My name is Colani

"Uncle, I don't like what you said! What was the premise for me to get this sponsorship fee? I gave my family an idea to make money. In fact, my family made more than a few million according to my idea, right? Tens of millions, tens of millions! I didn't take the family's money for nothing!" Hugo's words left Giovanni speechless.

"Okay, okay, dear uncle! Don't be angry about this! After all, this is a real problem that needs you to solve! Now you have two options, either raise the price or refuse to raise the price, and both parties terminate the contract, it's that simple! Why mix family factors in it!" Hugo hugged his uncle and smiled to comfort him.

"Uncle, you should discuss with the family management whether it is necessary to maintain the sponsorship and whether it is worth it. If it is not worth it, just reject Tulio's request! It is necessary to discuss and negotiate with Tulio again to determine an offer that everyone can accept!" Hugo continued.

Giovanni thought about these years. To be honest, without this nephew, the family's wealth would not have increased sharply. Although there is not much liquid capital, the assets have increased exponentially. Thinking of his nephew's kindness, Giovanni said angrily: "No matter what you say, you are right! The family needs to discuss this matter carefully!"

Giovanni thought of his nephew's kindness and had the idea of ​​continuing to help Trapani, but at the family meeting, his request was strongly opposed by his younger brother Ricardo, who also discussed the matter.

"Why should we continue to sponsor them! I am not against this because of Gigi, but it is not good for us to continue to do so. Do we need to expand our popularity?! No, our current focus is not on industry but on investment! I don't see the benefit of doing this for us!"

Ricardo's words make sense. Since it is a business, if we sponsor Trapani and advertise on the chest, it will not bring any advertising effect. Why do it?

Grandpa Pasilio made the decision again and contacted Trapani for the chest jersey advertising contract. Tullio was not in a hurry to get the news, but only informed the jersey sponsor Macaron.

He had a plan. He cleaned up Trapani's commercial contracts. Except for the jersey sponsor, which was a long-term contract and had a relatively strict contract, there were various ways for Trapani to cancel other contracts. He planned to open the bidding, and the highest bidder for the chest jersey advertising would win.

At this time, Hugo's cousin Morek also knew the news that the Colani family stopped cooperating with Trapani. He immediately found Tullio and proposed that his company was willing to cooperate with Trapani. He was also one of the shareholders of the team and a director of the team, but he didn't care about the team's affairs at all, but Morek's horizons were also broadened a lot.

It was very beneficial for him to advertise on Trapani's chest. His current business scope was mainly in Sicily, but he wanted to go out. Why not use this relationship to advertise? The team is a good communication medium.

"One price, 8 million euros for jersey advertising!" Morek is now rich and powerful. He got a lot of money by clinging to Hugo. Of course, his construction company's annual profit is actually impossible to be 8 million euros. To put it bluntly, he gave all his company's profits to this chest advertisement, and he had to subsidize it from his own family!

"Tsk tsk tsk, what kind of courage is this! Alex, are you a communist fighter?!" Hugo is still unfamiliar with his cousin's family background? !

Tulio was stunned. He encountered a crazy offer at the beginning! You don't have to work so hard to subsidize the team? ! 8 million euros, what is this concept, many Serie A teams don't have 8 million for jersey advertising on their chests, not just one or two, but the vast majority!

Morek's state seems to regard Trapani as a wealthy team. This advertising fee is really too generous.

"Mr. Morek, I can't think of any reason to refuse your offer?!" Tulio smiled bitterly after being shocked.

"There is no reason to refuse! I am determined to win this time!" Morek said proudly.

There is indeed the intention of giving Trapani a blood transfusion, but Morek believes more in the future of Trapani. This team can be a good media platform to help his construction company expand its reputation in Italy.

"It's you! Don't regret it!" Hugo slammed the table and shouted loudly. The opportunity is not to be missed. Only a fool would not want such a large sponsorship! He didn't know when Morek changed his nature and was so willing to give it up? !

Well, think about it carefully. It's the uncle who is stingy! His cousin is really generous!

Thinking of his uncle, Hugo couldn't help complaining, "Alex, tell me, if your uncle is half as generous as you! He can't even let go of the rent of tens of thousands of dollars!"

