My Entertainment Circle

Chapter 706 Live streaming software for idols

Did Tiffany really not expect that the mobile live broadcast software ‘V.APP’ was made by Zhang Pingan and ‘N Station’? Recently, this software has been used by idols. Basically, idols who have released albums are using this software for pre-release promotion, and occasionally for face-to-face communication between idols and fans.

Especially Apink, they have been using this software frequently recently.

It seems that the members of Apink will start live broadcasts and interact with fans online whenever they have free time. As long as there is no schedule, you can see Wu Xirong, who is addicted to games, interacting with fans online every day.

Because they frequently interact with fans to get closer to each other, the number of registered people in their official cafe has been rising in a straight line recently, and the speed is very fast.

Of course, all this is thanks to the ‘game idol’ Wu Xirong. On weekdays, she stays in the dormitory and plays games with fans. They even live broadcast backstage at the concert. That is, before the fans wait to enter, Apink will start live broadcasts in the afternoon to interact with fans online backstage, so that those fans who arrive early will not be so bored before waiting to enter.

Ah Fan, because of frequent online access, has gained benefits. After seeing this, other brokerage companies followed suit. When releasing albums, everyone started to promote online, which also made fans feel closer to their idols, thus stimulating sales growth. Even Taeyeon also did a live broadcast promotion on ‘V.APP’ this time, which shows that this software is widely used in the Korean idol community!

However, this time Zhang Pingan and ‘N Station’ made this APP, he did not have much shares, only 30%. Because it does not require much difficulty to make this thing, and ‘N Station’ is the largest portal in Korea, so Zhang Pingan did not have too many shares. After all, if he asked for more, they would not give it. If the talks fell through, then it would be a competition of who burned more money, which is the last thing both parties want to see.

Zhang Pingan chose to take a step back and asked for 30% of the shares, not participating in management, not participating in operations, and can cash out and leave after two years. Moreover, with the blessing of idols, this software has a good prospect in Korea. Many investors in South Korea think this software is very good, but Zhang Pingan knows that this is because the INS software has not yet opened live broadcasting. When INS opens user live broadcasting in the future, this V.APP will feel like it is purely for work!

So Zhang Pingan did not think about holding it for a long time. Two years of growth can make his investment tenfold. He invested 5 billion won in the early stage. When he left, the product had the blessing of idols, so he could sell 50 billion won!

Because this software is still a live broadcasting software, and the live broadcasting market in South Korea currently has two major live broadcasting platforms, Africa TV and Panda TV. Although Panda will withdraw from South Korea next year, at present, not many people who do live broadcasting choose mobile outdoor live broadcasting. At present, it is still mainly based on games and dance. It will take some time for outdoor broadcasting to be available!

Why is there less outdoor broadcasting in South Korea? Because they lack unions! Most of the anchors in South Korea are signed by individuals and platforms. Those who drive luxury cars to do Didi outdoor broadcasting and hook up with beautiful women do not exist in South Korea, because there is no Didi in South Korea. The cars called by their taxi software are all taxis from regular companies!

(PS: Look carefully, it’s not a private car like ‘Didi’, but a taxi! When Uber was first implemented in South Korea, it took away the taxi business and caused a big uproar, so Uber was removed from the platform.

In fact, Uber failed in Asia, because there are a lot of taxis in Asia, unlike the United States where there are few taxis.)

In South Korea without Didi, there are no union anchors. Those who can afford luxury cars are busy picking up girls every day. How can they have time to do live broadcasts to entertain the audience? Some unions in China will provide anchors with some luxury cars for outdoor use. Of course, there are also many anchors who buy sports cars after making money, and then do things in outdoor mode, etc.

So ‘V.APP’ does not attract many anchor resources. Now Zhang Pingan is waiting, waiting for Panda to withdraw from South Korea, and the anchors will be free. At that time, it will be the time for product appreciation.

......

Hanni, who was sitting in the car, listened to what Zhang Pingan said, and she laughed inexplicably: "I don't see you doing much on weekdays..."

Zhang Pingan understood what Pani meant, so before she finished speaking, he interrupted her: "What do you mean I didn't do anything? If I don't do anything, how can the program be filmed? If I don't do anything, why do I go to the TV station every day? Do I go to the TV station to have fun? Or do I go to see the female idol?"

