NBA: Start with 2 billion, buy the Knicks

Chapter 153: Want both Sikas, first win in the regular season!

One is because Taylor has never been rumored to have a boyfriend, so why write a song to scold them? Is this a super idol who is teasing fans???

Another reason is because he is Jiang Chao, the boss of Chaoshen Sports, and he responded immediately, so fans naturally rushed to praise his sneakers under his message...

"Boss, I'm watching the game!! I'm staring at your two pairs of shoes, one is black and gold, the other is orange and blue, they are so eye-catching!"

"Boss, didn't David Stern come to you? The Knicks don't allow sneakers like this to appear!"

Then some fans explained seriously, saying that orange and blue are the home colors of the Knicks, and this color is not a prohibited series for the Knicks.

“Simple and beautiful, I love it!”

"Boss, when will the order be shipped? I go to the physical store every day to ask."

"Don't talk about sneakers, boss, your lineup is too fierce. I haven't seen the Knicks' mercury-like offense in a long time. It's wet. Boss Jiang is awesome. He has created such a lineup with a sense of space."

.”

Then Swift got jealous decisively:

"Hey, hey, don't chat with your Boss Jiang below me... He's not my Boss Jiang."

This seemed to be a no-brainer, but Liu Yan, who was running social media for Jiang Chao in the office, felt strange. A woman's intuition told her that this was not a joke.

Doesn’t Goddess Taylor also like Jiang Chao... This...

…

Former Knicks president Billy King, who was fired by Dolan, was chatting with Suns general manager Downey Sr.:

"These fans know how to play. They are just playing against a weak team. When playing against a strong team, you can play fast breaks for the whole game? It's a dream!"

Downey Sr.:

"Yeah, it's either a wave or a wave. I feel good today."

Suns head coach Alvin Gentry feels the smell of lemons in the air...

You know, Downey Jr. actually wants the current Suns to use this kind of tactics, but they don't have that many forwards with three-point accuracy.

They didn't think too much about it, but Jiang Chao knew the coming era.

It’s not just the small ball era, it’s also the striker era!

…

The game lasted until 12 o'clock Imperial City time.

The most high-end Chaoshen Sports direct-sale store in Wangfujing Building in Imperial Capital, planned by Ding Shizhong for Chaoshen Sports, was also officially unveiled.

The lights turned on, and the full-body sports equipment posters of the two supermodels Bella and Amila were facing the door. Next to them were endorsement posters of handsome men and beauties such as Su Bingtian, Liu Xiang, Shu Siyao, etc. They looked very cool in their sportswear.

!!

Highlights of the Knicks game were played on the large projection screen at the back, and the sound made the employees in the mall feel itchy.

Fortunately, I got off work and gathered madly at Chaoshen Sports to watch the game highlights.

This is a flagship store covering an area of ​​3,000 square meters. It contains all the latest creative sports products from New York, such as "super" Chinese style T-shirts, Knicks concept orange sweatshirts, Chinese style sneakers, Yushuai

Youth version of sneakers...

Harden, Curry big head vest...

Zhu Fangyu, Wang Shipeng, as well as Chinese basketball players such as Guo Ailun and Ding Yanyuhang, who performed well in the Asian Youth Championship and are now spokespersons, all came to watch the game and celebrate the opening, and also celebrated with the players.

Including Ding Shizhong himself, he was always present in person, and only during the timeout would he have a video connection with Lai Shixian to explain Chaoshen Sports' products.

However, most of the hundreds of well-known fans and shoe fans who came here actually took photos with Zhou Qi. After all, her height is too conspicuous, and Jiang Chao signed an endorsement contract at the age of 11. How awesome is this?

Even Zhu Ge and Wang Qi next to him were not treated like this, and Zhu Fangyu, an old ginger fan, shed tears of envy.

At this time, China has fully integrated with international standards, and the NBA has become extremely popular in China in the past few years. Everyone also knows how awesome this domestic sports brand invested by the Chinese Knicks owner is.

Because it was shown on TV that the two rookie guards who dunked were wearing shoes from Super Sports.

Waiguoren may not support it.

Chinese people must support it!

Winning glory for the country and fulfilling the mission!

Zhu Fangyu came on stage and briefly talked about the news from foreign media that Jiang Chao was going bankrupt because of his side business, and then asked them to rob the store of all the stock.

We must give face to this Chinese light to generate income!

"Our efforts will allow him to have no worries." Wang Shipeng is an old businessman. Although he came to the platform, he also wants to have a good relationship with Chaoshen Sports. Although there is no hope for endorsement, future cooperation is still possible.

“Chinese people help Chinese people!”

