My wife is a big star
Chapter 505 No authorization
The promotion of Zhaonan TV this time is very scary. In order to hit the hit, the budget has been increased a lot.
Basically, as long as you are online and using a mobile phone, you can see the promotion of the program.
However, despite this kind of publicity, the ratings did not increase much.
How many people thought that this episode of "The Power of Dreams" would be a hit, but who knew that the ratings suddenly stopped at 2.9%.
"This is impossible!"
Ma Wenlong's first reaction was disbelief.
But the data report will not be false.
Their ratings are clearly written on it.
Didn't break 3.
Ma Wenlong was stunned for a long time, and then he came back to his senses and looked at the program below.
The second place, no surprise, is Mango TV.
Their ratings overall increased by about 0.2.
According to their publicity, this improvement is reasonable.
After all, in order to snipe Zhaonan TV, Mango TV used a lot of propaganda, and the two sides were evenly matched.
But even if it increases by 0.2, it will not affect their program.
The third place is Tomato TV, which still has no action. But strangely, Tomato TV's ratings are declining, from breaking 2 to 1.8%. This drop makes Ma Wenlong feel even more strange.
“Where the hell are the audiences?”
When he turned to the fourth program, Ma Wenlong's eyes were fixed and he stared.
fourth place.
Rainbow TV.
Ratings, 1.736%.
"This...this..." Ma Wenlong was shocked.
He kind of knew where the audience was now.
The ratings of the last episode of "Our Good Time" only exceeded 1.2, but this episode went straight to 1.7.
"How is this done?"
Ma Wenlong looked puzzled.
But no matter what, "Our Good Times" robbed a large number of viewers and became the main culprit that prevented their program's ratings from breaking 3!
"This..." Ma Wenlong looked at the ratings and still couldn't believe it.
When Chen Ran put the show on this schedule, everyone thought he was blindly confident. There was no way that his newly launched show would affect "The Power of Dreams". This idea was extremely naive.
Now Ma Wenlong knew that he might not be naive!
Ma Wenlong felt a chill in his heart when he saw that Chen Ran's program had always started low and gone high. He didn't know what was going on.
…
At this time, Du Longcheng was also watching the show in disbelief.
According to their team's estimation, this episode of the show will definitely become a hit.
But now, it has only increased by three small points.
The overwhelming publicity was not as effective as expected.
Mango TV was the initiator, and Chen Ran followed closely behind.
The two programs took the opportunity to promote wildly and diverted their audiences. This caused their ratings to fail to reach explosive levels and stagnate.
Du Longcheng looked at the ratings and saw the ratings of "Our Good Time" soaring. He felt like there was a tight feeling in his chest and he couldn't find a place to vent it.
"A hot item... a hot item..."
Du Longcheng muttered, his eyes a little red.
In an episode full of hope, he was sniped by Chen Ran and Mango TV, shattering his expectations.
Moreover, Chen Ran, a program that he thought was destined to be cannon fodder, has grabbed a lot of market share. Judging from the growth in ratings, the reason why their "Power of Dreams" failed to become a hit has a lot to do with Chen Ran's new program. relation.
Since "Our Good Time" started airing, Dulongcheng has not taken it seriously.
Because the show was broadcast at the wrong time and the first broadcast ratings were not good, he didn't care at all.
But who would have thought that a program he had never watched could have such great potential?
Du Longcheng leaned on his chair, his face not pretty.
He always thought that Chen Ran would be a cannon fodder when he started broadcasting at this time, and would eventually be crushed by them.
But now the reality is completely different from the imagination. This time Chen Ran has affected them instead. If this can be regarded as a sniper, Chen Ran really succeeded in the sniper.
At least, "The Power of Dreams" did not become a broken 3.
"There is still a chance. The ratings of our program will continue to increase. The ratings of the next episode must break 3. How can he stop it?"
After being angry, Du Longcheng calmed down a little.
This loss did make him a little unbalanced, but for them, this was just the beginning!
You Chen Ran can block me in the first period, how can you block me in the second period?
…
Du Longcheng's mentality recovered quickly, but the people and other staff at Zhaonan Satellite TV felt a little uncomfortable.
The work group was in an uproar.
"The ratings didn't break 3?"
"This is unscientific, with so much publicity last week."
Many people are a little confused.
Since last night, they have been thinking about the program ratings report.
As long as the ratings exceed 3 and it becomes a hit, then this year's No. 1 Satellite TV will basically be a sure thing.
But this program they were looking forward to did not break 3. The hit program was gone!
"Mango TV has gone too far. Why are you causing trouble at this time?"
