NBA: Start with 2 billion, buy the Knicks

Chapter 121: Basketball Pioneer News, Hupu content integration, online and offline duo meeting!

Just as he had always wanted to do before, the New York media was too unfriendly to him and the New Knicks, and he had to have his own mouthpiece.

After all, the power of the "International Fiction Newspaper" is too small, and it has to make use of the talents of the motherland.

"Your first mission is to acquire Hupu."

"good!"

Jiang Shuying tied her hair into a bun, cleared her throat, adjusted her clothes, and walked lightly into Hupu's office of more than 100 square meters.

"Oh?" Jiang Chao's decisive attitude made it impossible for Jiang Chao to imagine that she would be an actress in later generations. She looked very capable. His "personal relationship" turned out to be the right one for him beyond expectations.

When a beautiful woman takes action, the process is smoother than Jiang Chao's own exit.

Hupu now only has a web forum but no app, and because of Maopu, many people think they are pirated.

Their boss, Dr. Cheng, has let it go. Mr. Yang fully hopes that Jiang Chao will buy it. It is very cheap, and he bought all the servers, programmers and editors for US$500,000.

"From now on, Hupu will be owned by Chaoshen Sports."

The two parties signed a contract. After signing, Jiang Chao directly set goals for Mr. Yang and others.

1: Make an app.

2: Make Hupu International App. It is actually not difficult to make an app now, but publicity is very expensive, but with Jiang Chao here, you don’t have to worry.

Then the international version of the app was renamed Chaoshen Forum. After all, almost everyone doesn’t know what the word Hupu means, and it has nothing to do with basketball. But it is indeed the only basketball fan in China besides Maopu who gathers now.

The most forums.

Of course, Tieba has the largest number, so I won’t talk about that. The user population there is too difficult to unify, so users can be attracted from there.

3. Mr. Yang comes to work in New York. He needs to use Hupu to compete with the reddit forum in the United States. It’s not just about basketball. It’s the best place to talk about anything..

Reddit is a social news site, slogan: Speak ahead of the news, the voice from the Internet.

Take advantage of their advantages, such as the site's discussion forum where users can discuss submissions and vote for or against other people's comments.

When a comment receives a sufficient number of downvotes, it will not be displayed by default.

This, coupled with Hupu's moderator review, can effectively purify the fan environment.

Mr. Yang listened to what he said clearly. He was very interested in going to the United States for further studies. He later created the Sleeping Talk, League of Legends Zone, Love Zone, and Pedestrian Street, which sometimes had more traffic than the NBA Zone. In addition, he cooperated with the later Shizhihuo and Poison.

, to achieve the ultimate goal of the sports industry chain.

"It's just software for otakus and straight men."

Jiang Shuying raised her hand: "Boss, I'm sorry to interrupt you, what do you mean by straight man..."

Mr. Yang suddenly lost his mind, and Jiang Chao also looked carelessly:

"He is a straightforward man who does things very straightforwardly."

Jiang Shuying squinted her eyes as if she had some realization: "Is it true..."

Looking at the way the two of them were chatting, it was obvious that this was not what they meant.

"So, we will also carry out zoning, taking the best and discarding the dross?"

"Well, I will teach you a lot when the time comes. I will first let the players play Super God Forum." Jiang Chao has no creative bottleneck, and he knows what Hupu Jrs like to watch most.

uc news headlines, ntr love headlines, lol debate news...even boxing ones...attract users first.

The development history of early user apps is like this. First, the traffic attracts most groups. At first, it attracts the media, Knicks fans and Chinese fans, and then slowly spreads.

Hupu's first battle to become famous was the battle against Brother Toothpick, and it was done just by riding on the popularity.

However, in the end, we still need to come back to the content.

The reason why Hupu has always had loyal users is because each team has awesome moderators and deputy moderators who analyze the team and the game from time to time and provide fans with hard-core knowledge.

This is something you can’t find anywhere in Tieba.

"Everything is based on content, that's what we've been doing."

"Yes, content is everything." From Mr. Zhang to Bibu Zhong, and even Su Qun, Yang Yi occasionally wrote a few articles and posted them on Hupu to communicate with fans, and the app's environment suddenly took off.

