My Side Job is a Trader

Chapter 325 Extravagance

A few days before the Spring Festival holiday, Zhang Xin and Li Xueer were very busy.

With more and more wealth, Zhang Xin also has more companies, and the key is that these companies are not in one place.

As company bosses, Zhang Xin and his wife have to attend every company's annual meeting, so Zhang Xin flew from Shanghai to Xiangjiang's Quantum Investment. After attending the annual meeting, he flew back to Hanyue, and then went to the Chaos Space Exploration Corporation of the Great Northwest.

Of course, as a not-so-qualified capitalist, as long as the annual meeting is over, Zhang Xin will allow employees to take vacations in advance without deducting their wages. When he meets such a conscientious boss, he is naturally welcomed by the employees.

As in previous years, it was the 29th of the end of the year when my sister Zhang Miao came back from work.

After visiting several houses, she finally chose a house on the top floor, just to get the sun first in winter.

"Sister, you seem to be quite busy these days."

During the New Year's Eve dinner, Zhang Xin asked directly.

"Hey, I'm very busy. I didn't expect the business to be so good after changing my thinking. The main reason is that people keep looking for me to get goods. Recently, I basically run between the factory and the store. I have already opened several branches. Now there are my clothing stores in big shopping malls in several districts of Shanghai."

"Then your business is quite big, and you have started to open branches."

Zhang Boyu gave a compliment.

"Yeah, I didn't expect young people nowadays to like traditional style clothing. The clothes designed by Li Xueer solve the complicated dressing steps of traditional clothing and simplify it, but still retain the traditional style in appearance. This is also the main reason why it can be welcomed by consumers, after all, the main reason why traditional clothing will be eliminated at the beginning is that the dressing steps are too complicated."

Zhang Xin asked: "Should there be imitations in the market now?"

Zhang Miao gritted her teeth and said, "It's been a long time ago. When we started selling, some people questioned whether we could sell it. As a result, within half a month after our business boomed, there were shops following the trend on the same floor of the mall."

Zhang Xin said: "Haha, it's normal. Clothes are not high-tech products. People only need to buy one or two sets, take them home and study them carefully, and then they can invert the pattern of the clothes. It's too easy to imitate. So sister, the most important thing for you is to do export reputation. When necessary, you can fight price wars while ensuring quality. Don’t forget, you have your own factory, and those who follow suit need to entrust other people’s factories to produce , your factory doesn’t even need to be profitable, and if those OEM factories are not profitable, who will help with production.”

Zhang Miao nodded, keeping Zhang Xin's thoughts in mind, after all, Zhang Xin is an absolute expert in the business field.

However, Zhang Xin thought about it and felt something was wrong. Once a price war started, the profits of the clothes would be very meager, and the low price would make consumers get used to it, thus giving people a sense of cheap domestic products. Once the impression is fixed, it will be very difficult to increase the price in the future.

So if you can avoid a price war, you will not fight a price war. Once a price war is launched, it is very likely that the entire industry will be killed.

Zhang Xin thought about it for a while and said, "Sister, there is actually another way to try. Once it succeeds, the profit will be very considerable."

Not only Zhang Miao, but others also pricked up their ears, wanting to hear Zhang Xin's opinion. After all, they can learn some ideas from the real thoughts of the rich man.

"Sister, you can make your products high-end, or even privately customized, only make money from the rich, take the boutique route, enhance brand influence, and create domestic luxury brands, so as to avoid competing with those peers."

Zhang Miao's eyes shone slightly, Zhang Xin can be said to have described a very good prospect.

Luxury goods are something that almost every woman pursues. Now she can afford these luxury goods, so this is nothing to her. If she can create a luxury product herself, she will be proud and proud. In order to prove that I am better than other women.

Zhang Miao looked at Li Xueer, and Li Xueer blinked, feeling that this matter was very challenging.

But as long as she thinks of those rich wives wearing the clothes she designed to compare with each other, Li Xueer will also feel a sense of accomplishment. Conquering rich people is much more difficult than conquering ordinary people.

Zhang Miao asked: "Is this possible? We must know that those luxury brands are basically century-old brands, and they have gone through the test of time to win the favor of rich people."

Zhang Xin said: "Sister, do you think that with Huaxia's profound historical and cultural background, it will not be as good as those things that are only a hundred years old? You must know that there are some things in Huaxia that even ordinary rich people can't afford. I heard that Su There is a traditional weaving technique in the city, which uses a special kind of spider silk to make clothes. It is said that only a few pieces of clothes can be made in a year. Each piece of clothes can be said to be priceless. Do you still think China has no luxury goods?"

"What kind of clothes? Clothes made of gold aren't that expensive, are they?"

Liu Dan and others felt incredible.

Zhang Xin said: "The main reason is that the materials used to make this kind of clothes are too special, the annual output is very low, and special weaving skills are required. You must know that in ancient times, this was paid as a tribute to the imperial palace, and only emperors and empresses were eligible to wear it."

Zhang Miao began to think carefully, and said, "You said, if I go to get a dress like this, and then use it as a gimmick to hold an auction, will the brand's reputation be improved?"

Zhang Xin praised: "It's a good idea, but if you hold an auction, it's impossible to have only this one thing, right? Besides, this kind of thing can't be regarded as your brand product."

"this……"

Seeing that Zhang Miao was lost in thought, Zhang Xin smiled and said nothing.

After eating the New Year's Eve dinner and going to bed, Li Xueer lay in Zhang Xin's arms and asked about the topics at the dinner table.

"Husband, did you not finish talking just now? I always feel that you still have something to say."

Zhang Xin patted Li Xueer's bare shoulders, and said: "Our family Xueer is really smart, I really have something to say, in fact, it is not difficult to create a luxury brand belonging to China, but the difficulty is that the product output is not enough. Huaxia does not lack good things, but the problem is that even if it is a luxury, it needs a certain amount of production support, otherwise it will never become a luxury in the eyes of the public."

"The clothes made of the spider silk produced by the spider you said are really so expensive?"

"Indeed, this is what a boss in Sioux City said when I was chatting with those bosses, and not only spider silk, but clothes made of lotus root silk are also not cheap."

"Huh? Lotus root silk can also be used to make clothes?"

"Yes, so don't underestimate the imagination and technology of the ancients. Compared with these things, LV and Hermès all stand aside. These are the things that the real rich can afford. This is the ultimate luxury. .”

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