"Not only Mango TV, but also Rainbow TV's new program ratings have skyrocketed, which is why our program's ratings have not exceeded 3."
"Rainbow TV? Chen Ran's program?"
"No, the ratings of Chen Ran's show are not high, what does it have to do with them?"
Many people didn't pay attention just now. They just saw that the ratings of "The Power of Dreams" did not increase much, so they came to the group to discuss it.
Now that I heard my colleague say this, I quickly read the complete ratings report.
When they saw the ratings of "Our Good Time", everyone paused, and then everyone was stunned.
They never expected that the reason why this episode of "The Power of Dreams" did not become a hit was because of Chen Ran's program.
A show that only had a 1.2 first-run rating has hindered their ability to become a hit.
Many people thought it was unwise for Chen Ran to start a new show at this time, but now they want to know what Chen Ran wants to do.
…
Market share is the cake on the plate.
Except for some out-of-circle programs, everything else is no exception.
If you take one more piece from the plate, the other person will definitely have less.
Just like this issue.
The ratings of programs on Mango TV and Rainbow TV have increased a lot, and Zhaonan TV has also seen a slight increase. The cost is that the ratings of other TV stations' programs have been squeezed, even Tomato TV is no exception.
When Guan Guozhong saw this situation, he couldn't help but feel happy.
He really didn't have much hope, he just wanted to work hard to publicize, and every point he could compete for was a point.
But he didn't expect it to happen.
And it is not only them who have contributed the most, but also Rainbow TV, whose ratings have soared.
Guan Guozhong has never paid attention to Chen Ran's program, thinking that it is unwise for the program to be released at this time, but now he is only happy in his heart.
If the ratings of "Our Good Time" hadn't skyrocketed, no matter how much they promoted it, they couldn't stop Zhaonan TV.
He looked at this program again and found information for research. When he saw the ratings curve of the previous week, he couldn't help but sigh in his heart. The ratings of this program have skyrocketed, and it may be another show that takes off.
Chen Ran really cannot be treated with common sense.
During this black period, there was a show with the potential to be a hit, and there were other programs from the three major TV stations on the air. He stepped in midway, and despite insufficient publicity preparations, he was still able to rise in the second episode. Not everyone has this ability.
This show is destined to be a hit. Even if it doesn't become a hit, who would dare to ignore Chen Ran?
At least Guan Guozhong didn't dare anymore.
He made many wrong guesses and got into trouble with Chen Ran. Now it was time to change his mind.
Chen Ran, he is a miracle worker.
In the past, no matter how powerful Chen Ran was, Guan Guozhong would not have so much praise in his heart.
Now he is eager to praise Chen Ran more and make Chen Ran as powerful as possible.
It's better to fly high, shoot them to death, and then surpass Zhaonan TV and reach the top.
Because only in this way can Mango TV maintain its No. 1 spot in ratings.
When he was in agitated mood, there was a knock on the door outside and the assistant came in.
"Director, we have contacted the foreign program copyright owners..."
Guan Guozhong's eyes lit up and he hurriedly asked: "What do you say over there?"
The assistant breathed a sigh of relief and said in Guan Guozhong's expectant eyes: "They just asked people to go to the program set and have a brief contact, because the original program requires 50 million per season for authorization plus guidance fees, so they left directly. No licensing agreement was reached.”
"No deal..."
These words rang in Guan Guozhong's ears, and his eyes quickly lit up.
Their hope is here!
This news alone is definitely not enough.
But what if Chen Ran’s program is added?
…
Chen Ran had no idea what the people from Zhaonan TV and Mango TV were thinking, but at this time the entire program team was in jubilation.
Lin Fan and Ye Yuanhua both had rare smiles on their faces.
The program's ratings of 1.2 were far from their previous expectations.
Now it has skyrocketed to 1.7, which is what their program should be like.
Even Chen Ran had a smile on his face.
He knew that the ratings of the show would not be bad, and he also knew that there would be a small outbreak after the TV station invested in promotion, but he did not expect that this small outbreak would be so violent.
Judging from the comments on Weibo, they have stolen too many viewers from Zhaonan TV, so that "The Power of Dreams" cannot become a hit.
In the first episode of the show, many viewers focused on Zhang Fanzhi and him, so the conversion rate was not high. However, this week's publicity and the reputation in the first week made many viewers choose them directly.
In fact, it was the complete conversion of many potential viewers that led to this blowout.
Everyone else said that the show could be a hit like the King of Comedy, but only Chen Ran knew that the potential of this type of show was not that high. The reason why he chose to launch it at this time was because it was an opportunity, an extra Chance.
All preparations have been made, and now is the time for their program to really shine.
…
…
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