My wife is a big star
Chapter 648 Unstoppable
The show will start soon.
Huang Yu looked at the data with a slightly solemn expression.
"Why is the publicity so bad?"
"I was influenced by Rainbow TV. They invested heavily in publicity and attracted most of the attention. In addition, the guests are all popular celebrities, so they have an advantage over us."
Huang Yu frowned slightly, this would not work.
Now everyone is not optimistic about them, but Huang Yu doesn't want to give up like this. If they can win this wave, they will still have a chance.
"Increase investment in publicity, not to say overwhelm them, but at least be on par with them."
He always felt like this might be their only chance.
Rainbow TV is gaining momentum. If it becomes the first TV station, it might become another Mango TV.
At least that will be the case until the popularity of the show The Voice is over.
…
Everyone was staring at each other. The publicity was going strong here, and Rainbow TV immediately felt it.
Tang Ming said nothing and immediately ordered: "Suppress them."
After investing so much, I don’t want to be blocked by anyone.
Now is the time to make an all-out impact. As long as the money is enough, the rest is not that important.
The previous Rainbow Satellite TV not only lacked ratings, but also lacked money. This was an endless cycle. The joining of Chen Ran Company broke this cycle. Not only did the programs make money, but the TV series also made a lot of money. They could afford this propaganda war.
The promotion of "Running Brother" is actually quite early.
When it was determined that it would be broadcast on Friday, some previews were released, but the schedule was not set.
Fans of several guests must know the news about the show, and so do many passers-by.
Nowadays, when it comes to publicity, it is overwhelming.
The momentum is very strong. Just looking at the promotion, it feels like a phenomenal program.
"Isn't this publicity investment a bit exaggerated?"
"If the show fails, it will definitely be a blow to Rainbow TV."
"What are you thinking about Chen Ran's show? If it were anyone else, they wouldn't have such a big investment."
There was a lot of buzz in the industry.
It's really exciting for two satellite TV stations to start broadcasting together, especially when the competition is fiercest.
Many people don't know what the name of the program "Run, Brother" means. This lack of clarity makes people smell a little bit street-oriented, but considering that this is Chen Ran's program, they are not sure.
Now everyone is eagerly waiting for Friday to arrive.
"This year's No. 1 TV station will be able to eliminate one company on Friday, right?"
"It just depends on how the program performs."
If Rainbow TV performs well, it goes without saying that Tomato TV is gone.
Vice versa.
Everyone thought it was quite funny when they thought about it. Tomato TV changed the schedule, but they stole the chicken but lost the rice and entered the finals early.
…
Time flies and it’s Friday.
Two shows that have attracted attention recently will be launched at the same time.
Tomato TV's "One Voice" is a program that invites famous singers to sing together.
Mainly male and female chorus.
The publicity is strong enough, and the singers invited are also quite good. The first singers include many well-known singers.
Rainbow TV is a large-scale competitive reality show, "Running Brothers".
"It's a bit hard to choose. I want to watch the chorus, and I also want to watch Rainbow TV's new program. The trailer is very interesting."
"The chorus is boring, and there is no Zhang Xiyun. Rainbow TV's new program is quite interesting. Liu Sihan is chased and crushed by a big ball, which is hilarious."
"Rainbow TV is great."
"Originally, I wanted to watch "I Love Memorizing Lyrics", but after hearing what you said, I felt itchy."
Many shows have catch-ups, so you can watch catch-ups later if it's not your first choice.
These two new programs have been promoted like this, and everyone is curious. They plan to watch them first. If they are not interesting, they can just jump on the stage. It doesn’t cost money anyway.
…
The show has officially started.
Music programs are really popular now.
Some time ago, Kyoto Satellite TV produced a show called "Lingering Sound" which received good ratings. Mango TV's "Sing With Me" also had good ratings. The audience's demand for such programs has not been reduced much. Knowing that "One Voice" is a chorus, I feel Kind of catchy.
Two programs were launched at the same time, and many people made it their first choice.
And "Running Brothers" attracts mostly young audiences.
Because the program trailer is funny and light-hearted, and the letters and sound effects are enough to attract these people who like to watch light-hearted programs.
The audience groups of the two overlap somewhat, but a decision was made at the last minute.
