Pioneer of the Rebirth Era

After many trials and difficulties in the past few years, Chinese traditional medicine has completely established a foothold in the domestic pharmaceutical market in recent years.

In particular, the two flagship products, Ganmaoling and Pikanping, have officially established their own brands in the market, and the brand value of Huayi Traditional Chinese Medicine has finally been recognized by the market.

Nowadays, the pharmaceutical market is actually a bit chaotic. First of all, let’s not talk about the products whose quality cannot be guaranteed by small factories. What guarantees the sales of drugs is not the quality of the drugs themselves, but the commission that the drugs can give to the merchants. This is undoubtedly a problem.

A very unhealthy market situation.

From the beginning, Zhihua Pharmaceutical Factory's products suffered from this aspect, because the real materials were effective and the cost was high, and the sales revenue was low.

Therefore, it is difficult to open up the sales situation. Even if some pharmacies are stationed, the medicines are basically placed in some corners or in an inconspicuous location below.

Because of this incident, Wu Zhou, the general manager of the pharmaceutical factory, suffered from headaches and hair loss. Even the leaders of Jiaocheng City were very concerned about this issue. After all, Hua Pharmaceutical Factory is a star-level industry in Jiaocheng. If it fails due to poor management, the impact will be huge.

Therefore, for a period of time, not to mention the outside world, even within the pharmaceutical factory, there were concerns about whether to reduce the efficacy of the medicine, so as to reduce the production cost and give enough benefits to the dealers to compete with other products at the same price.

Yang Dongxu also held more than one meeting with the Traditional Chinese Medicine Alliance. Although he was the absolute majority shareholder of the pharmaceutical company, because he wanted to unite everyone in the Traditional Chinese Medicine Alliance, other people in the alliance also had shares.

Although he has the final say on many things, he cannot ignore the feelings of others. Otherwise, the team he has managed to lead will become disintegrated.

However, after repeated meetings and consultations, the final result was to ensure the quality of the drugs. As for the sales issue, Yang Dongxu came up with his old trick-having money and being willful.

If you want to eat eggs, just set up a breeding farm yourself, so you apply for a pharmacy business qualification certificate. Aren’t you not going to buy my medicines, and even put them in the corner?

Okay, I'll open my own pharmacy, and it's okay to display the medicines in a conspicuous place, right?

In addition to pharmacies, our own Huayi University also started to cooperate with other hospitals, and while maintaining cooperative relationships, it also opened its own Huayi Traditional Chinese Medicine Hospital in Zhucheng.

And after four years of development, coupled with the support behind the wealthy man Yang Dongxu, it has now opened 5 branches across the country.

The main focus of Huayi Traditional Chinese Medicine Hospital is conservative treatment with traditional Chinese medicine, bone setting and meridian treatment. It is also very inclusive and mentions Western medicine to a certain degree of importance. It has greatly strengthened Yang Dongxu's previous insistence on traditional Chinese medicine as the mainstay and the flexible combination of Chinese and Western medicine to complement each other.

development plan.

In this way, part of the revenue from the pharmaceutical factory will be divided into translational research and new drug research for the traditional Chinese medicine factory, and part of the hospital's revenue will be used for the school's laboratory to conduct traditional Chinese medicine research.

At the same time, the connection between hospitals and schools allows many students to have the opportunity to practice with patients during class. They will not become novice intern doctors who finally graduated from medical school and have a lot of professional knowledge but no practical operations.

Of course, whether it is a pharmaceutical factory or a hospital, it is not possible to develop by yourself. So Yang Dongxu once again resorted to the method of "having money and being willful" to poach people in various ways.

Although this approach makes many colleagues can't help but scold them. However, both traditional Chinese medicine factories and traditional Chinese medicine hospitals have developed rapidly in just a few years due to their excellent quality and curative effect, and have gained a good reputation.

In addition, Yang Dongxu’s current suppression is so heavy that he can’t hold his head up. The search function of 361 Browser has infinitely surpassed Baidu Search.

He is not afraid at all of blocking information on traditional Chinese medicine and traditional Chinese medicine hospitals due to malicious advertisements. Therefore, in addition to the fact that traditional Chinese medicine prescriptions are always maliciously registered by Japan and South Korea.

Whether it is the traditional Chinese medicine factory, the Chinese Medical University, or the traditional Chinese medicine hospital, Chairman Yang Dongxu has become more and more leisurely in recent years.

"How are the young students studying Western medicine? Are there any problems with taking the qualification certificate?" After inspecting the traditional Chinese medicine factory, Yang Dongxu came to the campus of the University of Traditional Chinese Medicine.

