My Entertainment Circle

Chapter 888: Is the Chinese entertainment industry saturated with funds?

Zhang’s mother, today wore a bright red custom-made formal dress. The thin material was quite breathable and comfortable. At the same time, the bright red color showed off her personal charm, and of course it was able to control the crowd. After she saw Zhang Pingan enter the private room, she closed the document in her hand and smiled gently at him, and the doting love in Zhang's mother's eyes was instantly revealed.

Although there was a round table in the private room with seats everywhere, Zhang Pingan still sat down next to his mother, then curled his lips and said, "Does this place have any famous dishes that are out of the ordinary?"

Listening to her son's words, Zhang's mother smiled and shook her head and said, "Aren't you tired of eating greasy and meaty food outside every day? This is a place that specializes in making vegetarian food! Don't stare at me, you have to eat, no You have to eat it today. It’s okay. Eat less food that’s heavy in fat and salt.”

Zhang Pingan said helplessly: "Hey... don't restrict my taste with your eating habits?" As Zhang Pingan spoke, he took the teapot in front of Zhang's mother, poured her a cup of tea, and then Pour yourself a glass too. The tea was quite fragrant. Zhang Pingan smelled it and said, "The tea has a good aroma."

Zhang Ping'an originally wanted to use tea to divert attention from his mother, but Zhang's mother didn't take the bait at all. She glared: "You say it again?"

Zhang Pingan was holding the tea cup before he could drink it. He could only say with a smile: "No, the food recommended by my mother must be delicious. I will definitely eat two bowls of rice."

Zhang's mother said angrily to Zhang Ping'an: "Nowadays, the eating habits of you young people are very unhealthy. You always like to eat some heavy-flavored things. The more seasonings you have, the higher the risk of getting sick." Well, among you young people today, there are quite a few people who suffer from three types of high blood pressure at a young age.”

Zhang Ping'an stopped and said: "I don't have three highs. And I go to the hospital for a full-body physical examination every year in Japan and South Korea, and I insist on exercising every day."

Mother Zhang was very pleased that her son liked to exercise. She smiled softly and said, "Keep this habit going. When you are the same age as your father, your habits will reward you." ”

While Zhang Pingan was chatting with his mother, the dishes were brought in one after another. The dishes were arranged by Zhang's mother in advance, so there was no need to order anything else. The first dish is charcoal-grilled matsutake. This is not the hotel style that is grilled on an iron pan for convenience, but is actually grilled over charcoal fire. There is no complicated seasoning, just a little salt as the base. The special fungus aroma explodes in the mouth after taking the matsutake.

Compared with the method of frying with butter first in hotels, this method is the simplest, but the fragrance emitted by the fungi is purer. After all, butter has a milky flavor, and its flavor mixed with the mushroom aroma will slightly suppress the aroma of the fungus itself.

Zhang Pingan took a bite of matsutake and nodded and said: "It's pretty good, the taste is very pure. Is this the first batch of matsutake this year?" Because the main season of matsutake is between June and September, and this is the end of May. Its first appearances were also in the normal category.

Mother Zhang nodded and said with a smile: "Hey, I didn't realize that you know something about matsutake?"

Zhang Ping'an responded with a smile: "Both Japan and South Korea like to eat matsutake mushrooms. The first time I ate this fungus was in a Tokyo restaurant. I really liked the aroma of this fungus. Later, because I liked it so much, I He also invented ramen with matsutake mushrooms.”

Listening to Zhang Pingan's cooking method, Zhang's mother shook her head in confusion: "Is it ramen? Or instant noodles?"

Zhang Pingan said with a smile: "Instant noodles, how can I know how to ramen? However, I think if our 'Lanzhou Ramen' opens a store in Tokyo, it will definitely be very popular. People in Japan like to eat ramen very much.

What kind of rankings are there? Let me tell you, the taste of those ramen is not as good as the beef bone soup base of Lanzhou Ramen! "

"You~~" Listening to Zhang Pingan eating instant noodles...if Zhang Pingan was ten years younger, he would have been scolded. Because in her eyes, instant noodles are absolute junk food!

Zhang's mother sighed and said: "I have seen you doing well in the entertainment industry recently, so I went to get a general understanding of China's entertainment market. There is a survey report here, you can take it back and read it..." Zhang's mother handed Zhang Ping'an the folder she was holding in front of her.

Zhang Ping'an put down the chopsticks in his hand and took the folder that his mother handed to him. He smiled happily and said, "Hey, it's better for you, mother. That's why the song is 'Only mom is good in the world'."

Zhang's mother smiled and made a "watching" gesture, and said to Zhang Ping'an: "Don't do this. Watch after eating, eat first!"