Mr. Yang: "It's just that we don't have enough editors here. Basically, netizens write articles spontaneously. We need to pay them royalties for the articles we attract. Therefore, the 'rich-poor gap' between the 30 teams has always been too serious."

"Well, so come with me to find a content integration platform."

What Mr. Yang said was that Hupu was not able to solve it in the end, which is why he was later diverted from platforms such as Live Broadcast and Painxun. He even had to rely on the lol area to transfer Weibo messages to gain users.

And because they failed to raise funds, they had no money to retain these talented moderators. As the authors of good articles were poached by Baidu and Paixun, their moderators only had the function of banning their accounts.

"Boss, are you going?"

“What do you think of the editorial level of Basketball Pioneer?”

“No. 1 in the industry!”

"I'm going to discuss content integration and copyright unification with them."

"If it really works out, boss, you have made an outstanding contribution to the fans!"

…

"Basketball Pioneer" Editorial Department.

For the first time since their establishment, they have welcomed the biggest guest in the industry.

The owner of the New York Knicks came to visit in person!!!

Also traveling with him was a beautiful girl carrying Jiang Chao's bag and documents, as well as an old friend in the industry: I'm spending the day in Hupu~

Hupu and Basketball Pioneer have long been fond of each other, but buying each other's articles is too expensive, and it is not cost-effective no matter what, because the user groups of both parties overlap too much.

Those who watch Hupu must buy the Basketball Pioneer newspaper. It’s okay to spend a few dollars a week to buy a copy.

For Jiang Chao, it is a different kind of memory. How wonderful it was when he was in high school and sitting in the back seat with his deskmates crowdfunding to buy a copy of the game every week. He watched the changes in the NBA from the newspaper, mainly giving away a poster every week. Those

He treasured the poster and posted it in his room. It was a boy’s basketball dream!

But their content is the leader in the basketball circle.

Su Qun, Meng Xiaoqi and other editors-in-chief came over to excitedly greet the great man who had been so badly written about by their news last month.

Thanks to Jiang Chao, their sales volume last month successfully surpassed that of "Sports Weekly". There is no way, compared to the regular Sports Weekly, their novel-style writing style is easier for readers to relate to.

It seems as if the reader is also in Jiang Chao's environment, feeling sad for him and happy for him!

Jiang Chao and the other three did not get into the topic directly at first, but just got to know each other.

Basketball Pioneer Newspaper has 25 printing points across the country, with a daily circulation of about 1.08 million copies.

This is a newspaper that truly belongs to domestic basketball fans. Others are comprehensive sports. However, Su Qun said that they only deal with basketball and that will not change in the future.

Thanks to the relationship of editor-in-chief Su Qun, the top talent in domestic basketball news reporting has been gathered here, including senior editing experts such as Su Qun and Meng Xiaoqi.

With senior consultants such as Xu Jicheng and Yu Jia, Dayao and Yi Jianlian will provide some interesting NBA stories for these editors to write, and they are called the "Dream Team" of basketball news.

Su Qun is such a person with a business vision. When he introduced Jiang Chao, he said that if the Knicks cooperated with "Basketball Pioneer News", their news would be more exciting because it was the most authentic internal news.

, faster than other media, how can it not attract fans?

And because it’s all news about the Knicks, just like boss Dolan used to brag about every one of his players on the TV station, the domestic fans of the Knicks under their guidance can definitely not lose to the current traffic kings Rockets & Lakers.

But what they didn't expect was that Jiang Chao was happier than they thought.

To be honest, who wouldn’t want to invest in this upstart? Now that self-media has begun to emerge, newspapers are gradually being phased out. It is a trend of the times, and transformation requires funds. Basketball is still just a sport after all. They can’t support their business purely by selling profits.

Other things.

So when they saw Jiang Chao coming, it was true that all the editors in the editorial department were hoping that Jiang Chao would give him some "cake".

Jiang Chao didn't give it directly to his mother, nor did he invest in it.

Instead, he invested in them to create the "Basketball Pioneer International Edition". The international edition editorial department is directly stationed in New York, and the content is shared with Hupu, which he has acquired, and the domestic Basketball Pioneer Newspaper.

