My Animation Era

Can stage plays make big money?

If this were asked by other works, Gu Miao would probably roll his eyes and show a disdainful smile.

But if it's the animation "The Lion King", that's a different matter...

Although the cooperation invitation that Gu Miao retained came from Broadway, it was not a professional theater troupe, but Thomas, a stage play "director" who was very famous on Broadway.

He contacted Gu Miao via email.

In the email, Thomas said that he had just watched the movie "The Lion King" and was deeply shocked. He was deeply moved by Savannah's story and the music of the movie.

To this end, he had an idea.

Can such beautiful music, such a touching and classic story be adapted into a stage musical and performed on Broadway in New York?

As soon as this crazy idea came up, Thomas was immediately excited.

So after watching the movie, he drafted an email overnight, roughly explaining his thoughts, and hoping to get support from the copyright owner "Wanbao Animation".

This email was originally sent to the "IP Copyright Operations" management department of Wanbao Animation.

Then the reviewers of the department took a look at the information submitted by the applicant and prepared a reply to reject it without even thinking about it.

Where did this little brat come from?

You don't just take a piss to show yourself, and you shamelessly seek cooperation with Wanbao. What is your identity? Do you have any outstanding works?

The eight major Hollywood film industry giants, we Wanbao don’t like to see you. You are an ordinary stage director, who gives you the courage and confidence?

The content of the "gentle rejection" reply had actually been written, but just as he was about to send it, the supervisor suddenly called a meeting with all employees in the department.

At the meeting, the supervisor read to everyone a document from the "Wanbao Group President Office".

The instruction document issued by the President's Office is very concise. It roughly means that around the IP "The Lion King", the copyright operation and management department needs to pay special attention to the theme of "stage drama".

Once there are relevant cooperation applications or invitations, they must be summarized and submitted to the President's Office for review and approval by the wise and wise CEO.

Thomas is lucky!

If the documents from the CEO's office were sent half an hour late, his emails would probably have disappeared without a trace.

Fortunately, he got on this bus. Since he was the first person to propose cooperation related to "stage play", the email soon reached Gu Miao's hands.

"Who is Thomas?"

After reading the email, Gu Miao quickly arranged for someone to investigate and collect Thomas' information and public information.

After taking a brief look at this man's resume, Gu Miao made a plan. She reimbursed him for the round-trip air tickets, food and accommodation, and invited Thomas to Jiangchuan from New York.

The two talked behind closed doors for two hours.

Except for Du Hao and Lao Zhang, no one knew what Mr. Gu talked about with Thomas. Anyway, the final result was that Thomas joined Wanbao and started working at the stage drama center of [Jiangchuan·Pleasant Goat Paradise].

His first task was to create a stage musical based on the movie "The Lion King" and recruit actors to perform it for the first time at the finals of this year's "Wanbao Cup" Tennis Open National Competition.

No one knows why Mr. Gu attaches so much importance to the development of the stage play of "The Lion King" and even allocated a large sum of money to Thomas...

It's baffling anyway.

Although I don't quite understand why Mr. Gu attaches so much importance to the "Lion King" stage play, there are many smart people in Wanbao, and many of them can draw inferences from one example.

So soon there were suggestions to adapt classic animations such as "Bear Bears", "Sailor Moon", "Digimon" and "Pokémon" into stage plays.

"Up to you!"

Gu Miao held an indifferent attitude towards the ideas of his people. If they were willing to adapt it, then let them change it.

It's best to succeed. It doesn't matter if you fail. Just accumulate experience.

It doesn’t cost much anyway.

Although in his opinion, not all animations are like "The Lion King" and are suitable for adaptation into stage plays, but it doesn't matter if you give it a try.

The reason why "The Lion King" is a classic and is very suitable for stage adaptation is because the story is derived from the classic play "Hamlet".

This is a natural advantage that other animations do not have. It is also why "The Lion King" has become one of the most popular musicals in the world, and why Gu Miao attaches so much importance to its stage play adaptation.

In another animation, would he attach so much importance to the stage play adaptation?

Don’t even think about it!

…

The popularity of the movie "The Lion King" has completely ignited the audience's enthusiasm for Savannah in this midsummer August.

And at the same time.

Konjac Studio, a subsidiary of Wanbao Animation, also recently announced a relatively blockbuster news.

The animation "Crayon Shin-chan", which is currently being broadcast on TV, has reached cooperation with TV stations in 27 countries around the world, and will soon launch multi-lingual versions in Japanese, Korean, English, Spanish, German and Arabic.

"Waterfa?!"

The news that "Crayon Shin-chan" would be released in multiple languages ​​so quickly shocked passers-by.

Not surprised by the speed.

Wanbao is recognized as a "fast shooter" in the industry. They can do everything quickly. In addition, Wanbao also maintains a professional translation and dubbing team. This speed is understandable.