The show "One Voice" is quite interesting. It is different from other shows that just make a quick buck and leave. It is obviously intended to be long-term. The production is based on high standards. Whether it is equipment or stage design, it is all based on the configuration of "I Am a Singer" Make.
The first issue is absolutely carefully selected, and the singers are Wang Zha, several veteran singers, who can win the title of singer king and queen before, and the songs selected are also classic old songs that have been widely sung before, after being adapted and produced , and then sung by these singers, the effect is outstanding.
It is precisely because this program is well produced that Huang Yu has great expectations for it. Instead of putting it on Saturday, he jumped to Friday.
At this time, Huang Yu clasped his hands together, feeling a little uncontrollable in his heart.
Someone who was in a similar mood to him was Tang Ming from Rainbow TV.
Everyone has high expectations for their own show, and this is their last straw!
…
The audience watching "One Voice" is immersed in the chorus of veteran singers.
The audience on the "Running Brother" side was laughing so hard that their faces froze with laughter.
"It made me laugh so hard. Huang Ye fell into the mud and still held on to the ball. After his wig fell off, Liu Sihan thought his head was a ball, but he felt lonely..."
"Pfft...this show is poisonous. Watch it when you can't eat..."
"Lin Sisi looks so stupid, but fortunately she reacted quickly and tricked Huang Ye..."
"Ouch, I can't do it anymore, I can't do it anymore, I'm in a commercial, hurry up and slow down, my stomach hurts from laughing."
"..."
Not one or two of them almost burst out laughing.
Thanks to the characters of the guests and the game sessions, the audience was grinning almost every moment, and at the point where the laughter was the biggest, it even made people feel a faint ache in their stomachs.
Relaxed, cheerful, and laughing heartily.
This situation happened almost from beginning to end, until the end of the show, when the audience stopped.
"This show is interesting."
"Lin Sisi is so funny. She pretends to be silly and sweet, but she is too smart. This baby face is so deceptive."
"Liu Sihan seems to be so smart, but why is there such a big contrast? He is so naive and I am so crazy about him."
"I'm definitely following this show!"
"..."
After the audience laughed, it was as if they had discovered a new treasure. On Weibo, the circle of friends went crazy about Amway.
In the fast-paced life, everyone has a huge demand for happiness, not to mention the market for such programs.
…
Zhang Ruyi is also watching the show.
After reading it, she stretched out her hand to touch her belly, which was a little painful from laughing just now.
"Ouch, I can't watch this show too much, or I'll have to gain muscle in my belly!"
I laughed so hard just now that my stomach was tight, and now I feel a little sore in my stomach.
Director Zhang glanced at his daughter and really didn't understand what was so interesting about the show just now. A group of people were having fun on it. Isn't it the same at home? Why should we watch it on TV?
But Aunt Yun thought it was quite interesting. They were all celebrities. Usually celebrities were glamorous. Like in this show, there weren’t many people who walked in the rain and mud to complete the tasks. It looked quite funny.
Zhang Ruyi let out a long breath. She had been worried about her hair falling out these past few days, and she kept thinking about the plot of the novel. Because of the setting of No. 8 Pawnshop, the plot was already a bit heavy. She just laughed when she watched the show. Afterwards, I felt happy.
She took out her mobile phone and dialed Chen Yao, but Chen Yao was a little confused.
Zhang Ruyi asked happily: "Yao Yaoyao, have you watched the new program of my brother-in-law's company?"
"What new show?"
"You didn't even watch it! Let me tell you, this new show is so interesting. It made me laugh to death. When you watch the replay tomorrow, I promise you will be entertained to death." Zhang Ruyi was as excited as a fool in his twenties.
"..." Chen Yao was silent for a while, and then asked: "You are calling me now just to talk about this?"
Zhang Ruyi said: "Isn't this okay? I'm going to share happiness with you again!"
Chen Yao was speechless.
She has been participating in commercial performances these days, running around and participating in various activities. She gets up early and goes to bed late every day. Today she finally has some time to come back early. As a result, not long after she fell asleep, she gave Zhang Ruyi woke up.
The key was listening to Zhang Ruyi's excited voice, like a child presenting a treasure. She couldn't complain anymore and could only smile bitterly: "Okay, okay, I can feel your happiness. When I come back, I will let you do the same." Feel my happiness!”
Zhang Ruyi said with a little surprise: "What, you want to bring me a gift when you come back? No need, you are going to work after all, but if you want to bring it, just bring me some food over there, I heard The snacks there are particularly famous.”