The store manager of this directly-operated store had tears in his eyes. With so many powerful Chinese fans, they were still worried about not being able to pay the rent and worried about what products could not be sold in the largest direct-operated store of Nike and Adidas in the imperial capital next door!

They were the ones who did it!

Because it seems that the New York R&D department is really strong. In just a few days, it has produced so many high-quality and cool products.

And one piece of clothing has it written directly on it:

"National tide!"

These are two lines written by Jiang Chao himself. He felt that since there is no concept of national tide, he should be the first person to develop it!

The national trend is king.

It is something that belongs to the Chinese people.

All right.

In fact, relying on Jiang Chao's superficial marketing is still too weak. Jiang Chao himself has not done much research on how to combine national trend concepts with products. Nowadays, everyone still likes the promotion of Hook and Adidas.

However, it was not until Xtep's advertising department and Peak's operations merged to carry out advertising promotions.

For example, it was their idea to have large-screen projections showing football games in directly-operated stores. Since some players have already worn SuperSports shoes, this is the best on-site marketing.

Then, the advertising spaces we rent also promote the concept of combining national fashion with the NBA. Let’s not talk about Chinese people needing to be confident. We just say that our trendy products have already been sold abroad, and then we attract everyone to understand the concept of this brand.

It can be said that advertising funds cannot compete with those big names, but to use them wisely, the talents of Xtep’s advertising department must be used.

This guy is really a top marketing talent. Passers-by can see the many projectors on the wall when they go to KFC. The game is played on the top, and the small screen below introduces which players are wearing Anta or Chaoshen Sports sneakers.

, and then the sneaker concept introduction swept the screen...

There are also major black Internet cafes and campus basketball halls, and free projectors are given to them. They can usually use them for themselves, but during the Knicks game, they must play the game and the scrolling super sports advertisement underneath. A projector only costs a few dollars. Marketing

The results were so gratifying that Internet cafe owners were selling beers like crazy.

This is to firmly grasp the following psychology of consumers.

There are so many people in the directly-operated store, but in fact, most of them recognize Wang Qizhuba and don't know Curry Harden.

But they only know that domestic brands have used the most popular NBA players now and can make such awesome moves.

The shoes look very cool in design. Why don’t you try them on?

Of course, it is still difficult to change the concept of middle-aged fans and above. Some even think that these shoes are weird and can they be worn?

In particular, the coconut running shoes are all white. Without a spokesperson, everyone thinks they are so ugly. It is obvious that they are a model that has a lot of opinions even before they have been tried.

After all, Nike aj releases a new pair of shoes on the market, and a bunch of similar-looking shoes from various brands follow.

It's useless for these people to talk nonsense. They think hooks are high-end. I can buy hook shoes at your price, so why should I buy your shoes that are shameless to wear?

Especially for some uncles in their forties and fifties, they no longer buy Nike and Adidas for the sake of good clothes, but just for their colleagues and friends who see it and think that you can afford to wear Nike and Adidas, so your life is not bad.

There is no way, the past few years have also been the peak period for Putian and domestic high-imitation products, and the most popular Li Ning Arc was only released in 2011, so it takes more than just Chaoshen Sports to get rid of the impression of cheap and counterfeit products.

We still need countless companies like Chaoshen Sports that take the road of independent research and development to appear!

Let the Chinese people change their views on domestic brands. Chaoshen can be the leader, but he cannot be the only one. Anta, Xtep, and Li Ning all have to keep up.

At this moment, in New York's Chinatown, Manhattan's Times Square, and Brooklyn's International Street Chaoshen Sports flagship store, Chaoshen Sports' new products are also on the market at this time, so the opportunity is very good.

The American fans waiting here are real fans, that is, they are really attracted by the reputation. Compared with China's pure consumption boom, the fans and fans here just want to see what this Chinese boss who has been questioned by the media does in terms of sporting goods.

How about it.

Curiosity accounts for half of it.

Then there are the Knicks fans who have just watched the game. The intensity of the regular season is indeed different. They all want to see what is so special about this pair of handsome shoes that made Curry forcefully brake.

Jiang Shuying was watching the game in a Chinatown store, and saw that the T-shirts with the posters of Jiang Chao's speech were sold out by the fans, and she couldn't help but happily became a cashier.

The moon on the sea is the moon in the sky, and the person in front of you is your sweetheart.

This T-shirt is for trial sale in the North American market. East Asian customers with low-key connotations are not yet so open-minded. The concept T-shirts they sell are all based on the market.

The promotional posters here are even more exaggerated, because a professional design team was hired. Jiang Shuying and Bella are the lighting posters, and there are also young men such as Su Bingtian and Son Heung-min wearing representative Asian men sweating.