The translation was handed over to the people at the International Fiction Newspaper, which he had previously invested in.

This investment was not about giving them money directly, because he knew that after giving the money, Su Qun would be ruined. He was actually a writing genius, but he just didn't want to spend time on research after he got rich.

So his way is to create an international version of Basketball Pioneer, so that basketball fans around the world can see the Chinese basketball editor's coverage of the NBA.

Then the profit generated from this is divided into:

"50% of the income in the United States goes to him, 25% goes to editors, authors and translators, and 25% goes to staff and daily salary and bonuses."

This is equivalent to saying that Su Qun and the others are all shareholders, but Jiang Chao took the most critical first step.

Jiang Chao: "My goal is to fight against the "New York Times" that likes to be controlled by capital and likes to report blindly. In the future, my international edition will include sports, entertainment, music, film and television and other sections that young people are interested in. It will be renamed "International Pioneer"

Newspaper, I know, you know more than just basketball, do you want to join me?"

"agree!"

"No problem, I support the internationalization of basketball!"

"I also support it. I haven't found a wife yet, so I can apply to go to New York first."

"Me too, I just graduated, I can go to New York to help build the international version of Basketball Pioneer Newspaper!"

"I have a family, but the English translation I learned before can be translated here and passed on."

Everyone's enthusiasm exceeded Jiang Chao's imagination.

After all, the only people who can do this are those with NBA resources. Three Chinese players who play in the NBA definitely have no time to engage in business. Huang Jianhua will not invest if he doesn't see the money.

And Jiang Chao actually took the initiative to find them and wanted to do something big, so of course he would accompany them!

Jiang Shuying signed the contract with them. In fact, in her opinion, Jiang Chao was much more powerful than acquiring Hupu.

This is a waste of money. In fact, he has spent money to build an international editorial department, but he has not paid any intellectual property royalties. He only waits for profit and then shares the profits. In fact, the risk has been minimized.

"Is this what you taught the boss?" Mr. Hupuyang was also stunned. Inexplicably, because of Jiang Chao, he was able to obtain the online publishing rights for all the reports of "Basketball Pioneer", but it was one hour late.

But this is completely enough. All the money earned will be given to "Basketball Pioneer News". Their traffic will definitely increase greatly.

You must know that before, Su Qun was afraid that the tiger's attack would affect physical sales.

But Jiang Chaopiao solved a lot of things by delaying the release for one hour. At least for now, many fans still keep the habit of reading news in newspapers.

Hupu's high-quality content can be freely published in "Basketball Pioneer News" for dissemination, and authors can be paid royalties to stay in Hupu and fall in love with Hupu.

Smartphones have not yet become popular, and students can only read newspapers, which will not cause much change in sales.

Since then.

The two most powerful online and offline basketball media in China have been successfully integrated by Jiang Chao, and are preparing to create "Chaoshen Forum App" and "International Pioneer Daily" to impact the international mouthpiece market.

The international edition of Basketball Pioneer Newspaper is released, Hupu? No, super forum!

When it comes to the Knicks, these two are the most authoritative!

In fact, Jiang Chao also has a plan to complete the super integration of social platforms, but this is related to the development of smartphones. It is not the time yet, so he can only wait for the Painxun employee in Shenzhen for a while.

When that project is completed, his "mouthpiece" industry chain will be complete!

…

"Boss, the air ticket has been purchased, and the flight is tonight." Jiang Shuying came over with a white suitcase, and Jiang Chao smiled and helped her carry it into the car.

"Okay, tell them all to come to the Shanghai International Airport to meet up and set off back to New York."

"good!"

"receive!"

“Always be prepared!”

"Work for boss Jiang Chao, everyone in the United States should work harder!"

"Always remember that you represent China, don't let Americans look down upon you!" Those who stayed in China kindly urged their children or employees who are about to go to the Big Apple...

The talents in the Chinese basketball circles who are preparing to go to New York are gearing up. It’s time for the NBA to see China and Jiang Chao’s energy.

Behind the Chinese boss, the Chinese helpers must be the most awesome!

The fiercest fire support, here we come!!!

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