Number One Game Designer

Chapter 167 Games can also be advertisements

The final shot is only one scene, but it is the climax of this time's bonus DLC.

On both sides of the blue gate, powerful aviation battleships flickered with blue flames slowly swaying in the air. One by one, they slowly slid into the blue gate and disappeared in a burst of blue light.

The scene is very short, but it made Li Fei firmly remember that when his group of people were still struggling with how the zombies on the earth would end, Hong Yi's latest DLC directly released a preview that was not a preview, and turned his attention to space .

Is this the plot of Portal 2? Or is there going to be a movie? Or some unknown easter egg?

Looking at the watch, it took Li Fei almost a whole morning to play the five free levels. He played until noon at ten o'clock. His stomach was already growling. He picked up his phone and ordered a takeaway. Li Fei turned off the game and climbed up. Check out the forum.

Since getting the Honghu game platform, Li Fei found that his English level has improved rapidly. Although in principle, players in various regions are restricted by servers, the developers of the Honghu platform have left a back door. By changing the host file, it can be very simple. To achieve the purpose of changing the zone, and later some big hands made an integrated plug-in. It doesn’t matter if you don’t know how to change the HOST, just download the plug-in and double-click to run it.

Hongyi has never expressed its views on this, but later someone discovered that the developers of the Honghu platform had quietly built a translation function.

Not an international platform, but better than an international platform.

And because Hongyi's headquarters is in the national area, there will occasionally be Hongyi's staff here to speak out, so many foreign server players are used to hanging up an agent to come to the community in the national area to see if they can The other is to see if there is any new news when I catch the plan and share it online.

So every time Li Fei opens the community, he uses both Chinese and English, and occasionally some French, Dutch, and Spanish are mixed in. Even Li Fei, who has to contact foreign businessmen in his work, feels his brain hurt.

The communication between the two parties about the game is quite a bit like the dialogue on TV when Chinese meet foreigners:

Chinese: nice to meet you, how you?

Foreigner: What are you talking about?

This time was similar, Li Fei thought he was fast enough, but when he logged in, he found that a group of people had been discussing for a long time.

Some people swear that this is Hong Yi's going to make a movie.

A paparazzi Hong Yi’s brother who said that his seventh aunt’s eighth aunt’s neighbor’s uncle’s classmate’s classmate revealed that it was an Easter egg in Portal 2.

It was also said that Hong Yi was playing tricks to arouse people's discussion. In short, it was useless.

Amidst all kinds of speculation, Li Fei saw a new post by the ID of a blond boy's profile picture:

"This is probably an easter egg of Hong Yi's new game! There is evidence! "

Out of curiosity, Li Fei clicked in. It is rare that the author is not a headline party, and the method he used is also very simple: reverse unpacking.

If you want to know what the last scene means, you only need to unpack and see whether the last scene of outer space is CG or real-time calculation.

If it is CG, it is probably just a smoke bomb released by Hongyi, because the production cost of CG for such a scene is not high, as long as there are good drawings and ideas, it can be made, no matter whether it is done later or not, dig first Just put a hole here and stir up attention.

In the post, the host Pim also announced his unpacking results:

There are models, and the final scene is instant calculus!

According to what Pym posted,

In this DLC file, he unpacked the models of two space battleships, a model of a wormhole, and some models of mech soldiers.

What does this represent? There is no doubt that Hongyi's new game may be available!

After all, if there is no actual content, it is easy to use only a CG, but if there is specific modeling, it is impossible to show the player such a scene with real-time calculations, and the price is too high. So no matter how you think about it, these models are ready for the game.

So in the morning when the portal was officially updated, there was a topic called #鸿飞新游戏# on Weibo hot searches at noon.

Fang Xi had expected all this a long time ago. At this time, he was teaching a group of middle and high-level managers in the office of the Liuhai department:

"So, everything can be marketed."

"Everyone thinks that our Hongyi is doing charity for the game, and the new DLC is given away for free, but as everyone knows, I made this DLC for advertising purposes."

"Fill in the original blank in the game, and then finally throw out something like an easter egg, and players will naturally dig out and promote it spontaneously."

"DLC itself is a game, and the process of digging out the puzzle I released is also a game."

"Everyone thinks that Hongyi is giving back to the players this time, so are we giving back to the players?" ァ新ヤ~⑧~1~中文网ωωω.χ~⒏~1zщ.còм

"Of course, it is to make conscientious content and conscientious DLC, but it does not affect us to do other things to attract everyone's attention. The two do not conflict, and they are even a perfect win-win situation. The money that came to be announced was made into a game, and then given to the players for free, and the players spontaneously promoted our new game.”

"Liu Hai, tell me, if our new game is released normally, how much budget do we need to achieve the current popularity?"

Liu Hai quickly weighed in his heart:

"Now not only is it a hot topic on Weibo, but it is also one of the hottest topics on FB, not to mention the large-scale spontaneous discussions in our community. If we want to achieve such a high-viscosity discussion, we need about 8 million The announcement of the budget, and the possible rendering of a CG, the budget is even more immeasurable, but it will definitely exceed ten million in the end."

Fang Xi smiled slightly: "And now, a free DLC is done, and the cost of the R\u0026D department is only less than one million, most of which is the salary part."

Throwing the pen on the table, Fang Xi said:

"Recently, Hongyi's publicity can be regarded as quite satisfactory. I don't want to pour chicken soup for you today, but I want to tell you that we are now the world's leading company, and tens of millions of players are paying attention to every move, so I I hope that you will carefully consider your positioning when you designate a copy for announcement in the future. That's it, the meeting is over."

At the end of the meeting, Fang Xi and Liu Hai went out first.

"If this goes on like this, there will be no need for our operation department to exist." Liu Hai sighed half-complimentally and half-sincerely.

Fang Xi shook his head. He was also invited by Liu Hai today. According to Liu Hai, it was because the operation department has been a little lazy recently, and the budgets of each planning project have been stretched. In Liu Hai's own words:

If you are not the number one in the world, you will get the disease of the number one in the world first, even if you are the number one in the world, you will not throw money like this.

So Liu Hai invited Fang Xi to come over and explain the situation by himself.

"This kind of game can only be played once or twice. After all, we are making games, not advertisements. If things go on like this, our gamers will only wonder if it is a well-packaged advertisement or something, so use it with caution."

"Oh, by the way, although their budgets are often very high, I am very satisfied with the promotion of this e-sports plan."

Liu Hai smiled and followed quickly:

"Then can I ask a question? What is the name of the game in the last act of the new DLC called Portal?"

Hearing Liu Hai's question, Fang Xi stopped and looked up:

"Did I tell you not to hit me?"

"I dare not hit you, say it quickly."

()

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like