My Animation Era

In this world, there is no so-called victorious general.

People make mistakes and horses make mistakes.

As long as a person is not a god, there is a possibility of failure. There are countless cases in the film industry where well-known directors have failed.

no doubt.

The director who has always been known as the "King of Lunar New Year Movies" and had a brilliant record in the past few years has overturned this time.

It cost a lot of money. It is said that the total production cost exceeded 200 million. It took nine years to come out. It had the highest film schedule in the same period, but the box office performance was not satisfactory.

"It's quite strange..."

Speaking of which, Ma Kui expressed some confusion.

He also watched Xiaogangpao's new film. Although he didn't quite understand it, the quality was always good, and the audience's reviews were also very good. Most of them said it was very good to watch.

But something strange is coming.

The audience's reputation is obviously good, and the film quality is also online. However, the attendance rate is extremely low, and the real-time box office is more than a tiny bit lower than other movies in the same period.

Although it has just reached noon, the premiere day has not yet ended, and the box office statistics for the first day have not yet been announced.

But box office performance and attendance are not secrets. If you ask a friend in the theater chain, you can get a rough idea of ​​the situation.

Obviously, not in 1942!

With such a luxurious cast and the top film scheduling resources in the same period, the box office performance is not as good as "Snake"?

Blanch!

The theater owners probably want to curse.

"It's actually understandable."

Gu Miao explained with a smile: "The subject matter of 1942 is too heavy and serious. If it were released on National Day, maybe the situation would be much better."

Is such a serious and heavy subject released during the Lunar New Year?

Everyone is having a great time celebrating the New Year, and going to the cinema is just to have a "family fun" festive atmosphere, but it turns out that it's all so serious and heavy?

All I can say is, you deserve it!

Xiaogangpao's new film performed poorly, and Gu Miao received news not long after the film was released.

This is his chance!

There are only so many screens used to play movies across the country. If the films in the same period are not strong, then you have to eat up the other party's share and strive to get a higher film arrangement rate.

Taking advantage of the situation is so cruel...

As for whether the theaters will agree to increase the filming rate of the movie "Snake Comes Around", Gu Miao is not worried.

The almost 100% attendance rate and the overwhelming praise from the entire network are the confidence he needs to strive for more film arrangement resources.

…

On the second day of the Lunar New Year, I went back to my parents’ home.

Putting aside the fact that Gu Miao has not yet married a wife, there is no need to care about this traditional custom. Even if he really married a wife, he wouldn't be able to control that much.

Because, the box office results on the opening day were announced.

21.4782 million yuan!

This is an astonishing achievement achieved by the movie "Pleasant Goat and Big Big Wolf: Snake Comes Around" on its first day of release, with a screening rate of 12.14%.

Although it failed to win the single-day box office championship, it was only a few million away from the first place "Review of 1942".

do not forget!

The scheduling rates of the two films are vastly different. "Snake Lai Run" grossed 20 million in box office in a single day, which is definitely a 'blockbuster' in this year's Lunar New Year season.

Various media outlets have reported on it.

[A dark horse appears in the Lunar New Year period, with a single-day box office exceeding 20 million! 】——Jiangchuan Metropolis Daily.

[Many new films were released on New Year's Day, and the movie "Pleasant Goat and Big Big Wolf" became the biggest winner? 】——Chinese Film Observation.

【The Light of Chinese Comics? "Pleasant Goat and Big Big Wolf: Snake Comes Around" is expected to top the box office list of domestic animated films! 】——Penguin Entertainment.

Damn it?

Regarding the evaluation given by the media to "Snake Comes Around", the person who was most shocked was not Gu Miao, but the practitioners in the animation industry.

All my colleagues were shocked.

20 million box office in a single day?

Is this an animated movie? Or a domestic animated movie? When did domestic animation have such strong box office appeal?

It’s simply a fantasy!

When many people working in the animation industry saw these news reports for the first time, they thought they had read it wrong.

When they finally realized that this was not fake news, their expressions were wonderful.

Don't blame them for not having confidence.

Mainly animated films, especially domestic animated films, have not had any particularly outstanding results over the years.

Everyone has forgotten the name of the last domestically produced animated film released to the public. As for the box office? I don't even want to mention that.

"Qui Ba Zhi Ten Thousand Urgent" once made everyone think that domestic animation has finally risen and can occupy a place in the film industry.

But the result is...

It can only be said that the greater the hope, the greater the disappointment.

Being in the animation industry, I have witnessed the sad demise of one animated film after another. Everyone has developed PTSD from the words "animated movie".

Just when everyone thought that the way out for domestic animation was not the big screen but the small screen, Jiangchuan Gu Sanshui stepped forward.

It grossed 20 million in box office in a single day, temporarily ranking second in this year's Lunar New Year box office rankings, beating out several major productions.

How can everyone not be surprised by such an amazing box office performance?

What surprises everyone even more is that the production cost of the movie "Snake", which performed so well and had such a ridiculously high attendance rate, was announced by Wanbao Animation was only 35 million yuan.

Blanch!

There is no harm without contrast.

The top-ranked new film by Xiaogangpao has a total investment of hundreds of millions and a ridiculously high film schedule, but its box office is only a few million higher than "Snake Comes to Run".

This time...

Not only colleagues in the animation industry were envious and surprised, but even those in the live-action film industry who knew little about animated films were amazed by the screening performance of "Snake."

The cost is only 35 million.

On the first day of release, it grossed more than 21 million yuan at the box office, and this was despite a low film schedule. If the film schedule is higher and the screening time is longer, the total box office will be so high!

Billion dollar club?

The attendance rate is so high, and the film's reputation is also very good. It is almost certain that the box office will exceed 100 million, and even 500 million is not impossible.

This also means...

Pleasant Goat and Big Big Wolf's "Snake Comes Around" will become the first domestic animated film to have a box office of over 100 million, leaving a mark in film history!

Everyone's speculation soon turned into reality.

Starting from the second day of the first lunar month, theaters in various places have increased the film scheduling rate of She Lai Run. As word of mouth continues to ferment, the movie box office has finally taken off.

25.14 million!

30.2 million!

32.07 million…

Although on the fifth day of the Lunar New Year, movie attendance dropped and the box office dropped slightly, by this time, no one cared about it.

Because at this moment.

The total box office of the movie "Pleasant Goat and Big Big Wolf: Snake Comes Around" successfully exceeded the 100 million mark, reaching 108.8 million yuan.

"congratulations!"

"Mr. Gu, congratulations!"

"Wanbao NB! (broken sound)"

After the news came out, almost everyone he knew sent congratulatory messages to Gu Miao.

The excited Mr. Bear even sent out tens of thousands of red envelopes in the [Domestic Animation Exchange Group].

Trivia: "The Mighty Tiger" is the first domestic animated film with a box office of over 100 million, and "The Future" is the 100th domestic animated film with a box office of over 100 million!