Number One Game Designer
Chapter 34 The Beta Myth
On January 12, the public beta of Hongyi game "Swallowing Heaven and Earth" officially started.
After three days of preparation, the entire R\u0026D department of Fang Xi and Tao Junyi also re-optimized the game as a whole.
Considering that the server is his golden finger and has incredible bug capabilities, Fang Xi directly cancels the regular server settings temporarily, and all players are directly in the same server, which is much more convenient. Naturally, there are advantages and disadvantages in this way. The disadvantage is You can’t open new areas as frequently as you did in your previous life, and the advantage is that you can’t open new areas frequently, so the big R will invest more money into the game in order to dominate the rankings and other operations. Simply put——Mr. Fang To lose the pants again.
In addition, Fang Xi himself has optimized the plot in the single-player mode. The multiplayer mode currently only unlocks a battlefield PVE mode. Fang Xi thought about it and wanted to add other follow-up modes. In order to lock it on it, leave a thought for the players, and at the same time tell them that the following content will be more exciting.
There are also some miscellaneous and considerate small functions, such as free drawing once a day, and the card drawing probability UP to celebrate the opening of the server, etc. Some functions that make non-krypton players feel heart-warming.
Although these functions seem inconspicuous, for ordinary players, these functions are the best glue. They will rely on these small benefits to make their characters stronger step by step, and then get stuck in it, unable to extricate themselves.
This January is the most memorable month for Hongyi Games since they joined the company.
A week after the public beta started, Fang Xi announced to the employees the statistics of the week's turnover: 6.24 million!
And as the end of the year approaches, the number of people on vacation further increases, and the popularity of "Swallowing Heaven and Earth" is also steadily rising on the Internet.
Fang Xi also considered that it would be difficult for players to visit relatives and friends during the approaching Chinese New Year, and it would be difficult to stay in front of the computer for a long time, so Fang Xi and the R\u0026D department discussed internally and gave two solutions. One is to open the monthly card system, You only need 30 yuan to open the monthly card, and you can open the game’s placement function, that is to say, you only need to hang up the game before going out, and then collect a dish when you come back. With the mobile phone web page, all unnecessary picture materials are removed, and the operation is simplified, allowing players to play on mobile phones, but only some very simple functions can be operated.
Then the R\u0026D department chose the monthly card system after voting and discussion, what? You say this is for krypton gold to cut leeks? No, no, how could Fang Xi have such a vulgar motive? The most fundamental reason is the cost issue. To put it simply, the current R\u0026D department is not good at converting all mobile phones to the same end. Although Fang Xi can directly let the Reaper server support the web of the mobile phone, that would be too shocking, so he chose the monthly card. .
So far, "Swallowing Heaven and Earth" can be declared a complete success. The success of a stand-alone game often has many factors, but changing it to an online game is often much simpler-you just need to be successful from the very beginning, and an online game with a little bit of team formation or socialization is very easy. It is easy to drive other players around into the pit together.
Veterans want to bring cute new outfits to a wave of bosses and harvest a bunch of 666s, and newbies want to hug the big boss's thighs for paddling with peace of mind, and play games to highlight their comfort. It can be said that everyone takes what they need and have fun. And now Fang Xi's "Swallowing Heaven and Earth" has successfully achieved the first step. As long as it is stable and does not collapse, these players who have already entered the pit will bring new players in.
The development of the game is also as Fang Xi expected. Compared with the first week, the turnover in the second week has dropped, but it has also reached 4.96 million, which is considered to be 5 million when rounded.
The turnover in the two weeks since the server was opened has directly exceeded 10 million. Fang Xi and his Hongyi game have directly created a myth in the online game world. about 12 million,
And this number, for many other domestic online games, may be the same number until the server is shut down.
It wasn't until this time that the various media realized what kind of myth Fang Xi had created. During the internal testing of "Swallowing Heaven and Earth", although everyone got the data report from Hongyi Games at that time, they were very optimistic about Hongyi Games. However, the forecasts given by various media at that time generally believed that "Swallowing Heaven and Earth" might reach a maximum monthly turnover of 6 million in the first month, and it may decline later, but until this time, media organizations only woke up like a dream , They underestimated the gold-absorbing ability of the new card game "Swallowing Heaven and Earth", and also underestimated the potential of the domestic game market. Facts have proved that this market still has potential to be tapped.
The monthly card function that was launched in the mall in the second week was also well received. Although the placement income provided by the monthly card function is not smart, on the one hand, the official also issued an announcement saying that the automatic food collection function of the monthly card will be optimized in the future. On the other hand, as the saying goes, "Don't use bean bags as dry food", even if the function of harvesting vegetables is a bit mentally retarded, it can still be used to collect resources. Some harvests are better than none.
Inside Hongyi Games, the initial victory has greatly increased Hongyi Games' current confidence. Lu Wanqi privately told Fang Xi that the goal of many employees now is to catch up with the domestic first-tier manufacturers. The most typical example is Donghuang Games. She said that some employees are discussing in private that although the company of Hongyi Games is now in Beiyang City, the salary and treatment are already on par with Donghuang Yinling, and if the cost of living is included, Hongyi earns a little more , So many people also have the idea of persuading their relatives and friends to try their luck when Hongyi Games expands its enrollment.
Fang Xi was noncommittal about this. It is a good thing for employees to want to attract acquaintances into the company, which shows that the company has begun to gain centripetal force. However, Hongyi Games is indeed rich now, but he has no upstart reputation, and has no idea of accepting everyone. In fact, because my company is in a second-tier city, it is also a constraint, and the overall game environment is not as good as Haifang City. Therefore, if you want to develop, you have to be more demanding in recruiting people later.
When Fang Xi went out to pour some water, he heard Yujie Qian Shasha calling:
"Oh, I told you that I won't go back if you arrange a blind date this year, mom. It just so happens that my company is rich now, and I'll tell you that the overtime pay for Chinese New Year is so high that I will die."
"Hey, I'm not dissatisfied, I just don't feel it, I just feel that there will always be someone waiting for me..."
Hearing this, Fang Xi answered funnyly, "That's Lord Yan."
Then she waved her hand embarrassingly under Qian Shasha's killing eyes: "You're busy, I'll just take it easy."
Before entering the office, Fang Xi thought about it and turned to Qian Shasha and said, "Go back if you can. The company doesn't really need to be on duty during the Chinese New Year."
Qian Shasha looked up angrily: "You should worry about your teacher Lu, what are you going to buy for your mother-in-law for the New Year?"
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