Although they are not very well-known now, as long as they look good, that's all.

Showing the heroism that an athlete should have is a level higher than those of male models in professional clothing.

The most high-end ones are still the Curry generation and Harden generation in the glass box. The separate posters of the two are hung behind separate shelves, which are the flagship products.

The posters of Bella, Amelia and Scarlett are still very attractive, they look high-end and youthful, which is what Americans like.

Bella, who is 1.7 meters tall and has a model figure, is wearing pure white coconut running shoes, black sports shorts and a white Taichi fish T-shirt on the beach. LSPs stop in front of the posters one by one.

Then I discovered that the model herself was still watching the competition in the store today. Bella and Amilai were invited to the platform by Lai Shixian, but this time they were paid. We can't let people do child labor all the time.

Their enthusiasm for attracting customers exceeded Jiang Shuying's expectations. Perhaps it was Jiang Chao's personal charm. When these two girls introduced him, they made Jiang Chao talk like crazy.

The boss, Jiang Chao, is a person who has a strong sense of fashion and a very good quality of clothing and character. I believe that his products will be perfect.

However, customers actually want to see the effect of the outfit. When wearing sneakers, they must wear a set of sportswear. What they want is the overall effect. Directly show the effect that the customer wants to stimulate the desire to buy. This is the effect of the seller's show!!

For brands like Coconut, C37, and Li-Ning Arc, it doesn’t matter who endorses them, as long as they look good. After all, they are commuting running shoes, and they are not really meant for you to do strenuous exercise.

At this time, an unknown designer from Adidas cried and fainted in the toilet. The concept of coconut coincided with the first draft of the design in his hand, and all plans had to be scrapped and restarted.

Jiang Chao was no longer watching the football game at this time. He was sitting on the sofa and looking at the rising global market consumption curve on his personal computer, with the corners of his mouth raised slightly.

Many store managers sent him reports of the super sports crowd tonight, and he could also test out several new shoes.

This is just like the TV station watching the ratings of the Knicks rising all the way, it is so happy.

This is just the beginning.

The Super Sports brand will finally be launched with the start of the regular season.

Super gods will definitely become super gods!

The modern marketing strategy of hard-hitting gave his brand a good start in the market. Sean Marks also congratulated Jiang Chao on stabilizing the market.

Judging from the curve, it was the highest on the opening day, and it was not too low after that, but now it has completely exceeded the opening day, and this is just against the Raptors.

What if we switch to playing the Green Army or Los Angeles? Will Chaoshen Sports become more popular?

Anyway, in this situation, all the predictions of Wall Street people have been slapped in the face.

Sean Marks also knows that this is caused by the excellent quality of Chaoshen Sports. Popularity is one thing, but only good quality can last.

He usually wears the Harden generation, and with its feel and stability, he, a center, has no problem wearing it!

"I saw that you released a few new shoes, but from my perspective as a shoe fan, I would like to remind you, boss, that in this industry, quality always comes first. Although Nike's quality has not been good recently, it has always relied on its quality from the beginning.

If you work in the market, you have to control yourself and don't be blinded by the excitement in front of you."

Jiang Chao lifted up the black coconut running shoes he was wearing:

"Well, I'll tell you how many pairs I'll bring you tomorrow. Never ignore the power of China's manufacturing."

"No, no, no, I'll buy it myself. How dare I blame the boss." Sean Marks laughed, but to be honest, he was still very interested.

"You are not as chic as Downey Jr. He has already bought a pair of each style, and now he is reluctant to take them off and change into leather shoes for formal occasions."

But when he wanted to give it to D'Antoni, D'Antoni refused. Sports brands also have their main market, and D'Antoni's shoes, which are suitable for Foot Lijian, are more suitable for him.

"The future belongs to this generation of young people. When they think Super Sports is very good, our brand will have a firm foothold."

Jiang Chao has been saying this to his subordinates, don't think that Chaoshen Sports will become a big fat man all of a sudden and kill the young people market first.

"Boss, you really can't learn how to do things by force. I was still wandering when you were so young."

"Nonsense, Manager Sean has already faced off against the Sharks at my age. Professional basketball players like you are the most respectable."

"You who work behind the scenes are more worthy of respect!"

"You will too!"

After the business quarrel between the two, Jiang Chao no longer looked at the performance of major stores that were soaring. He was already thinking about investing in lol to turn Busan into a library.

With this trend, he can really win Riot Games now. Cash flow is not profit. Some of the rent and final payment for factory machines will not be paid until the end of the year. His turnover can definitely be a venture capital investment in Riot Games.