Hanni immediately defended: "I'm talking about business matters. For example, your live broadcast platform, I didn't see you manage it at the beginning, and your agency didn't manage it either, but... it feels like you have done things quietly? You know... that feeling is very strange?"

Zhang Pingan said: "Aren't there professionals? When we first cooperated with this software, the person in charge of the Korean side of the live broadcast platform went to discuss the cooperation intention with Station N. I told him the cooperation model in my mind. He negotiated around this model. Anyway, it couldn’t be lower than my bottom line. As for whether they could get a higher share, it would depend on their ability. To put it bluntly, it was as simple as that. They negotiated it, and finally I Sign and reach an agreement. You know, I’m basically not involved in the company’s operations.”

Pani smiled bitterly and said: "Then why did I inform you to go to the meeting today?"

Zhang Pingan said: "I am the second shareholder. There must be something important that requires my participation. Maybe the product needs financing, or I hope to invest again, or maybe it is a summary report?"

Pani said: "This software has been used very frequently by idols recently, and there are many users, right?"

Zhang Ping'an said: "It's not bad, because with the help of idols, there are currently tens of millions of users."

Overseas, mobile phone software is open to the world, and there is no problem of 'chopping the wall'. Therefore, this software is used by users who like K-pop from all over the world. For the software, the user usage rate is actually ‘money’!

Along the way, Zhang Pingan and Pani chatted about this mobile software and the benefits of using this software. After the two of them got together, they originally talked about a wide range of topics, so as they chatted, the topic extended to the ultimate goal of 'money'.

Speaking of 'money', Pani said very vulgarly: "You said, you are so rich, why don't you wear a lot of world-famous brands?"

"I've said this question many times. I don't think it's necessary to say it again, right? Don't you just think that I don't shop much? Okay, I'll let you see how I shop this afternoon."

Pani said: "Your shopping method? Isn't it the kind that appears in TV dramas, where you wrap up all this for me?"

Zhang Ping'an smiled and pretended: "Haha, you will know this afternoon."

Soon, the two came to 'Station N'. After receiving the temporary entry permit, Zhang Ping'an really took Pani to the company's canteen. It was Pani's first time to come to the canteen of South Korea's largest portal. Inside the canteen The catering is very good. There is a Western food area and a Korean food area. Employees can choose according to what they want to eat today. Of course, the menu is set. For example, Western food today provides pasta, steak, and salad. What is Korean food?

Pani and Zhang Ping'an appeared in the employee canteen inside the portal, which caused many employees to take out their mobile phones and take pictures of them, but no one came forward to disturb their meal. Everyone is very curious, why did Zhang Pingan and Girls' Generation's Pani come here to eat? The photo uploaded to the Internet also caused countless netizens to wonder?

In the afternoon, Zhang Pingan took Pani to a meeting. Zhang Pingan's explanation here is that he diluted half of his shares to Pani.

Rich celebrities are developing side businesses, but most of them are running cafes, restaurants, etc., but Pani invested in mobile software? The people in the software department were very confused, but they didn't ask any more questions, why did Zhang Pingan transfer the shares to her?

In fact, today's meeting is to report on the financial issues, how much was spent, how it was spent, and how much money is left in the company's account...

This was the first time for Pani to attend such a business meeting. In fact, the content was not surprising, but Pani could not see what was hidden in it.

After coming out of the company, Zhang Pingan smiled: "After listening to the financial report, do you have anything to say?"

"I don't know, there's nothing to say."

"So you are not suitable for starting a business. When you looked at the report, didn't you find that one company, Jinshi Advertising Company, appeared too frequently? It is normal for advertising companies to participate in product promotion, but it is normal to stick to one company and appear in multiple places. It’s not normal. Billboards, flyers, video ads, mobile ads, TV ads. This company has too much coverage, so it’s not normal. This advertising company may be an executive within the software, or it may be an executive within the company. It’s opened by my family, do you understand what I mean?”

Pani finally understood Zhang Pingan's expression, and she said doubtfully: "Then why didn't you say it on the spot?"

"Why do you say that? Isn't the company's largest shareholder 'N Station'? Do you think they really can't find it? Maybe they just think this person is useful. These are just unspoken rules in business that will not be stated openly. When the time comes If there is a problem with the company's accounts, someone needs to take the blame. Do you really think that the only shareholders of this software are me and 'N Station'? In fact, there are many people's interests in it, so the things inside are complicated. I’m too lazy to manage the company, let alone deal with all this mess!”

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