My Entertainment Circle
Chapter 972 Red Velvet (Part 1)
Zhang Ping'an feels that S.M is really a bit "cutting leeks" this time. Of course, Zhang Ping'an also understands that the management company's financial investment in a regular album will be larger. However, it is just bigger. If the investment is twice as big as the last mini album "WHY", then Ping An will never believe it.
In fact, the main cost of an album, whether it is a regular album or a mini album, is the photography part.
JYP once publicly revealed on a show that the investment for an album is about 500 million won. That works out to about three million Chinese dollars, because a 'MV' involves renting a venue, setting up a stage, renting equipment, hiring a director, costumes, props, makeup, accessories, hiring professionals, etc., etc. They are all quite expensive.
On Xiaobo.com, an UP owner tried to create a MV with a very small scene and a single scene, which cost 210,000 Huaxia coins.
This shows how expensive it is to produce a 'MV'. If it involves special effects... well, everyone knows that 'special effects' is a bottomless pit. Today's 'MV' involves special effects production to some extent, so Park Jin Young only publicly said during the 'Gayo Festival' when he collaborated with Yoo Jae Suk that the production cost of an album is about 500 million won. This is not an exaggeration!
When the planner said, "Taeyeon's regular album has a huge investment," Zhang Ping'an also admitted that it is the first regular album after all. Their company invests a lot of money in production, which also shows that they put their heart into production.
Zhang Ping'an thinks it's normal for you to produce two versions of a regular album, a regular version and a deluxe version. The deluxe version actually only has two or three more songs, and of course the photo style embedded in the album is increased compared to the regular version.
But what do you mean by four versions of one album? To put it bluntly, it’s just about making money by cutting leeks. Take advantage of fans’ collecting psychology and sell more albums.
So after hearing the four versions, Zhang Ping'an showed no mercy at all and even said directly in front of Taeyeon that their company was 'cutting off the fans'. This approach is really a bit unethical. If I have to put it in the most straightforward terms, it is that I am crazy about money.
When Zhang Ping'an finished complaining, the marketing department also said: "The main reason is that Taeyeon really invested a lot in this regular album, so we think we can make four versions. Two for the regular version and two for the deluxe version. indivual."
Zhang Pingan smiled and gave it up and said: "Okay, it's okay to fool some fans with these words. You told me that the investment is huge, so you need to make a few more versions for distribution? What a joke, forget it, I'm too lazy to argue with you, Anyway, this is your company’s business.”
S.M treats fans like leeks. This kind of thing doesn't happen in a day or two. Besides, isn’t that what the entertainment market is like?
All fans are like leeks waiting to be harvested. Otherwise, how can the idol’s management company make money if they do this?
Of course Taeyeon understood that Zhang Pingan's words were actually meant for her. After all, the company is cutting off her fans, but the company manages the distribution scale of the album, which is something she cannot interfere with.
Taeyeon could only smile and say to Zhang Pingan: "Why did you remember it today?"
Zhang Ping'an talked about his plans for today: "I'm going to meet a chef at noon, and I have to ask him for some things. How about you, why don't we go over for a meal at noon?"
Taeyeon nodded and said, "Okay, but isn't it still early?"
Zhang Ping'an raised his hand and looked at his watch, then said with a smile: "Okay, I won't disturb your meeting. I'll go for a walk first, and I'll pick you up before lunch?"
Taeyeon nodded and said, "Okay. By the way, Hong Beibei is practicing today. Why don't you go down and take a look?"
When Zhang Ping'an heard that Hong Beibei was also practicing in the company today, he thought about it. It seemed that they would release a song after the New Year, which seemed to be the song "Rookie".
Zhang Ping'an said with a smile: "I'll go down and have a look. I still owe them a variety show. There has been no movement for so long. Let me give them an explanation in person today, right?"
.......
After leaving Taeyeon's conference room, Zhang Ping'an did not rush to Hong Beibei's practice room. Instead, he went to the lobby on the first floor and bought five ice creams. Ice cream is sold all year round, and there are many people eating it, just like in the Ice City in China.
In fact, the winter in the north is completely different from the winter in the south. The temperature in the north is very low in winter, but everyone has heating in their home. If you are indoors in the north, it is really not cold at all. You can wear autumn pajamas to survive the outdoor weather of minus ten to minus ten degrees. Sometimes I still have a fever at home, so it’s normal to eat ice cream.
However, it is different when you are in the south. There is no such thing as indoor heating in southern cities. So when it’s cold in the south, it’s really cold, and the way most families in the south keep out the cold is to wear more clothes and resist!