But he is going to leave this to Liu Yan. Liu Yan is proficient in four languages: Japan, Korea and the United States. He will complete and launch their server first. He will not interfere too much in the subsequent process, but it is fair, fair, or tmd must be fair.

Just fine.

After the UAE made a sideline ball error that caused Sean Marks to clap his hands in frustration, Jiang Chao's eyes were attracted to the scene again.

Don't make yourself laughable by becoming Ni Si Beng.

The low-level mistakes of the UAE were replayed on the big screen. It was obvious that they passed the ball without shouting to their teammates. Moreover, the football intelligence is indeed not top-notch. The passing is very mediocre. This is also the shortcoming of the UAE. This kind of stereotyped thing

We can only learn from each other's strengths in the future and try to let him do what he is good at.

But in fact, the Raptors' mentality has collapsed.

Because the Knicks' substitute defense was too tough during Ya's rotation. The second-round pick Beverley was like a dog, and the defense was too torn. A tough defender like Jack was so troubled that he couldn't pass the ball continuously and had to be forced.

If you take it hard, the effect will be a mess.

Curry's speed makes Calderon uncomfortable. Although he is not good at defense, his foot speed and keeping up with small European guards like Calderon are still very simple.

At this time, Ujiri and Jane seemed to say something. It seemed that from the first game, they announced their policy of whether to lose this season or strive for the playoffs. Obviously, the main goal was to lose. After falling behind by 23 points, they

Never let Bosh play again.

Practice DeRozan this year, get the No. 1 pick next year, add Bosh, and start all over again!

This is Ujiri's grand ambition.

Jiang Chao also knows what Ujiri is thinking. Sure enough, he has a lot of strategies. And indeed, if you are so many points behind our new Knicks team in the third quarter of the first game of the regular season, hurry up and screw it up.

It's not that the Knicks are too strong, it's that you guys are just not that good.

If you change the team, if the young coach rotates the lineup like this, he will be beaten by the opponent's stable rotation and send out the best lineup.

However, Jiang Chao felt sorry for Ujiri, because his plan for the Big Three might not be as good as God's, because Bosh didn't want to go down alone and would already be playing with the Heat next year.

Perhaps because of this incident, Ujiri also changed his temper later and agreed never to trade DeRozan, the King of the North. For Leonard, he also quietly traded DeRozan away, so the atmosphere of the league

It’s not that it was there from the beginning, but that it was led to bad things.

It’s the players on the field who are suffering.

Rasu Nesterovich and Calderon feel like they are going to have nightmares at night. They are actually being bullied by the Knicks who looked down upon them last year!!

And there are still a bunch of rookies!

"Be patient..."

"If you hold back any longer, the game will be over!"

Because without Bosh, the Raptors' offense is completely different, and their physical strength is obviously not as good as that of the Knicks. The Knicks rotated multiple players and continued to play fast breaks. The Raptors directly turned into chickens due to the intense physical exertion.

"I didn't expect the Raptors to be so bad in the new season."

"DeRozan is okay. If you train him well, if you build a team around DeRozan, there should be no problem in the playoffs."

"It's true or false...but it's true, the Raptors have something to say about the Raptors' No. 9 pick."

The Raptors drafted Tracy McGrady with the 9th pick that year, and he was also a shooting guard. Maybe DeRozan can reach that level.

Jiang Chao actually thinks that the Raptors' Taobao and trading capabilities have always been good, but it's just a small foreign ball market that really can't attract too many stars.

Speaking of the All-Stars trained by the Raptors, I don’t know if the civilian superstar Siakam will be bought by Jiang Chao. This player has a simple play style with low picks and is an excellent forward role player for the team. See

Is it time to get Sika?

Mentioned Sika.

There is also Sika, whose younger sister is Xiujing, who also needs to be brought over. She has a place in Jiang Chao's business map.

The fourth quarter here is Curry's killing moment. In the substitute lineup, Curry is the presence of thousands of troops and one general.

He was obviously a level higher than all the players on the field. After Jiang Chao's guidance, his confidence increased. His various dribbling passes or shots dragged the game directly into garbage time.

And in garbage time, Matthews and Danny Green-Mills were also super strong. The firepower scared Stevens and called a timeout to stop them from shooting three-pointers for more breakthroughs. It would not be good to beat the Raptors by 35 in the first game if they continued to shoot three-pointers.

Stay on top of being a human being.

The other party didn't show any cruelty after the last confrontation. There is no need to fight to the death when the two sides don't have any particular hatred.

As the referee's final whistle ended, the Knicks got off to a good start in their first game with a big win.

121:93!

This isn't Summer League or a preseason game.

This is the regular season!

The Knicks have a record of 1 win and 0 losses!

Temporarily ranked first in the Eastern Conference...