Morek was embarrassed. Speaking of it, his father was really, it's just this little money, he held on to the contract tightly, what can the stadium rental fee of tens of thousands of dollars bring to the city hall? Maybe it's just planting more trees.

Hugo rolled his eyes and came up with another idea.

"Alex, you are also one of the team's small shareholders. The price of the jersey advertising sponsorship is this, you have to! But you still have to help us put on a show. I plan to hold an open tender! I plan to invite some friends to participate and help us raise the price! In the future, no matter which sponsorship, we will openly bid like this, and the highest bidder will win!"

Morek and Tulio both understood that this joint bid would cause a sensation and raise the sponsorship threshold of Trapani from then on!

Morek gave his cousin a thumbs up for his brain, what a great idea!

Miku's transfer marks the basic completion of Trapani's transfer work. Originally, Selly wanted to find a striker, but it turned out that it was never suitable. The people he liked were unwilling to come, and he was unwilling to recommend him. However, when the Serie B transfer window closed, Trapani still failed to do so and failed to sign a forward. As a result, the team now has only three serious forwards, Piolo, Toni and Junior Palladino.

Zeman also wanted a center, but because Selly had already tried his best, he had no choice but to accept this reality.

The tender organized by Hugo was of course very successful. Trapani's chest advertisement was sold for a "sky-high price" of 8 million euros, which shocked people in the football circle. Zamparini was so jealous that he exposed Hugo in front of the media. .

"What bullshit bidding meeting?! I dare say they are here just to raise the price for Trapani! Why don't you go find out more about Alejandro Morec's background?! He is Gianluigi Co. Lenny’s cousin, the owner of Morek Construction Company, and he is also one of the owners of Trapani! Isn’t it interesting to see the sky-high prices?”

Good guy, this quarrel is here again!

"I sympathize with Mr. Zamparini! He has nothing to say except his big mouth. He has made a lot of noise in the transfer market this summer. Instead of paying attention to us, Trapani, why doesn't he take good care of him? Where is the team! Hum, let’s wait and see what happens to Palermo this season!” Hugo said in an interview with the TV station.

Morek also confessed in an interview with the news media, "What Mr. Zamparini said is true! But this is not the reason for spending a lot of money on advertising sponsorship. There is no such factor at all! I think Trapa Ni's current status and strength are worthy of such an offer! I know that Trapani has many fans not only in Sicily, but also in Italy and around the world. I believe that the payment is worth it! Mr. Ni should really pay attention to his own team! He doesn’t understand our Sicilian football culture. I doubt whether he can lead Palermo to rise!”

"You have to know that Palermo is the largest city in Sicily. He should take responsibility instead of talking nonsense. You must know that Trapani will not be like him. We want to bring glory to Sicilian football!"

After a lot of talk and news, the Italian media discovered that Sicily is really fun. There are four Serie B teams and three talkers. So after the opening of the new season, the media sent a lot more reporters to Sicily.

In the new season, Tulio first secured such a large sponsorship fee, and then sold the courtside advertisements at Palermo's home court for a good price. A total of 2 million euros were sold per game in 90 minutes. , the price is also very high, and the majority of it is the "yousee" video website founded by Hugo.

In addition, Serie B is no longer Serie C, and TV stations have to broadcast it live. This season, the Serie A and Serie B leagues have not been launched for a long time. This is also related to the lack of agreement on broadcast fees. The teams in Serie A and Serie B are now Sign separate broadcast contracts with TV stations.

Although Trapani is playing in Serie B for the first time, they have an advantage. Their style is not consistent with many Italian teams. They are an offensive team and broke the league's overall record in Serie C last year. With a goal record, all media have high expectations for them in the new season.

But Trapani cannot be independent. It must position itself and stand on the side of the small team. As early as June, Hugo claimed, Damn it, if you don’t increase the broadcast fee, I will not sign the contract. ! We are a small team, but the professional league is nothing without us!

Hugo was the first person to stand up and challenge Galliani, the president of the professional league. This is the legendary saying that there are no eternal friends, only eternal interests. The latter has been trying to force small teams to sign television broadcast contracts.

According to the hierarchy in the minds of Italian national television, of course, big clubs get more money, while small clubs get less money. There is a big gap between them.