After Zhang Pingan bought the ice cream, he calmly entered the office building under the envious eyes of a group of fans. Countless fans saw that the security guard standing at the door had no intention of stopping Zhang Pingan. He easily entered through the electric glass door. Then disappeared from everyone's sight.
A fan sitting in the lobby drinking coffee asked, "Why is Zhang Pingan here again today?"
"I don't find it strange that he appeared in S.M. Someone has analyzed that the three places where Zhang Ping'an is most likely to be seen are Sangamdong TV Station, S.M., and LOEN, to which Lee Ji-eun belongs."
"Hahaha, that's true. But I also heard that Zhang Ping'an went to S.M. for only one thing..."
"Taeyeon is going to release an album." When a fan said this, many people laughed. Every time Zhang Ping'an appeared in S.M., it would not be long before S.M. would announce the news of Taeyeon's solo "return". Many fans joked that Zhang Ping'an was a "leaker".
Zhang Ping'an never cared about the jokes of fans on him. He came to Red Velvet's practice room with ice cream. When he pushed open the first soundproof door, "rookie.rookie..." had already reached his ears. When he opened the second door, the melody of their album's title song was completely exposed to Zhang Ping'an's ears.
Red Velvet, who was practicing, saw from the mirror that it was Zhang Ping'an who came in, and her obvious dance movements gradually became slow. Because their agent was not in the practice room, Zhang Pingan was not from their company after all. Their practice dance, including the music being played, still had a certain risk of leaking secrets.
Seeing the hesitation of the five of them, Zhang Pingan raised his hand and gestured to them, "turn around twice", which meant that they should continue.
After seeing Zhang Pingan's action, they did not turn off the music immediately, but continued to dance. And Zhang Pingan naturally walked to the rest area, sat on the sofa and watched their practice from a distance. It was so cold outside, they did not turn on the heater in the practice room, and at this time they were either wearing long-sleeved T-shirts or short-sleeved T-shirts.
Two minutes later, their practice ended this time, and the youngest member turned off the looping music. And they also came to the direction of the rest area. The song "Rookie" has very fast movements, so they were all out of breath after practice. The sweat on Seulgi's forehead made some of her hair stick to her forehead, which was very cute.
I have to say that S.M. has a solid foundation in selecting artists. All five of them practiced without makeup today, but their makeup looks were not very different.
Zhang Pingan handed them S.M.'s shopping bag: "I bought you ice cream." Bae Joo Hyun took the ice cream and said with a smile: "Thank you, PD." Zhang Pingan said with a smile: "Eat an ice cream and take a rest. Put on your clothes. It's easy to catch a cold with the alternating hot and cold." The clothes they put on the rest area were all long down jackets. They might feel a little hot wearing them. Seulgi smiled and said to Zhang Pingan: "We just danced a circle. It's still hot now. Put it on later." Zhang Pingan smiled and took two tissues from the side and handed them to Seulgi: "Wipe the sweat first." Bae Joo Hyun smiled and took the tissue to wipe Seulgi's forehead. Zhang Pingan sat casually with the five members of Red Velvet. While they were eating ice cream, Zhang Pingan said: "Looking at the results of your practice, the album will be released in the early next year, right?" Bae Joo Hyun nodded and said: "Well, the return plan is at the beginning of next year, but the specific release time, We haven't been notified yet. "
Zhang Pingan said with a smile: "It's really a bit lively at the beginning of next year. I now know that the albums to be released at the beginning of next year include Bae Suzy's solo, Lee Ji-eun's album, Taeyeon's, and yours."
When listening to the people Zhang Pingan mentioned were all some music source overlords, or the popular national first love, Bae Joo-hyun said in surprise: "At the beginning of next year, there are so many people releasing albums? And IU senior is also going to release an album?"
As artists of S.M. Company, they will definitely arrange to release albums at the same time as Taeyeon. If they miss Taeyeon and bump into another music source overlord Lee Ji-eun, then they can't snatch one from Lee Ji-eun.
Zhang Pingan nodded and said, "Well, it's early next year, but I'll ask Ji-eun about the specific release date. By then, you guys should consider the timing of the release, it's best to avoid her. I don't think you can snatch the first place from Lee Ji-eun. Last time at the 'Infinite Challenge Music Festival', G-Dragon and Yoo Jae-suk performed well at the beginning, but within a day, Lee Ji-eun took the first place. This shows that Lee Ji-eun's performance on the music charts belongs to this..." Zhang Pingan said at the end, he had to give a thumbs up!
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