Chen Yao rolled her eyes. She couldn't continue the conversation. She wanted to hang up the phone and let this guy go to the northwest.
…
The program is over.
Everyone is staring at the Internet.
No one knows the ratings for the time being, and the only feedback we can give is online comments.
Although it may not be accurate, it can still reflect some.
In terms of reputation alone, the two sides are almost the same. There is nothing wrong with the program "One Voice" and it seems to be quite popular. Not to mention "Running Man", everyone is full of praise.
But this is just about word-of-mouth, the difference is in popularity.
Not long after "Running Brother" finished airing, it immediately became a hot search topic.
Relevant news keeps coming up one after another.
"Single Voice" is slightly worse.
Although the singers invited here are all big names from the past and have good reputations, they are not as popular as "Running Brothers" after all.
When people in the industry saw this scene, they immediately started talking.
"In this situation, it seems that Rainbow TV has the upper hand?"
"Not necessarily. With similar promotion, both parties are at the same starting point. Didn't you see that the word-of-mouth is about the same? It's easy to say about the popularity. "One Voice" targets an older audience. After all, it invites quite a few singers. It's nostalgic, but "Running Man" is younger and more topical. This kind of competitive reality show has always been very topical, but I can't see anything about it now."
"I haven't watched "Running Brothers", but the quality of "One Voice" is indeed very good, and it is normal to have such a reputation..."
"I'm so nervous. I don't know who will stand out in these two shows."
"Is it possible that these two programs were suppressed by "I Love to Remember Lyrics"?"
"Then don't even think about it. The upper limit of "I Love Memorizing Lyrics" is too low."
"I'm really looking forward to tomorrow..."
Colleagues talked a lot.
The current battle for the number one satellite TV is the focus of the industry. Originally, Rainbow TV’s new program was broadcast, but it was surrounded by the other three satellite TVs. It should be the finals, but now it is forced to become the semi-finals. Everyone wants to know who will win this game. .
Even these melon-eating people have this mentality, let alone Tomato TV as the party involved.
When Huang Yu saw that the popularity of the show was slightly less popular, he couldn't help but feel a thump in his heart and had a bad premonition.
He knows very well that word of mouth is important, but popularity is equally important.
It is not uncommon for some niche programs to have a good reputation, but their ratings are only so low and they cannot rise no matter what.
If possible, he would rather trade word-of-mouth for ratings.
"It should be fine, it should be fine..."
he thought to himself.
Several other TV stations have been keeping an eye on it. If the popularity is just a little higher, it doesn't matter.
But now "Running Brothers" is much more popular than "One Voice".
With this situation now, they felt a little uncomfortable.
There are many people who can't sleep tonight.
At the critical moment, everyone's hearts were hanging in the air.
…
The next morning.
Huang Yu is sitting in the office.
Half a pack of cigarettes has been lit.
Today's morning meeting has not been held yet, we are waiting for the ratings report to come out.
Every time a new show is launched, it is a struggle to wait for the ratings, and this time is no exception.
The director opened the door and came in. Seeing the smoky atmosphere in the office, he put the documents on the table, said a few words and hurried out.
Not to mention Huang Yu, everyone at their satellite TV station was nervous.
This is not a battlefield for one department of the program department, but the efforts of everyone at their TV station. The final results will depend on today.
A ding-dong sound.
The email has been sent.
Huang Yu shook his hand, put the cigarette butt in the cup, and quickly opened the email.
He didn't deliberately search for the location of his own program because it was meaningless. He focused on Riguan.
As soon as he saw the rankings, Huang Yu's face paused, his face shook, and then he sat down on the chair.
He closed his eyes, opened them after a moment, and exhaled heavily.
"Gone."
It's gone.
In the ratings report, the number one show is Rainbow TV's "Running Brothers" with a ratings of 2.537%.
It surpassed "I Love Memorizing Lyrics" and surpassed "Singing with One Voice".
Win the title on the first broadcast!
It was not just him who was stunned, but also people from other TV stations.
Guan Guozhong looked at the ratings in disbelief, and Ma Wenlong even burned his fingers with burning cigarette butts without regaining consciousness.
This rating is not just a Japanese crown, but it tells them clearly.
Rainbow TV can’t be stopped.
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