My Fintech Empire

When everyone suspected that the price of Tongtai Max was selling at a loss, Yang Zhenghai, who hosted the press conference, did not reveal whether the Tongtai Max could make money.

There is no doubt that this car is definitely profitable.

According to the cooperation agreement, Xingyu Technology, as its strategic partner, will also benefit, and will take a 15% share of the car price. The reflection of this to Tongtai Automobile Group is the cost of making cars, because Xingyu Technology plays the role of a supplier and provides a series of solutions. The return is to take a 15% share of the car price, and the average car can get 32,000 yuan.

For Tongtai Automobile Group, the average gross profit per car can reach 26,900, the final profit can be 21,900, and the final net profit can reach 13,900 yuan, that is, the average net profit of selling a Tongtai Max can be 13,900 yuan.

Although Xingyu Technology actually earns more than twice that of Tongtai Automobile Group, but then again, if Tongtai had not embraced Xingyu Technology, the company might have been delisted and bankrupted by restructuring.

Moreover, the net profit of a bicycle can reach 13,900 yuan, which is a profit that even BYD cannot make. What else do you want from a bicycle?

…

At this moment, after all the domestic and foreign auto companies came back to their senses from the shock, they only had one thought in their minds, they wanted to curse!

That's right, they wanted to curse, curse hard!

With such a high-tech and high-grade car, you actually lowered the price to just over 200,000 yuan? How do you want us to play? No, do you still want us to live?

Moreover, if you buy a car before the end of this year, you can enjoy the renewal rights of 15,000 yuan. The so-called renewal rights refer to the right or discount to obtain new items by updating or replacing old items.

This right is usually associated with the contract or service plan when purchasing a new product, aiming to provide better user experience and value.

In short, if consumers place an order in the last half of December this year, the Tongtai Max pure electric model only needs 187,800 yuan to buy one.

What a bastard…

Whether it is a new car-making force, or a traditional fuel car or joint venture car brand, they all want to curse!

The most difficult ones are foreign car manufacturers. According to the current exchange rate, the price of Tongtai Max is 31,500 US dollars. If it is calculated at 187,800 yuan, it is already within 30,000 US dollars.

Foreign car manufacturers are also cursing, scolding Dongda's car companies for not following industry rules, not understanding classification at all, and giving random configurations.

What about zero-gravity seats, ventilation, heating and massage, etc., which are high-end configurations that only million-level cars can enjoy? I can tolerate you arranging them for N series and U series cars with a price of 400,000 or 500,000.

Now you let a car with a price of just over 200,000 also equip it, and new technologies such as intelligent driving that I can't get are also arranged. Are these things that the price of 200,000 gears is qualified to configure? I really live in Bengbu!

BBA, which previously launched a price war, has completely lived in Bengbu. In order to avoid a head-on confrontation with Xingyu Technology, the prices of many of its models have even been reduced to less than 200,000, trying to maintain volume with price, but unexpectedly, they have to face competition from Tongtai Automobile Group again.

The peers in the industry know best how terrifying the lethality of this car will be when it is sold at such a price with such performance!

In fact, the peers of friendly companies have long attached great importance to the opponent Tongtai Automobile Group. They have never seen it before, and they didn’t even know that there was such a friendly company. But since they embraced the thigh of Xingyu Technology, they have to pay attention to it.

But even so, the lethality of Tongtai Automobile Group is still seriously underestimated.

Just after Mr. Yang announced the price of Tongtai Max, both the car owners and consumers on the scene and the majority of mainstream mass car owners and consumers who are watching the press conference online have already celebrated in advance, and they are just waiting to place orders.

Tongtai Max, whether it is the appearance, interior or performance of the model, has greatly exceeded their expectations, and the price is even more seriously beyond expectations.

Everyone joked that the price difference between Tongtai Max and SCN-3 sedan under Xingyu Technology is 150,000, of which at least 100,000 is mainly reflected in the car logo and brand premium. Although there is a gap, it is really not big.

It shows that everyone’s evaluation of Tongtai Max is super high.

Spend 200,000 yuan, and even add the renewal rights to the price of 187,800 yuan. Can other cars have zero-gravity seats plus ventilation, heating and massage? Have wireless charging function? Especially can they have many leading technologies such as the unique intelligent driving system?

But Tongtai tells you, yes!

He tells you that mainstream consumers can also enjoy the configurations that only luxury brands can have, and the price is so affordable.

Tongtai Max has almost full technical content, which is slightly weaker than the four major models of Xingyu Technology. Apart from this, no second brand can beat it, and the price of just over 200,000 yuan is even more cost-effective.

These two points are combined in Tongtai Max, which is also very lethal for ordinary people and car owners in the mainstream mass market.

And with the standard system of Xingyu Technology as a safeguard, it is equivalent to having the authoritative endorsement of this super technology giant, and everyone does not have to worry about Tongtai Automobile Group being unknown and unsecured.

These three points combined together are even more super critical.

It is worth mentioning that when Tongtai Automobile Group held a press conference today, the stock market was also trading. The Xinzheng 50 Index further pulled back today, falling more than 1.69 percentage points during the session, breaking the 9,200-point mark, and pulling back more than 400 points from the historical high of 9,600 points.

However, when the market pulled back, Tongtai Automobile's stock price hit the daily limit at the opening of the morning, pushing the company's market value to a historical high of 239.5 billion. Less than 10 minutes after the opening, it burst the board and dived, once falling to -2.77%.

Obviously, today's burst board dive is a typical positive cashing trend. After all, the stock price had already risen in advance before this, and many short-term funds that had taken the lead planned to sell it to others after the Tongtai Automobile Group held a press conference today.

After all, the company's current market value corresponds to a price-earnings ratio of an astonishing 579 times, which is simply a dream market ratio.

But as the press conference progressed, when Mr. Yang announced the price, Tongtai Automobile's stock price strengthened again, moving from divergence to consensus, and then rebounded to the daily limit again, moving out of the T-shaped plate with a very long lower shadow.

Obviously, this is also seriously beyond the expectations of the capital market, so the stock price strengthened again and returned to the daily limit.

Although everyone was shocked by this price and suspected that this car would not make money, but then again, what would Tongtai Automobile Group eat if it didn't make money?

If they dare to sell at this price, they must make money. As long as there is money, no matter how much money they can make, everyone is unanimous in their determination that the next orders for this car will definitely be crazy. Such expectations are surprisingly consistent among people in and outside the industry.

... (End of this chapter)