Number One Game Designer

| | | -\u003e -\u003e Culture is a very complicated thing.

It is invisible and intangible, but it does exist in everyone's life, and it is extremely important.

Moreover, there are regional differences in this invisible and intangible thing. The same culture often has completely different expressions in different places.

As a result, cultural barriers and cultural differences arose in this way. In a sense, this also became one of the fuses of wars: for example, the famous Crusades in history, although essentially a plunder and conquest, but The most fundamental reason for its birth is indeed the differences between different cultures.

"Does Salini want to promote this game in China?" Lu Wanqi asked curiously.

The scene of "Assassin's Creed: Renaissance" is very beautifully arranged. The booths of each exhibitor must still need to be taken care of by each exhibitor. The layout can be called luxurious, and the first thing everyone sees here is the booth of "Renaissance".

"He's not stupid!" Fang Xi shook his head: "He's cooperating with us now, and all the data can be seen clearly. There are a little more European players in total, he would be really stupid if he didn’t want to get in.”

"At first I thought that Salini was just trying to use a game to promote Italy. After all, they are not having a good time in the EU recently. One of the ways is to develop the tourism market in Asia. Now it seems that he is Earn everything you want?" Lu Wanqi frowned slightly, she didn't like this kind of character very much.

Fang Xi smiled and said: "It's just the nature of a politician. The EU system is doomed to doom you the more powerful you are, the less this community can bring you. Among other things, everyone knows that Greece is going bankrupt recently, but many people I don’t know that Italy is going to be fast now, that is, relying on a history to make a fuss, I don’t think this country will be able to stand up after another two years.”

"The problem is so serious?" Lu Wanqi really frowned now. These are things that she would never touch in her previous work, so she was very curious.

"Very serious." Fang Xi nodded and said in a low voice:

"The benefits are great, but the unemployment rate has been rising. When I went to play, I heard a director who went to Italy to shoot a film say that the Mediterranean climate is too comfortable to support people who work."

Speaking of this, Fang Xi smiled lightly: "Otherwise, why do you think that moving our Zhongmingniao studio to Italy can make Salini busy? Most of our company's internal analysis is from Salini. Seeing Hongyi's promotion of Beiyang City's economy, we actively show our favor and want Yidali to become our Hongyi's outpost in Europe so that they can benefit from it. Therefore, the placement of Chongmingniao Studio is, on the one hand, a It is a manifestation of sincerity, and on the other hand, it is also because their domestic situation is indeed not optimistic."

"It's so complicated." Lu Wanqi shook her head. She has never been very interested in these things. After hearing a few sentences, she felt a little headache, so she changed the topic: "Then what should we do now? Just watch "Renaissance" Propaganda here?"

"Look, what's the matter? After all, this is a place we rented to them, and they are free to publicize it as they want." Fang Xi said in a relaxed tone.

Lu Wanqi was a little anxious: "Orthodox! Will their constant propaganda make people think that our assassins are not orthodox? That's the big problem."

Seeing Lu Wanqi dancing and gesticulating there,

Fang Xi was a little funny, stretched out his hand to hold Lu Wanqi's head, and then remembered a classic example of cultural integration in the last time and space, couldn't help laughing, so he lowered his head and asked:

"Wanqi, do you know King Arthur?"

Lu Wanqi has long been used to Fang Xi's jumpy topics, she shook off Fang Xi's big hand and fiddled with Liu Hai'er herself to make sure it was not messed up, and said in a good mood: "Of course I know, the legend in England is said to have been pulled out and poured into the A sword in the cement, so he became the king of England at that time, and then there are legends about Merlin and the goblin in the lake, the specifics are not very clear, but I have heard of it.”

"What the hell is pulling out the sword that is poured into the cement... Forget it." Fang Xi asked solemnly:

"Now that I know, let me test you, it's pretty good!" Fang Xi asked with a suppressed smile:

"First question: What was the name of King Arthur's sword?"

"Second question: Is King Arthur a man or a woman?"

Lu Wanqi was a little puzzled: "How could it be a woman who can pull out the sword in the stone? There are descriptions of King Arthur in English legends. Basically, they are super strong men with a strong back and a waist of two meters in height. It must be a man!"

Lu Wanqi's answer was decisive, and Fang Xi finally couldn't help laughing when he remembered the dramas he had watched in the last time and space:

"However, in my memory, King Arthur is just a blonde hairy girl."

Regardless of Lu Wanqi's head full of question marks, Fang Xi recalled the world of the moon created by a well-known Japanese writer in the last time and space. In this world created by novels, comics, anime, and games, King Arthur was a girl named Artoria , and became popular all over the world, even many young people in England thought: It would be great if King Arthur looked like this!

Look, this is the power of cultural invasion, it will not force you to agree, it will transform your legend with its own culture, transform it into what the next generation likes, and eventually replace it.

With this example, Fang Xi is not worried about Salini's efforts in "Assassin's Creed: Renaissance".

After he finished laughing, Fang Xi shook his head and pulled Lu Wanqi forward, intending to take a good look at the exhibition booths here, can't it be in vain? While walking, he comforted me:

"Don't worry, in the final analysis, this ip is still ours, what do we have to worry about? Besides, this is our game, the future direction of the game is not determined by us? If you don't like it, I will arrange the assassin's script tomorrow Well, let the European continent be directly sunk by the land because of the alien invasion in the eighteenth century, what do you think? I think it's very cool!"

What Fang Xi said was nonsensical, Lu Wanqi also understood it, and then suddenly realized the key point: this IP is still in Hongyi's hands in the final analysis.

"That's why." Seeing that Lu Wanqi's face finally became more attractive, Fang Xi also sighed:

"In fact, it was a hard attempt by Salini. Politicians like them like to play all kinds of free-cost attempts. He is also sending us a signal that he himself is not having a good time. Don't think him too stupid. "