My Online Dating Partner Is a Celebrity
Vol 3 Chapter 150: Helpless (2/3)
"Why is this happening? Aren't Chen Jiexu and Liu Qing the two big traffic? Why can't the broadcast volume increase?"
At the investor meeting, Li Jialiang almost roared out this sentence.
Looking at the data during this period, Li Jialiang was helpless and full of crisis.
"Fearless" invested a lot of money for publicity, including buying hot search, advertising and other forms, which cost tens of millions.
However, to this day, the effect is not as remarkable as Li Jialiang imagined.
Since the launch of "Fearless", it has almost ended, but the total broadcast volume is only 3 billion, which is at least 5 billion expected by market surveys, which is a gap of 2 billion.
Investment of 200 million yuan, which is the amount of broadcast?
The volume of dozens of episodes of "Fearless" only got 3 billion views. The next door "Queen's Game" has only seven episodes in total, but now it has 2 billion views!
How does Li Jialiang accept this?
Although, although Zhang Yun’s two hot publicity campaigns have created a great momentum for "Queen's Chess Game", Lin Xinyao's incident a few days ago made Li Jialiang a little scared, and did not dare to blacken "The Queen's Game". Chess.
But even so, "Fearless" shouldn't have such a small gap with "Queen's Game"!
Whether it is investment or lineup, "Fearless" far exceeds "Queen's Chess Game". According to common sense, it should be a hanging game!
"Actually, 3 billion views are not bad." Li Jialiang was troubled by the 3 billion views, but some people didn't think so.
Li Jialiang looked back and found that it was the boss of Youth Film and Television who was talking. Youth Film and Television is a small company with a follow-up investment, which only invested a few million. With 3 billion views, Youth Film and Television is already very satisfied.
"You made it, you made it..." Li Jialiang said coldly.
He wanted to mock again, but seeing the person's indifferent expression, Li Jialiang fell silent.
He looked around for a week and looked at the bosses of the other companies. Their expressions at this time are no different from the expressions of the boss of Youth Film and Television.
is the kind of "we made money anyway, this is pretty good" expression.
Li Jialiang understands.
Sure enough, the joys and sorrows of people are not connected.
The current situation of "Fearless" is profitable for those co-investing companies.
In fact, from the perspective of only 3 billion views, "Fearless" is indeed profitable.
Copyright income and VIP paid-sharing income from major video websites, "Intrepid" has been able to recover the cost of 200 million yuan, and also made a lot of money by the way.
But, the so-called profit, the cost must always be eliminated first.
This group of co-investing companies just made investments, but Jialiang Film and Television, as the main investor of the "Fearless" project, has signed a betting agreement with many advertisers! The gambling agreement clearly stated that these advertisers will bear part of the filming cost of "Intrepid" only when the broadcast volume of "Intrepid" reaches 5 billion.
In other words, the so-called 200 million investment in "Fearless" is actually less than 200 million. The advertiser has not paid the final payment. Now all the money for the announcement is paid by Jialiang Film and Television.
If "Fearless" does not reach 5 billion views in the end, then the funds paid by Jialiang Film and Television will not be collected!
In this case, although the 3 billion broadcasts made money, but after adding the funds advanced by Jialiang Film and Television, Jialiang Film and Television did not make any money at all. Instead, they lost tens of millions.
This gambling agreement was signed by Jialiang Film and Television, and other co-investing companies did not participate at all, so if they make money, they make money.
Under such circumstances, they naturally wouldn’t care how anxious Li Jialiang was.
Seeing that everyone had this attitude, Li Jialiang sighed, and reluctantly announced the end of the meeting.
"In this situation, we can only continue to buy broadcasts." After the rest of the people left, other senior executives of Jialiang Film and Television suggested.
"Is it still profitable to buy broadcasts..." Li Jialiang asked with a wry smile when he heard this proposal.
Whether can make money, Li Jialiang can't count this account. But regardless of whether he can make money or not, Li Jialiang can only do so.
Because there is no other way. The gambling agreement is an incentive and a shackle. Li Jialiang can only choose between a small compensation and a large compensation.