The reason why everyone was surprised was mainly because of the news that "Crayon Shin-chan" went overseas so quickly and was broadcast in many countries around the world.

When animation goes overseas, the emphasis is on "you are willing to do what I want".

To put it simply, if you want your animation to be broadcast overseas, you must first get people interested, and then you can negotiate a cooperation to broadcast it abroad.

No one is interested, but if you try to get involved, even if you offer money, they may not want to pay attention to you, let alone broadcast your work.

That's why everyone was shocked that "Crayon Shin-chan" was broadcast on TV stations in more than 20 countries and regions so quickly.

how did you do that?

Netizens who don’t often visit the Internet find it difficult to understand this matter, but after many international students or industry experts explain it, everyone understands it instantly.

It turns out that the "raw meat version/cooked meat version" of "Crayon Shin-chan" has become popular overseas!

Xiaoxin, whose thinking is different from ordinary people's, either makes people's eyes bright or makes people's eyes dark, and soon conquered many foreigners.

Especially in Neon, the role of Xiaoxin has received as much attention and discussion as in China. In the latest "Neon's 100 Most Popular Animation Characters" voting event, Xiaoxin also made it to the top 80.

This is amazing!

After all, the official translated version of "Crayon Shin-chan" has not yet been broadcast on the Neon Market. There are only raw/cooked meat versions circulating on the Internet.

It is not difficult to imagine that with the launch of the Japanese version of "Crayon Shin-chan", the popularity and popularity of this animation in Neon will also usher in a surge.

In addition to Neon, "Crayon Shin-chan" has also gained the love of a large number of viewers in many countries and regions around the world, which has also attracted the attention of many local TV stations.

So there is the good news that the animation has not yet finished its premiere and has been broadcast on 27 overseas TV stations.

Mr. Qiu is very happy!

When Konjac Studio was first established, under the guidance of Gu Miao, he decided to develop a career in "comedy" themes.

At that time, even though the big tree of Wanbao was at their backs, everyone at Konjac Studio was worried.

This is not difficult to understand.

Having confidence is a good thing, but whether it can be done well and meet the expectations of the audience and Mr. Gu is another matter.

The success of "Crayon Shin-chan" can be regarded as a shot in the arm for Konjac Studio, and the restless heart can finally let go.

Take the first step bravely. Once you have enough confidence, you will soon take the second and third steps...

Konjac Studio has not been complacent in the face of its huge success. It is still working steadily and honestly producing the follow-up series of "Crayon Shin-chan".

But their direct leader, Mr. Qiu, suddenly had a bold idea after seeing the success of "Crayon Shin-chan".

Theatrical version!

Yes, just like the "Twelve Zodiac" plan for the "Pleasant Goat and Big Big Wolf" series, he also wants to formulate a theatrical version plan for "Crayon Shin-chan" and release a major theatrical version of the movie every year.

I have to say, he is very courageous.

When everyone was unsure whether the second season of the animated "Crayon Shin-chan" could continue the glory of the first season, he was already considering "releasing a theatrical version every year" for this series.

Blind confidence?

Gu Miao didn't know what he was thinking. Anyway, in his opinion, although this plan was a bit hasty, it was not completely unfeasible.

Just one theatrical version a year!

As long as the TV version of "Crayon Shin-chan" can maintain its current level and ensure that the project has stable income, not to mention one theatrical version a year, there will be no problem with ten theatrical versions a year.

So here comes the question...

Can the animated "Crayon Shin-chan" ensure stable project income every year like "Pleasant Goat and Big Big Wolf" and "Bear Bears"?

"I think it's okay!"

Without waiting for Mr. Qiu to answer, Gu Miao took the initiative and made a decision: "Obviously, the life cycle of the animation "Crayon Shin-chan" will be very long. I think it is acceptable for an animated IP like this to release a theatrical version a year."

Of course, costs must be controlled.

Although he agreed with Mr. Qiu's plan to produce a theatrical version, Gu Miao also required that the production cost of the theatrical version must be controlled and try to avoid budget overruns.

At the same time, the theatrical version also has a need to make money.

If one day, the theatrical version fails to make a profit, or even suffers a serious loss, the production team must stop the plan of "one theatrical version per year" and change it to "one theatrical version every two years" or "one every three years."

It was hard to hear, but he had to say it in advance.

He has no objection to making a theatrical version of animation, and has even been supportive and encouraging. As long as the production team is willing to make it, he is willing to fund it.

Again……

Now that you have filmed it, you must do it well. If the theatrical version does not meet the expected results, and you want to continue filming next year and the year after, there will be basically no chance.

Climate change is so obvious. In the past few years, the temperature in February and March was generally below 10 degrees, and every household burned a stove to keep warm. Now the temperature is 14-23 degrees...