My Animation Era

Don't underestimate the power of a great movie trailer. An excellent trailer can make a movie's premiere box office soar several times out of nowhere.

Speaking of which, we have to mention the classic Hollywood marketing blockbuster "Fast and Furious" series.

In the Fast and Furious series, before each new film premieres, there will be a wave of vigorous marketing on the entire Internet, for fear that others will not know that this movie has a sequel.

The most outrageous thing is the trailer.

Every trailer of a fast-paced movie is the best among the best, making people unable to stop watching it, and their curiosity and anticipation are instantly overflowing.

As a result, as soon as I entered the cinema and watched the feature film, there was only one feeling in my mind, and that was, "Isn't this a little different from the feature film I imagined?"

And the Avengers series.

In short, Hollywood is definitely professional when it comes to trailer tricks. Their blockbuster trailers are designed to make you want to buy a ticket to watch the movie after watching it.

As for the trailers of domestic blockbusters, I don’t know what the director thought. The main film was edited into a mess, and the trailers were also edited into a blur, making people unable to understand them.

Isn’t this trying to discourage the audience?

Originally, when everyone watched the trailer, they were interested in your movie. However, the trailer turned out to be so confusing. How many people would be interested in the feature film?

certainly!

Animated movies are very different from live-action movies in nature, and there are also many differences in the editing logic of trailers.

However, no matter how different they are, the core content is absolutely the same, which is to use the trailer to arouse the audience's curiosity and expectation, thereby inducing them to buy tickets.

At this point, Gu Miao believes that the trailer of "Pleasant Goat and Big Big Wolf: The Golden Rooster" is successful.

With this trailer and a stronger film schedule, there is no way the premiere box office will be bad. As for the subsequent box office trend, it depends on the performance of the feature film.

And speaking of the feature film…

In fact, compared to the exciting trailer, the feature film is still slightly lacking.

But this is normal. How long is the trailer? The feature film lasts more than 90 minutes, so it’s impossible for every minute to be as exciting and high-energy as the trailer, right?

"The protagonist is Mother Chicken..."

Guo Hongwei explained: "But she is only the protagonist on the surface. The real protagonist is the old pairing of Pleasant Goat and Big Big Wolf."

"Superpowers are an important clue throughout the film. Characters with superpowers, such as Lazy Sheep, Beautiful Sheep and Boiling Sheep, have much more scenes than Slow Sheep and Warm Sheep."

"This is not absolute, because even though Red Wolf has no superpowers, she still has a lot of roles, even more than many lambs..."

Red Wolf has no superpowers?

Gu Miao rolled her eyes and said, "Are you kidding me? No matter which movie he appears in, Red Wolf has the super power to pull out pans out of thin air, right?"

"Haha, this doesn't count."

When Xiao Guo heard this, his expression was a little tense and he said: "The super power in the movie refers to the special light ability obtained after being captured and transformed by the Black Heart Preserved Egg Processing Factory."

And everyone is different.

Big Big Wolf's superpower is electric discharge, the same as Hei Dashuai, but its power is many times stronger than Hei Dashuai's.

Pleasant Goat is an accelerating light. After being hit by his super power light, the speed will be increased tenfold. Slow Goat can run faster than Bolt.

Lazy Sheep is a comatose ray. As the name suggests, if he is hit by a superpower ray, he will fall into a coma on the spot and will not wake up no matter how hard he shakes it.

The beautiful sheep is the healing light, and the boiling sheep is the strong light...

Because of the existence of these superpowers, the lambs have the capital to resist the black-hearted preserved egg processing factory and save the weird world, so that they will not be chased around by the black-bone chickens.

As for Brother Xiaosha and Dashuai Hei, the two brothers can also combine to become Xiaosha Superman, and their fighting ability is not inferior to that of others.

Big Big Wolf + Four Little Lambs + Brothers Xiaosha and Dashuai Hei together form the real protagonist group of the movie "The Golden Rooster".

Other characters?

Whether it is Slow Sheep, Big Big Wolf, Warm Sheep or Mother Chicken, they are all supporting characters.

But if we use this as a basis to judge that "The Golden Rooster" is a group drama, that would be wrong, because although there are many characters with super powers, the only ones that really stand out are Pleasant Goat, Big Big Wolf and Mother Chicken.

This makes sense.

Because of the superpowers of Lazy Yangyang, Boiling Yangyang, and Beautiful Yangyang, they appear to be auxiliaries at first glance and cannot be the main force at all.

On the other hand, in Pleasant Goat and Big Big Wolf, the superpowers are just like the configuration of the protagonists. What kind of animated version of Thor and Flash?

As for the mother chicken...

The movie is called "The Golden Rooster", but the real golden rooster has disappeared, and the mother chicken is the later golden rooster. If she is not great, who is?

"The super power element is very interesting, but the other characters are a bit out of date. The main output is Pleasant Goat and Big Big Wolf, which is a bit unexpected."

After looking at the sample for a few times, Gu Miao made a comment: "Take it back and modify it to add some presence of Lazy Sheep, Boiling Sheep and Beautiful Sheep. Don't let them paddle with super powers, it won't be that big." Something is wrong."

"Ok, I see."

This time, Guo Hongwei was not so stubborn. After all, he could clearly see the performance of Lazy Sheep, Beautiful Sheep and Boiling Sheep paddling in the movie.

This really doesn't work...

Although the absolute core status of Pleasant Goat and Big Big Wolf cannot be shaken, the others cannot be left behind!

The village chief Mangyangyang and Nuanyangyang were paddling, and it could be said that they couldn't be of much help, but Lazy Yangyang, Meiyangyang, and Boiling Yangyang were paddling, which was a bit unreasonable.

The scene really needs to be adjusted!

How to adjust it specifically, and how to increase the presence of these three lambs, I have to talk to the screenwriter later.

But it’s not a big problem. This all falls into the scope of post-production fine-tuning. Just make a few changes and it won’t waste too much time. You can even achieve the same effect through editing.

Other than this issue, there's basically nothing wrong with the movie.

The master's comments gave Guo Hongwei confidence, so he asked: "Master, should I start promoting it now?"

"if not?"

Gu Miao said angrily: "It's already the twelfth lunar month. If you haven't taken the time to promote and warm up, why don't you start announcing it after the New Year?"

Generally speaking, one month or even two months before the movie is released, the distributor starts vigorous promotion.

For a film like "The Golden Rooster", promotion was delayed until three weeks before its release. To be honest, it was already a bit late.

But that's okay!

It's only a week or two late. If you spend more money to increase the publicity, this disadvantage will be quickly made up for.

What's more, the movie trailer is so great, as long as it is released, do you need to worry about the publicity effect? Then the number of views can easily exceed 100 million!

After doing some research, I found out that the number of views of popular movie trailers, both at home and abroad, seems to be quite outrageous. Are there really so many...