"At the beginning, it was said that the people in New World went online at the same time as us. They were mad, but they were the biggest winners without saying anything." At this time, someone said with emotion.
New world! Zhang Yun!
Li Jialiang felt a little discouraged when he mentioned the name.
He was in a hurry to get angry, but Zhang Yun made a lot of money. I have to say that this is a naked irony.
From beginning to end, Li Jialiang never regarded Zhang Yun as an opponent.
Li Jialiang did not have any online debates.
How can a small screenwriter who has just written two scripts be qualified to be Li Jialiang’s opponent?
When the "New Hidden Corner" was remade, Li Jialiang didn't have it either.
He has cut all the leeks, how could anyone still watch "New Hidden Corner"?
New World Film and Television Company stood firm and filmed "The Queen's Chess Game", not to mention Li Jialiang.
There are two film and television companies. You shoot yours and I shoot mine. There is no interference with each other. What threats are there?
Li Jialiang has always thought so, even if Zhang Yun has proved his strength several times, but even if Zhang Yun rises, Li Jialiang does not care.
Until, "Queen's Chess Game" and "Fearless" are online at the same time. There are two dramas that obviously don't need to compete on the same stage, but Zhang Yun has to meet Li Jialiang head-on.
Li Jialiang felt that Zhang Yun might be crazy.
What "Queen's Chess Game", in front of "Fearless" starring Chen Jiexu and Liu Qing, is nothing but a remote control car toy car, which is crushed if you don't pay attention.
However, at this moment, Li Jialiang looked at the perfect data of "Queen's Chess Game", he suddenly thought, if he had avoided his edge and changed the premiere time, maybe he would not have such a dilemma...
At least, not to be robbed of so much broadcast volume by "Queen's Chess Game". Nowadays, it can only rely on the shameless operation of buying and playing to complete the gambling agreement.
"Fortunately, the broadcast volume of "Queen's Game" still can't keep up with us. Otherwise, a small investment of 20 million yuan would exceed our 200 million investment, which would be really shameful."
Li Jialiang was thinking about it, and suddenly he heard someone from his staff say thankfully.
At this moment, for some reason, Li Jialiang had a bad feeling...
……
It is already the end of January. "The Queen's Game" and "Fearless" were broadcast at the same time, and it has been broadcast for five weeks.
Because "Queen's Game" is only updated once a week, until now, including the VIP episode, it is only updated to the sixth episode.
Because of the fast update speed of "Fearless", in addition to the six episodes watched in advance by VIP, it is also pre-screened. To this day, it has officially ushered in the finale.
In the past few days near the end, the broadcast volume of "Fearless" has suddenly increased in a strange way. Obviously, three days ago, it was still more than 3 billion broadcasts, and it has been growing at a rate of nearly 1 billion every day since the past few days.
On the day of the finale airing, it happened to reach a total score of more than 5 billion views.
Under the situation that the reputation of "Fearless" has completely collapsed, this kind of strange broadcast volume growth rate is known to everyone. This is a shameful operation by the producer.
And this kind of crazy behavior that is almost hysterical, let people in the industry understand that Jialiang Film and Television is anxious.
The behavior of buying views is actually done in a traffic drama, but it is not too obvious. After all, websites are not fools, and netizens are not fools. Once you buy too many views, the reputation of this drama may completely collapse.
Jialiang Film and Television has been in the industry for so many years, and he must understand this truth. At this time, to make such an undisguised behavior, it can only be said that Jialiang Film and Television has not recruited.
If you don’t buy the broadcast volume, you cannot explain it to the relevant partners.
Really, there are pitiful enough...
In the eyes of countless people's pity, "Fearless" had a "successful ending", and the final broadcast volume reached 5.1 billion.
This kind of performance is very impressive from a year-round perspective. If it were to be broadcast in another time period, no matter how many people scolded the show, it would be the number one in the same period.
However, it is a pity that in this schedule selected by "Fearless", there is a drama, "Queen's Chess Game", which is short but with amazing combat effectiveness.
When "Fearless" was over and the broadcast volume was fixed at 5.1 billion, "Queen's Chess Game" was at this time, ushered in the most sensational broadcast since its inception**......
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