My Fintech Empire
Chapter 345 [The time has come for all-in mobile Internet]
Fang Hong stayed at Xingyu Technology for 40 to 50 minutes before leaving. This time he came here mainly to learn about the company's recent plans and current situation. As an investor, Fang Hong did not intervene in Xingyu Technology's development.
It is worth mentioning that after the successful launch of the S1 mobile phone, Qin Feng has recently been running around for the creation of the TOS system software ecosystem, busy with the third-party developer conference.
Long before the release of the S1 mobile phone, many major Internet manufacturers were found to discuss cooperation, such as Ali’s Taobao.com, Zhifubao, and Penguin and other manufacturers.
The purpose is to allow these manufacturers to develop and launch APP client applications based on the TOS system immediately after the release of the S1 mobile phone. The condition given by Xingyu Technology is to provide pre-installation services for their APP applications on the S1 mobile phone.
You must know that APP pre-installed items are a big piece of meat, especially for smartphone brands with huge sales. Master becomes a potential user of the application.
Of course, these pre-installed APP applications can also be uninstalled if the user does not like it.
Qin Feng gave such a condition based on the release of Xingyu Technology's first product, but he did not expect the sales of the product to be so good. In less than a month, the sales of the actual machine have reached 3.75 million, and the pre-ordered amount is already 500. Ten thousand.
But any senior third-party developer in the Internet industry knows the future potential of the TOS ecosystem, and third-party developers from all walks of life have already paid attention to the TOS system and are preparing to launch their own clients.
Not to mention Internet giants, users of S1 mobile phones are also potential users of Internet manufacturers, and now they are more attentive to improving the experience of their own APPs in the TOS ecosystem, and the version updates are very frequent.
In addition to platform applications, mobile games can be said to be a big hit. The mobile game "Xia Ke Xing" developed by Xingyu Technology is the first game on smartphones made with the Unreal 3 engine, and the gameplay is also very good. It is currently in the top ten of the TOS game download list.
In addition, there are TOS versions of "Angry Birds" released in December 2009, "Plants vs. Zombies" released in May 2009, and "Fishing Master" released in 2009, including Games such as "Fruit Ninja" released this month are also rapidly becoming popular on the S1 mobile phone.
The downloads of these mobile games are all in the top ten of the TOS game list, and they are super popular at the moment. Most users who have purchased S1 mobile phones spend most of their time playing games on this mobile phone.
The game experience on the big screen is also better. When you have nothing to do, you can take out your mobile phone to play games or something, and relax during the fragmented time.
...
After Fang Hong left Xingyu Technology headquarters, he went to Quantum Jump with Tian Jia who was accompanying him.
Xingyu Technology has launched the first generation of smart phone products and achieved great success. While causing a sensation in the mainland smart phone industry, it will also accelerate the development of this industry.
In the next one or two years, all kinds of brands will definitely pop up together. Whether it is a third-rate miscellaneous brand or a large enterprise, they will enter this industry in order to get a piece of the pie, and various venture capitals will definitely enter this industry on a large scale.
And these series of factors superimposed on each other will also promote the vigorous development of the mobile Internet industry.
The S1 mobile phone under Xingyu Technology has now sold three to four million units, and it is time for Quantum Beat to further fully integrate into the mobile Internet. Now the time has come.
Fang Hong came to Quantum Beat and was already in Xu Jingren's CEO's office.
At the sofa in the rest area, Xu Jingren walked over, sat down and said with a smile: "After more than a year of development in the mainland market, Quantum Beat's Weibo platform has gradually become a brand. Wanghuang has joined the Weibo competition, including Penguin, but it is very difficult for them to catch up with us.”
Fang Hong nodded, and asked succinctly: "What is the current market share of all parties in the industry?"
Hearing this, Xu Jingren immediately replied: "According to our latest market data, Quantum Beat's Weibo accounted for 37%, Tengxun Weibo 22%, Xinlang Weibo 16%, Sohu Weibo 11%, Weibo accounted for 6%, Tianya 3%, Fanfou 2% and others accounted for the remaining share.”
Xu Jingren added: "At present, my Quantum Beat Weibo platform and Weibo under Xinlang and Tengxun occupy the vast majority of the market share in the Greater China market, and our Weibo platform continues to maintain an advantage among the top three. leading position."
Fang Hong was quite satisfied and said: "37% share, that's not bad."
Xu Jingren said with a smile: "Our Weibo platform combines the advantages of seriousness and objectivity of traditional news, including first-mover advantages, etc., and has attracted various institutions or individuals such as government officials, experts and scholars, public figures, and entertainment stars. With a large number of users, we are completely confident in the mastery of opinion leaders, which can be said to have an absolute advantage in the industry, and these opinion leaders have attracted more netizens to join our Weibo platform, forming a virtuous circle.”
After pausing for a moment, Xu Jingren continued: "According to the data in the first quarter of this year, platform users have entered a stage of high explosive growth since the beginning of the new year. Since the platform was launched, it has taken more than a year to develop into more than three percent. One of the important Internet applications used by netizens.”
Fang Hong said in surprise: "So, the current user scale has reached 140 million?"
Xu Jingren smiled and said, "To be precise, it is 145 million."
According to the first quarter data given by relevant departments, the number of Internet users in the Mainland has exceeded 400 million, and the number of mobile Internet users has reached 270 million. About 36% of the quantity.
Xu Jingren also said: "From the perspective of the team's internal analysis of the growth in the first quarter of this year, from the utilization rate, the attention of mainstream netizens, the preferred Weibo products of Weibo potential users, Weibo satisfaction, and the frequency of Weibo users using Weibo, etc. A series of factors are compared with peers, and the results show that our platform has an absolute advantage in the current Weibo products.”
Speaking of this, Xu Jingren got up and left the sofa in the rest area, went to the desk to browse for a while, and soon came over with a user survey and analysis report, and handed it to Fang Hong, who took the material and opened it for a glance.
Judging from the feedback obtained from the survey report, among the current mainstream microblog products in the mainland, the microblog products under Quantum Beat have the highest usage rate.
When conducting user surveys, 60.9% of users indicated that they used too much dynamic microblog. Based on the analysis of netizens’ attention and usage rate, Quantum Beat’s microblog platform is undoubtedly the most popular product in the mainland microblog market.
With the continuous and rapid growth of the number of mainland netizens, the usage rate and attention of Weibo under Quantum Jump will also show geometric growth. That's how wonderful it is to have an advantage.
...
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