Yang Dongxu does not ideally want to train all the students of Hua Medical University into civil and military talents who are proficient in both Chinese and Western medicine. This is not realistic. After all, even a genius cannot thoroughly study Chinese medicine that has been passed down for thousands of years and combine Western medicine with it.

Make it clear.

One of the reasons why you need to learn a certain amount of knowledge about Western medicine is that Western medicine does have its advantages. You cannot completely deny that Western medicine is not good just because you insist on Traditional Chinese medicine.

One is to obtain a medical qualification certificate. Traditional Chinese medicine is not recognized internationally, so if you want to obtain a medical qualification certificate, you must obtain a Western medicine qualification certificate.

Too high-end Western medicine qualification certificates are difficult to pass and a waste of time, but it is not very difficult to start with the health care medical qualification certificate. Therefore, most students in traditional Chinese medicine universities who want to develop abroad start from sports and health care.

Certain knowledge of traditional Chinese medicine.

Of course, even students who do not want to merge traditional Chinese medicine with western medicine and insist on taking the traditional Chinese medicine route should cultivate some attempts at western medicine, trying their best to preserve the essence of Chinese culture while also being able to look at the world broadly.

"The training went well. Especially after some students entered the hospital for internship, they learned a lot from Western medicine in some hospitals, which was very helpful for taking the medical qualification certificate. Many students even showed that they are more suitable than blood traditional Chinese medicine.

His talent for Western medicine." Chang Yinong had never seen a smile on his face.

In other words, the smile on his face has become brighter year by year in the past few years. After getting through the embarrassing period of not being able to accept students in the early days of the school's establishment, he has become famous as a traditional Chinese medicine factory and a traditional Chinese medicine hospital.

In particular, the Chinese medicine practitioners from several Chinese Medical Alliances are very famous in international medical care. In recent years, the number of students enrolled in Chinese medicine universities has begun to increase year by year.

“We should develop talents wherever they are gifted. We are not saying that a traditional Chinese medicine school must train all students into traditional Chinese medicine talents.

Since some students are more talented in studying Western medicine, we should train them more in this area. Western medicine technology is strong and they understand some Chinese medicine theory. When showing the superb skills of Western medicine, using some Chinese medicine methods is also a good way for us Chinese medicine practitioners.

promotion.

On the contrary, insisting on the development of traditional Chinese medicine and adopting simpler Western medicine techniques on some issues is also a good motivation to promote the development of traditional Chinese medicine, so this aspect must be actively guided and promoted." Yang Dongxu said.

Nowadays, the school's recruitment of students, although selecting students from some college entrance examination registrations, is far lower than recruiting students from the primary school and high school affiliated to Huayi University.

There is nothing that can be done about this. It is not that Yang Dongxu Hua Medical University discriminates against those non-local students who took the college entrance examination. It is that Hua Medical University not only teaches cultural knowledge from elementary school, but also cultivates children's knowledge of traditional Chinese medicine.

In the attached high school, the study of traditional Chinese medicine was further strengthened. In addition to the scores of college entrance examination students, only a few students learned some medical knowledge by themselves before being admitted to Hua Medical University.

The other students are basically better at mathematics, physics and chemistry, but their medical knowledge is almost zero. For such students, four years of Western medicine assembly line teaching is barely enough. If they want to train themselves into a qualified Chinese medicine doctor, they can memorize all Chinese medicine in four years.

The medicinal properties of Chinese medicine and medicine are probably quite strong. How to train a qualified Chinese medicine practitioner?

Therefore, after several years of exploration, Huayi University has also summed up certain experience, which is to further refine the disciplines.

For example, when medical students learn bone setting, they only learn orthopedic acupuncture points, meridians, and some Chinese medicines and prescriptions that have good therapeutic effects on bones. They do not need to memorize an entire encyclopedia of Chinese medicine.

Even when orthopedic treatment is combined with acupuncture, the effect will be better, but acupuncture is a profound knowledge, so separate acupuncture and let others learn it alone.

It is to train ordinary students into specialized talents. Although the scope of this specialization is a bit small, as long as they can learn it successfully, they will be a useful talent.

Those all-rounders who can become masters of traditional Chinese medicine should be left to those geniuses who learn quickly. Or, after these specialized talents have started working, let those graduates who still want to pursue their dreams learn other things on their own.

.

The school only needs to provide certain support and convenience in this regard. For example, students who are willing to study on their own and are already working can come to the school to listen to classes for free in their spare time, or ask the teacher some questions for free, etc.

In short, it is to use the limited time to teach students in accordance with their aptitude. It is no longer a crazy education with beards and eyebrows grasped and spoon-fed. As a result, after students graduate, they only have a lot of majors in their minds, but when they start working, they don’t know what they should do...

