics serialization.
There is also a light novel serialization, but it is not the main project, at most it is an additional project.
As for comics, Nantong made appointments with several talented cartoonists to create new works on "Beep Comics" and became the first batch of signed cartoonists.
The website has been online for more than a month.
Judging from the current response, the situation is not very optimistic. Because the user base is too small, the income from serializing comics and light novels on it is too low.
Nantong was also helpless.
As a newly established website, even if it is backed by the giant Wanbao, it is impossible for it to become popular on the entire Internet overnight and attract countless users.
This can only be overcome slowly with time.
But Gu Miao thought of a good idea, which might help Nantong attract a group of users for the newly established "Beep Comics".
any solution?
Of course, I open a vest account and go to the website to "spread coins" everywhere.
As an online comic and light novel serialization website, Bip Comics learns the advantages of various aspects and naturally has a "reward" function.
What Gu Miao has to do is very simple.
He would create an inconspicuous trumpet, randomly select a few books that he liked, especially those of acceptable quality, and reward them heavily.
The amount must be "scary"!
[A young man in a rental house in Chiba Prefecture has managed to make millions a day by serializing online comics! 】
Don’t you see how popular it is? Now that it’s topical, it’s deliberately promoted so that curious passers-by can’t take a look or two?
have to say.
This kind of routine that is almost useless in China may have miraculous effects in foreign markets. After all, foreigners may have never seen this scene.
This year's 618, what did you buy?
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