My wife is a big star

Chen Ran has been busy working these days.

The new episode of "Zhou Zhou Show" was broadcast, and the ratings increased a lot, reaching 0.761%, narrowly surpassing "Late Night Starlight Show" and becoming second in the same period.

Seeing this result, everyone in the column team breathed a sigh of relief. Last week, everyone knew that the ratings would definitely climb to second place, but they didn't expect it to be so difficult.

No one expected that this week "Late Night Starlight Show" would invite a popular star, and the ratings would increase a lot.

If the promotion of "Zhou Zhouxiu" hadn't kept up, I'm afraid the ranking would still be at the same level.

"I didn't expect our program to be ranked second in its time slot. It's like a dream!"

Zhou Zhou sighed as he looked at the ratings report. Thinking back to the first broadcast, which was just over a month ago, the results of the program could be described as earth-shaking.

Not only did the show perform well, but he himself also quickly became popular on Weibo, with the number of fans skyrocketing, even more than the official Weibo account of the show!

"This is not a dream." Chen Ran said with a smile: "If you can only reach second place in your dream, then this dream is too bad. This week "Magic Cute Baby" has undergone a small revision, and the ratings have increased a lot. Now Our goal is to sit back and watch one."

From what Chen Ran said, both director Wu Tao and other members of the program team felt that it was a bit difficult to take first place.

From the bottom of the ratings in the first broadcast, to climbing all the way up, in their view, the program has created a miracle. As for climbing to the first place in the same period, everyone has thought about it before, but that was a whim when the program first aired, and it was later considered Ratings teach you how to be a good person, and I never dare to think about it again.

Even though the ratings are skyrocketing now, there is still a big gap between it and "Magic Baby".

The alarming increase in the ratings of this episode of "Zhou Zhou Show" is due to the extensive promotion of the program. This kind of promotion can easily saturate the audience. After this episode, there will be no obvious effect in the future.

The ratings of this issue of "Magic Cute Baby" have increased to 0.895%, and this is only the first issue of the revision. The next issue will definitely exceed 0.9 and reach unprecedented heights.

In other late-night slots, there are naturally programs with higher ratings than "Magic Baby", but on Thursdays, it has an unshakable position. It is not that difficult to compete with such a program to win the first place.

"We want to win first place, but we don't feel like we have much hope."

Director Wu Tao shook his head. He had always been quite confident in the show, but he was not too optimistic about taking the first place in its time period.

The program model of "Zhou Zhou Show" is just like this. It is a low-cost program. Compared with the previous "Magic Cute Baby", it is still far behind. Not to mention that they have revised it at this juncture. The rate soared.

Director Wu Tao added: "I heard that "Magic Baby" is not just as simple as it is now. Because the parent-child program has good ratings, Tomato TV has increased a lot of funding, and this revision of the program is just a trial broadcast, and will gradually transition from child stars to It’s probably very difficult for us to get the child of a celebrity who is number one in his time period.”

Chen Ran was stunned when he heard this. He didn't expect that the revised version of "Magic Cute Baby" would have such meaning. Did he think it would be too risky to directly bring a celebrity's baby, so he did it step by step?

However, this has nothing to do with them. First of all, the audience of the program is different. No matter how the ratings of "Magic Baby" increase, it will at most affect the ranking of "Zhou Zhou Show", and the impact on the ratings will be minimal.

Chen Ran did not give everyone chicken soup. It is useless to talk too much about this. The programs do not affect each other. As long as you work hard and do a good job, you will naturally win first place when it is time to win.

As for publicity, this is what Chen Ran wants to discuss with director Wu Tao.

Because of the advertisement, Chen Ran reminded Director Wu to take the opportunity to get funding. Originally, the station mentioned it once, which was already very generous, but it couldn't support other people's low-cost programs to make money. The profit was too high, and Director Wu Tao was only thinking about the program. , the director approved it directly with a wave of his hand.

Their programs are quite rich now, so they don’t have to be as fussy about promoting them as before.

Chen Ran said: "Director Wu, the content of our next episode will be more controversial. After the show is over, you can buy hot searches on Weibo to promote it and see how much the ratings can be increased."

"The publicity in the station is still there, wouldn't it be a bit wasteful for us to do this?" Director Wu Tao asked in astonishment.

Nowadays, some stations pay more attention to programs and work hard on publicity plans.

He plans to save the funds and wait for the ratings to stabilize, then buy ads to increase the popularity of the program. If he buys hot searches now, the effect will not be too good, right?

Then Director Wu Tao reacted and asked in shock: "You don't really want to win first place, do you?"

"Why not?" Chen Ran said: "It seems like a miracle that our program has reached this point, but it actually relies on the quality of its own program. Even if the ratings were very poor when it first aired, I never thought it would be cut, because The quality of the program is good enough. If we keep up with the promotion now, we may win the first place, so why don’t we follow suit.”

People are like this. If they can take first place, no one wants to take second place.

For example, director Wu Tao is quite satisfied that the show has reached this point, and he does not dare to expect to be ranked first in its time period.

But Chen Ran's words made him a little more motivated.

Yes, try hard anyway, if you don't get it, you will lose some money. If you get the first place in the same period, you will make a profit.

At his age, he has done many programs, but the one with the best results is the "Zhou Zhou Show" he is currently doing. If he can get the first place in his time period, he feels that he will retire on the spot and have no regrets.

In the end, Director Wu Tao nodded and planned to follow what Chen Ran said and buy hot search promotions after the next issue is over.

The video of "Zhou Zhouxiu" has been discussed a lot on Weibo and has been popular for several consecutive issues. What he is worried about now is whether continuing to advertise on Weibo will be effective.

It's Friday again.

The ratings are out. "Zhou Zhou Show" almost broke 0.8%, but the increase in ratings has dropped a bit.

The ratings have increased, but the ranking has not changed. It is still second, but it has left behind the third-place "Late Night Starlight Show".

But the ratings of this episode of "Magic Cute Baby" not only did not fall, but hit a new high!

"If he follows this trend, it may take less than two or three episodes to break 1. How will we catch up by then?" Director Wu Tao took a breath. It seems a bit difficult for them to be the number one late night show in terms of ratings for this show. ah.

"Why did you encounter the revised version of "Magic Cute Baby"?"

Director Wu Tao didn't think about it. If it weren't for the revision of "Magic Baby", their current growth rate would definitely be possible if they wanted to be number one in that period!

The current ratings alone can catch up with the previous ratings of "Magic Baby".

I have to say that this revision was quite successful.

Chen Ran looked at it for a while, shook his head and said: "It can't continue to grow like this, and it is probably reaching the ceiling now. Buy hot search promotions, it's time!"

Director Wu Tao looked cautious. Whether he can surpass "Magic Baby" and take the first place in its time period depends on this wave of publicity.

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There will be two more chapters later.