Number One Game Designer
Chapter 493
In the traditional game industry, it is a very common method to send games to the media for evaluation in advance.
However, in the era of TV and paper media, this method had the greatest significance. Because this kind of behavior is actually an invisible exchange.
Don’t think that the war of public opinion only exists in the Internet age. In fact, after the emergence of the media, disputes in public opinion have always existed. Every media wants to be the “leader” in its related industry, so it followed the trend in the cultural media industry at that time. , Under the impetus of the media, a large number of commentators were born.
Now the public is more familiar with film critics who evaluate movies, and less popular ones who evaluate music, books, and comics, and of course there are those who evaluate games. In the world of adults or the world of capital, this is essentially an exchange. You give the other party the right to evaluate you, and in exchange the other party wants to promote you.
It sounds fair, but just like there must be shadows under the light, what if you want to promote your work vigorously, but the work itself is too shitty? What if your competitor's work is of good quality and you have no market space that is easy to squeeze? The answer is self-evident. In this process, the media has become a role that makes a lot of money.
So in fact, one of the benefits of the Internet age is that everyone can comment, so the black-box operation of collecting money is meaningless. In the past, when the media was relatively simple, the authority of those comments returned to the hands of the people in the Internet age.
A fan of games or comics, as long as he has the heart, he can write a detailed text review within an hour. If he loves the work a little more, he may use a camera or something to tinker with two pictures, or even if Even with snacks, you can spend a week of spare time to make a simple-to-understand video to show your favorite literary works to people who don't know them.
And these can be posted on the Internet for everyone to see in a few minutes. In this case, using some media's black-box operations to crack down on false scores can only be self-inflicted.
After Huaxia District came to Hongyi, this symbolic transaction was abandoned. All Hongyi's previous masterpieces made all the media burst into tears. All the beta versions they got before were released on the game. Afterwards, it was settled. In this case, all they can do is to add to the icing on the cake.
For example, after the release of Hongyi's "Left 4 Dead", the situation on the Internet is very good. This kind of exciting four-person team fights zombies, which makes everyone's adrenaline soar. Moreover, it still promises to update the dlc game all the time. Set the tone of the game as a masterpiece. If ign and "Game World" jump out at this time and say that the flaws of this game are very serious, if it can't be called a masterpiece, then it is courting death, and there is no need for Hongyi to come forward. The players themselves will first Question their aesthetic level.
And follow the public opinion to blow the corners, and the result is that no one remembers you, just like the game media score of "Left 4 Dead", which is also used by players when they use it to benchmark other shooting games. , I forgot about scoring at other times.
In other words, in his own game, Fang Xi suppressed the media's right to speak to a minimum, but relied on the Honghu platform to create a new evaluation system that was operated by the players themselves.
Under such circumstances, it was the first time that Fang Xi sent a trial version of the game before the game was even announced, which was enough to be pleasantly surprised, and it must be the same with IGN.
After setting up the camera, I went back to the table. First, I showed the fine workmanship of the box in detail. Although it is a small box, the patterns on it are definitely related to the game. If you observe more, you may enter the game. There will be surprises.
After the display, open the box, inside is a silk cloth bottom, with a small depression in the middle, where a delicate small USB flash drive is placed.
Shuiran professionally put on a plastic glove, picked it up and put it in front of the camera for an all-round display.
The USB flash drive adopts a minimalist design. There are no complicated patterns on the black background, but a very simple Hongyi logo. The words "Octopath Traveler" are written in a cartoon font on the back. The position of the corner felt a bit wrong, so I picked it up and turned it sideways to the light, and found that there was a line of plain text engraved here.
ID: 003
It is very simple, it should mean that this USB flash drive is a limited edition, and the number may be less than a thousand, but out of a woman's intuition, the first thing Shuiran pays attention to is: the one sent by IGN, the USB flash drive Is the number on it 002 or 004?
It goes without saying that 001 must belong to Fang Xi. Even if it is not Fang Xi's, it must belong to Hongyi's internal executives, and the number sent over, Shuiran thinks, represents the importance they attach to them. Which one is "GAME World" or ign? important?
However, Shuiran immediately realized that he was impatient now: he just received Hongyi's package today, and IGN was in America, so they might get it a day later than him.
One day late?
A smile appeared on the corner of Shuiran's mouth. Although he did not have the complete right to comment, "GAME World" was already one step ahead of Hongyi's two media this time, saying that he had sent invitations to the two media. , but who makes it slower to receive invitations at the weekly ign?
Thinking of this, Shuiran quickened his movements.
After showing the box and the USB flash drive, all that was left was an invitation, and Hong Yi also put his heart into this invitation.
It's not an invitation card in the ordinary sense. When I opened the title page, I saw a three-dimensional invitation card in front of my eyes. After I opened it, a small forest stood between the two pages of the invitation card. Eight protagonists stood in it, either curious, or Attack or defend, come and face this gloomy jungle.
"It looks like an unusual RPG game."
Naturally, there are still two brushes, so I started to analyze this invitation;
"Showing eight characters, being able to make it like this shows that these eight characters are very important in the game. We know that the most important thing in an RPG game is a successful story. In this, the player controls the protagonist team. , but even the protagonist group often has a distinction between primary and secondary. But on this invitation, none of the eight characters stands out, so either the protagonist is not on it, or... In short, an invitation we can see That’s all there is to it, so I won’t say much else, I’ll just open the game and take a closer look!”
"Then the video can only be shown here. The rest of the content will not be disclosed because it involves the principle of confidentiality. We will confirm with Hongyi officials one by one what can be shown to everyone. If we can tell you Yes, we will let you know as soon as possible.”
After making a playful ending, it is naturally the main course of this test, which is what Shuiran is looking forward to most, and it needs to be kept secret from the players.
Reviews of new games.
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