..

"The school has held a special meeting to discuss this aspect, and has a detailed plan that is currently being implemented with good results." Chang Yinong said with a smile.

"That's good. Is there anything I need to solve at the school?" Yang Dongxu asked.

Leave professional matters to professional talents to solve. What you have to do is to supervise and not go astray. He has always done a good job in this regard.

"There is no trouble at all. Apart from the teaching issues, the school expansion has been approved by the city and the Education Bureau, and there are some other minor issues.

Oh! By the way, I have some troubles. Can you talk to those celebrities and foreign athletes? Don’t go to school whenever you feel sick, and seek medical treatment from our teaching teachers.

If you are sick, go to the hospital. Now we have opened 5 hospitals across the country, covering basically all the big cities in the world. What if you have to fly to Zhucheng and squeeze into the school? The teacher still has to go to class.

Do you still have so much time to treat them?"

Chang Yinong still complained, but there was no resentment in this complaint. Instead, the smile on his face became brighter and his tone was a little arrogant.

There is no way, Sister Mei's previous illness is no longer a secret in the circle. Da Luo's injury makes many Westerners think it is a miracle.

It's just that he has a tough mouth and is curious at heart, but he is unwilling to praise Chinese medicine. As for the NBA, let alone it. Now many teams are consulting the 76ers medical team on the treatment of athlete injuries.

Therefore, for ordinary people, they do not have much experience with the development of traditional Chinese medicine, both at home and abroad. But for some celebrities, many people have already included traditional Chinese medicine in their treatment considerations.

And because in the past, in order to gain fame and ensure that there would be no problems, when treating these celebrities, it was all seniors of traditional Chinese medicine from Hua Medical University who worked together.

For example, when treating Sister Mei, although the attending doctor was Sun Banxian, he did not discuss the treatment plan and medication with other older members of the Chinese Medical Alliance.

Not to mention when treating Da Luo, even Chinese medicine with similar efficacy to Black Jade Intermittent Ointment in the novel was obtained. And a large group of old Chinese medicine doctors surrounded Da Luo to treat him, and suddenly a foreign Japanese patient appeared

, everyone is curious.

Most of these old Chinese medicine doctors are teachers at Hua Medical University. This is also related to the embarrassing situation when Hua Medical University was first established and had no students and no teachers, so I had to go to school myself.

As a result, who would have thought that the reputation of traditional Chinese medicine would be established and recognized. But originally everyone was a little skeptical about traditional Chinese medicine, so since there are successful cases, it is natural to find traditional Chinese medicine doctors who have successful treatment cases to perform the surgery themselves.

They are still somewhat repelled and skeptical about traditional Chinese medicine hospitals. This has led to a group of patients going to the Chinese Medical University, which does not even have a ward, and actively filling in one by one.

"There's nothing I can do about this. The old-timers set up the signboard. Now they themselves are the signboard. There's nothing I can do about it if the patients only believe in them?" Yang Dongxu also laughed.

This situation can be said to be the trouble of happiness, which others may not necessarily have if they want to have it.

However, it is not an option for patients to always run to schools. After all, schools are places for teaching, not hospitals for treatment.

"Otherwise, wouldn't it be like this? Don't the teachers in our school take turns to teach students half in school and half to take students to the hospital for practice? When those patients come to school, they will be assigned to teachers who take students to the hospital for practice.

In this way, if they go to the hospital several times for treatment and the results are effective, and know that the hospital is of good quality, they will not forget to go to the school. In the future, the school will not provide any expert consultations. Even if they do, they will ask the teachers to go to the hospital for consultations.

Block this opening."

"This is a good idea." Chang Yinong's eyes lit up.

To put it bluntly, these people who run to school still don’t trust Chinese medicine. As long as trust is established, this happy little worry will naturally disappear.

"Are there any other questions?" Yang Dongxu asked again.

"If there are any other questions, it's the issue about foreign students that I mentioned to you last time. The above has reminded me several times recently. Although I tried to explain it by saying that enrollment has stopped this year, it is obvious that this issue still needs to be resolved.

After all, this year's prevarication has passed, and there is still next year." Chang Yinong said helplessly.

It’s not that Chang Yinong doesn’t want to recruit foreign students. He wants to promote traditional Chinese medicine to the world. Foreign students are also one of the very good promotion methods.

But how can you let foreign students who don’t even speak Chinese well come to Hua Medical University to study Chinese medicine?

Do we need to have a professional translator by our side?

But sometimes there are many important explanations of medicinal properties, and there are no proper words in English. How to teach this?