National Tide 1980

Ning Weimin's carefully planned "Zhanguang" operation was a great success.

But he himself never imagined how widespread and sensational the publicity effect his chicken-thief idea would have!

It turns out that since Pierre Carton was organizing a fashion show titled "Living Sculpture" in Paris during this period, the master himself has become a focal figure in the European fashion industry and is receiving keen attention from major media.

Therefore, reporters from well-known European news agencies such as AFP, Reuters, and ANSA are very interested in anything related to the master.

Whether it is the "Fashion Dragon" itself, which combines French fabrics and Chinese wood carvings, or the leaders' remarks on this, and the leader's visit to the Pierre Carton clothing store.

They were very active in taking photos and asking questions for interviews.

Needless to say, the more support there is, the better the leader's mood will be, and the more energetic he will talk on the spot.

In the end, I was not paying attention and was delayed in this place for more than twenty minutes.

The result was so good that even the domestic media had to re-examine this additional visit process.

Some people even regret it because they didn’t pay much attention to it at the beginning and didn’t produce enough material.

So after all the official procedures were completed that day, these people came back specifically to conduct a very detailed interview with the Pierre Carton clothing store.

Ning Weimin is such a shrewd person, how could he let such an opportunity pass by so easily?

He not only accompanied me personally, but also explained enthusiastically and patiently.

I also gave some consignment crafts as small gifts to those who took advantage of these "make-up lessons".

Since these things are not sold elsewhere, they are very popular and the reporters like them very much.

In short, Ning Weimin left a pretty good impression on reporters.

After all, the business environment has just started these days, and reporters have not yet regarded themselves as uncrowned kings. They are arrogant as they should be to win or get cards.

I am very satisfied that I can take advantage of my work to attend the banquet held at Jianguo Hotel and receive some unexpected small gifts.

In this way, that night, "Xinwen Lianbo" broadcast the news about the opening ceremony of Jianguo Hotel.

It is a great honor that as part of the highlights of the opening day, the scene of the leaders visiting the Pierre Carton store and praising the "fashion dragon" appeared in front of the national audience for five seconds.

The "Beijing Evening News" also made a detailed special report on the opening of Jianguo Hotel in a long article of several thousand words on the first and second pages, and 30% of it was devoted to Introducing the "PC" brand dedicated store.

Probably Ning Weimin was able to accompany him.

The reporter not only fully adopted his statement, but called Pierre Cardin's entry into the Jianguo Hotel "a pioneering work in the clothing retail industry" and said the store was "a store like an art museum."

At the same time, he also boasted about the complete facilities such as slippers, hooks, seats, mirrors and other facilities in the dressing room of the Pierre Carton store.

It is called "the most international and modern civilization in detail".

And use this to compare the shortcomings of clothing sales in domestic shopping malls.

Finally, the reporter also published a photo of Ning Weimin and several girls as a companion picture in the newspaper.

That really gave me a lot of face, and it almost put Pierre Carton's franchise store in the sky.

Then, the next day.

The national People's Daily, Guangming Daily, and the local Youth Daily also published relevant reports.

And almost every newspaper, to one degree or another, has to mention the "Pierre Carton" franchise store and praise it a few words.

So for this, Ning Weimin was overjoyed, and felt a little proud of Tao Taoran.

You know, Zou Guodong spent a lot of effort and relied on many friends and connections to open the airport store.

Hire famous actors, hire models, hire media reporters.

The carriage fare, fashion show, banquets, and gifts are all added together, and I don’t know how much it cost.

But because the place is so far away, the scene is not small and very lively.

But the level of advertising is not high, and the social effect is very limited.

Almost all the newspaper reporters who come here are from local newspapers or industry magazines such as "Fashion" and "Domestic Apparel".

Most of the articles published are unimportant pages and articles the size of tofu cubes.

How can it be compared with Ning Weimin's special promotion effect, which is both on TV and in a national newspaper?

Not to mention anything else, just because he appeared on TV and newspapers, Ning Weimin himself became a celebrity in Shan'er Hutong overnight.

The neighbors in Courtyard No. 2 were all excited to see him again. Everyone said they had seen him on TV.

There are also many neighbors from other courtyards in the alley who say that the photo of Ning Weimin in the "Beijing Evening News" is very handsome and looks like a big shot.

Not only did Director Li of the subdistrict call Ning Weimin to express his congratulations, but Master Kang Shude also said that he had done something good.

He was very considerate and did not hold him accountable for not touching antiquities recently and relaxing in his studies.

What does this mean?

Doesn't it mean that the exposure rate and publicity effect of multimedia are excellent? It is enough to prove that Ning Wei Min is right about this matter.

If there was a book that taught people how to spend a small amount of money to accomplish big things, his approach would probably be considered a classic case.

Isn't this kid still beautiful?

It would be nice if he didn't get sick and looked in the mirror.

However, more glorious things are yet to come.

Ning Weimin couldn't believe it. In less than five days, the occupancy rate of Jianguo Hotel had reached 100%.

Originally, he thought that if such a soft advertisement could attract some spectators, it would be enough.

Because not everyone has the courage, the time, and the leisure to come to a high-end place like Jianguo Hotel to see the world.

Those who can come must be people with some background in their families, otherwise they will look so shabby that they won’t be able to get in through the door.

So in the beginning, it would be okay for him to do business with these people.

But in fact, it’s still so sweet!

In a short period of time, all 528 guest rooms were filled!

And the information revealed from the front desk is that there are no longer a few extra beds in the room, and those who made reservations in advance have been queued up until a month later.

Even the restaurants, bars, and cafes of Jianguo Hotel are almost at full capacity, and they are really popular.

Why is this so?

It's actually not surprising.

Because if Ning Weimin had a friend or acquaintance who worked in the Tourism Administration Bureau, he would only need to know a set of data to understand how difficult it is for foreign guests to find accommodation in the capital these days.

You will naturally understand why the Jianguo Hotel became a project designated by a great man, and it was completed in less than two years and opened to welcome guests.

PS: There is one more chapter after midnight