My singer girlfriend is super fierce

The ratings of "The Legend of the Condor Heroes" for two consecutive days on January 20 and 21 came out, which were 2.12% and 2.45% respectively.

The ratings on Sunday also officially surpassed "Questions on the Immortal Secrets" and ranked second in the same period.

This result immediately shut up many people.

The popularity of "The Legend of the Condor Heroes" on the Internet in the past few days was obvious to all netizens, but the ratings severely slapped the faces of some media and drama critics who criticized the show.

According to their estimation, the ratings of "The Legend of the Condor Heroes" in the first two days were all due to the popularity of Ye Zhiqiu himself, and the ratings would definitely drop in a few days.

However, the ratings of the show did not drop but rose in the next two days, and there was a wave of explosion, directly rushing to 2.45%.

A rating of over 2% is a popular show...

If the average ratings of a show can reach this number until the end of the show, it is not impossible to enter the top ten ratings of the year.

Not only that, if the ratings of "The Legend of the Condor Heroes" in the mainland are a small explosion, it is a complete explosion in Hong Kong. After four consecutive days of broadcasting, it directly rushed to the top of the local ratings.

Even Huahai Entertainment did not expect this result. After all, during the early promotion, the crew did not invest much energy in Hong Kong.

First, the drama "The Legend of the Condor Heroes" does not have a special Cantonese version, which does not conform to the viewing habits there.

Second, although Hong Kong has a developed economy, the film and television drama market has been shrinking in recent years. Compared with the mainland, it is not the same size at all. There are many reasons for this, but the fact is that instead of investing too much here, it is better to concentrate on the mainland market.

Now this result can be regarded as a pleasant surprise. Huahai Entertainment checked it out and found that it was not accidental.

Although there is no Cantonese version of "The Legend of the Condor Heroes", there is a classic Cantonese theme song!

Today, the song "Iron Heart and Red Heart" has already firmly occupied the first place in the hot song list in Hong Kong, and the number of plays and downloads is terrifyingly high.

Moreover, Ye Zhiqiu is already very popular in Hong Kong, and the local audience has a special liking for martial arts. With the high quality of the work, it is natural that it ranks first in the ratings.

There is another person who is very happy about the explosion of ratings of "The Legend of the Condor Heroes".

- Lou Hongcai, director of the film purchasing department of Huahai Satellite TV.

At this time, Lou Hongcai, who had just looked at the ratings data in the morning, was leaning back in his chair comfortably. After thinking about it, he couldn't help but pick up the report on the table and took a look at it, and his mouth grinned unconsciously.

It's done!

Not only referring to "The Legend of the Condor Heroes", but also to his own performance this year.

The first month of the new year has not yet passed, and the tasks for the whole year have been settled. Of course, I am happy.

The film purchasing department is the department that spends the most money in the entire TV station. It is not an exaggeration to say that "spending money like water". As the top leader, it seems glorious, but in fact, the pressure is also huge.

Especially after buying the broadcasting rights of "The Legend of the Condor Heroes" at a nearly "sky-high" price, Lou Hongcai has been worried.

According to the station's estimate, the drama "The Legend of the Condor Heroes" must reach an average rating of at least 2.5% to make a profit. Although the name Ye Zhiqiu gave him a lot of confidence, he was still a little unsure.

But at this moment, his nerves that had been tense for the past few days can finally relax.

He has been in this industry for so many years, and naturally he can see that the ratings trend of the drama "The Legend of the Condor Heroes" is very good.

He has seen many dramas that became popular as soon as they were broadcast and then fell back. This steadily rising ratings curve is more reassuring.

At this moment, there was a knock on the door, and Lou Hongcai sat up straight, coughed lightly and said.

"Come in."

The office door was opened, and it was his assistant who walked in excitedly with a stack of papers.

"Boss, many advertisers want to contract all the advertising space behind "The Legend of the Condor Heroes", and all of them have increased their prices!"

Lou Hongcai was not surprised by this situation. It would be strange if advertisers didn't come to such a drama that was obviously going to be popular... no, it was already popular.

"How much are they willing to increase?" Lou Hongcai took the information handed over and asked in a light tone.

The assistant still had a trace of disbelief on his face and said, "The highest is 110,000 for 10 seconds, 160,000 for 15 seconds..."

"Hmm..." Lou Hongcai was about to calmly reply, but suddenly woke up suddenly, and his voice changed in shock.

"Mr. Duo!"

After saying that, without waiting for the assistant to repeat, Lou Hongcai hurriedly looked at the information in his hand.

Then, the more he looked, the more shocked he was. The price of the quotations of these advertisers in his hand had all increased by more than 50% compared with the previous price!

Huahai TV broadcasts The Legend of the Condor Heroes. The interlude of a single episode is 60 seconds. If two episodes are broadcasted in a row, the interval is 5 minutes. Of course, the price varies in different time periods.If you calculate it this way...hiss!

Lou Hongcai calmed down and asked, "What's going on?"

The assistant shook his head blankly and said, "I don't know. The few companies we cooperated with a few days ago had the intention to renew the contract, and the prices they quoted were not much different. As a result, I don't know what happened. Today, they started to compete with each other, and the active quotes are getting higher and higher..."

There must be something wrong when things are abnormal. None of these advertisers are fools. There must be a reason for them to be so generous.

Lou Hongcai read the information in his hand several times, pondered for a while, took out his mobile phone and dialed a number.

When the call was connected, Lou Hongcai immediately changed to an extremely warm tone.

"Hey, Boss Chen, hello, this is Old Lou!"

"Hahaha, yes, I saw the demand sent by your company. It's been a long time since I saw such a big deal from Boss Chen..."

The call lasted for more than 10 minutes. The assistant on the side noticed that it was his boss who was trying to get the other party to talk, and the other party was a little secretive. When Lou Hongcai said that several competitors had higher quotes than them, the other party suddenly became anxious and begged Lou Hongcai to leave the position for them.

After hanging up the phone, Lou Hongcai looked strange and said, "The SUV car that Mr. Chen advertised here increased by 20% in sales yesterday."

The assistant was stunned, and Lou Hongcai said anxiously, "Give me a more detailed ratings analysis table!"

When the assistant brought the report, Lou Hongcai looked at it for a long time and murmured, "No wonder..."

The current ratings report is very advanced. Not only can you see the trend changes in different time periods, but you can even use big data and statistical methods to predict the gender, age and other information of the audience as a reference.

From the report, we can see that a large number of viewers of the drama "The Legend of the Condor Heroes" are middle-aged men and women over 30 years old, and the retention rate is surprisingly high.

Needless to say, the consumption power of this group of people is strong, no wonder advertisers are scrambling for it.

After figuring out all the links, Lou Hongcai was also very excited this time, and he couldn't contain his excitement.

It seems that not only this year's ratings task, but also the bonus has been settled.

Ye Zhiqiu is sincere and never deceives me!