"Yes, mother! Waiter, please give me a bowl of rice."

.......

In a few clicks, Zhang Ping'an prepared a bowl of rice for the feast of materials in front of him, and then quickly picked up the market research report prepared by 'PA Investment'. As an investment company, its market research is much more accurate than Zhang Pingan's. Zhang Ping'an took the analysis report they produced extremely seriously.

In the Chinese entertainment market, great changes have taken place in the entertainment industry after films such as "Tiny Times" and "Wolf Warrior" appealed to fans and contributed hundreds of millions in box office. Everyone has discovered the all-round growth of China's entertainment industry. The entertainment ratings survey on the TV station shows that TV series, entertainment sections, etc. are all regaining their vitality.

Because around 2014, China's entertainment market once experienced a downturn, including those in Kazakhstan, Japan, South Korea, and Taiwan, but the entertainment industry in China, a very large region, did very poorly. So local governments increased investment. First, TV stations opened up personal investment. TV stations began to accept personal investment in the production of films, TV series, and variety shows. The biggest achievement is the introduction of the Korean entertainment section!

Nowadays, the entertainment market and investment have reached a state of saturation. Zhang Ping'an raised his head in surprise and looked at his mother after seeing this investigation report: "What does investment saturation in the entertainment market mean?"

Mother Zhang smiled and said, "That's what it means literally. Entertainment investment has a fast turnover. A movie can take up to a year to produce results, and the funds can be easily laundered by just paying taxes through a book record. Therefore, there is a huge influx of illegal funds. Now whether it is a movie or a TV show, as long as your actors are of high quality, you are not afraid of not being able to attract investment, so the financial situation in the entertainment industry is saturated.”

Zhang Ping'an smiled and nodded, yes, China's funds poured into the entertainment market in large amounts. In the past, the production cost of a movie was measured in hundreds of millions, but now it is close to hundreds of millions, and there are still hundreds of millions. As the actors' net worth increases, because the actors also know that you need to use their "famous position" to attract investment, then why don't they cut it off?

It doesn’t matter whether the script of the movie is bad or not, as long as the ‘money’ you give is enough. So the actors' remuneration began to be based on "tens of millions".

Zhang Pingan nodded and said: "No wonder, when Wu Jin was filming "Wolf Warrior 2" some time ago, he had to screen investors over and over again."

Mother Zhang smiled and said: "It's normal. Formal production definitely requires formal funding sources. However, even after rounds of funding screening, there are still many investors who have spotted the potential of the entertainment market. So many people are willing to invest money in it. Nowadays, all major platforms are in need of resources. Do you know what kind of resources the platform likes most? I’ll write it down later and see for yourself!”

After Zhang's mother said these tantalizing words, Zhang Ping'an closed the investigation book instead. He smiled and said: "As a producer and investor in film and television works, I certainly know what kind of resources the platform loves most. This is an era that emphasizes data traffic, so naturally traffic is the main thing! Of course good works , excellent patriotic works such as "Wolf Warrior" will definitely be loved by the public. However, there are not many excellent works in the film and television industry, and the rest is to use traffic to attract people, whether it is TV stations or online platforms. , the actor is more important than the quality of the play itself! It is not so much the performance that attracts people, but the traffic. I am a master of creating traffic. In Korea, the programs I produce are based on the audience. I will create traffic for the characters, and I will control the traffic and launch this model in China!”

Listening to Zhang Pingan's words, Zhang's mother laughed: "Yes, this is the era of traffic! However, how to create traffic, you have to choose the right cooperation platform. It is definitely not cost-effective to cooperate with TV stations on traffic topics... "

"That's for sure, traffic? It's originally made by the Internet! So I plan to choose between Penguin and Kiwi. As for the TV station, I plan to discuss other cooperation plans with Mango recently. This time I will return to China mainly Just to discuss this matter. Oh, by the way, mother, do you have any acquaintances from the radio and television? "

"Radio and TV? No, our company rarely invests in film and television. What's wrong?"

"Recently, a young man in Beijing is inquiring about the background of my company."

Zhang's mother smiled and said, "That's it. I'll give you a call later. Don't you have your own circle here? Xiao Wang, my family is very familiar with the people in this department."

Zhang Pingan nodded and said: "I have an appointment with him for dinner tomorrow. Let's see then. It would be best if I can solve it myself."

Mother Zhang smiled and said, "Try to solve the problem yourself. If it doesn't work, contact the person I called you."

Zhang Pingan nodded and said, "Okay, I'll leave first. I won't go back for dinner tonight."

"Go ahead, don't make some news for the rest of the day."

Zhang Ping'an stood up, took the documents and said to his mother: "I don't want to either, but my work has some exposure after all, so I'm leaving."

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