Pioneer of the Rebirth Era

Heiner can be said to be one of the most profitable companies in Hollywood in recent years, whether it is the Pirates of the Caribbean series, the Fast and Furious series, or the Evil Dead trilogy, etc.

In short, whatever movies Heiner makes are hits, and whatever movies he invests in are box-office hits. Even if he invests in cartoons that many people don't like, he still makes a lot of money.

But compared to the huge profits that make people envious and jealous, Heiner's fame and influence in Hollywood are extremely embarrassing.

If a Hollywood company had a performance like Hainer's, even if it only had half of Hainer's performance, it would definitely be a popular company in Hollywood, and all kinds of big-name stars would definitely be flocking to the company to sign contracts.

However, the Heiner Company, which has such explosive performance, does not have a superstar pillar in Hollywood, that is right, none. The newcomers with great potential who have been signed through the draft in recent years are all struggling in the middle of the second tier. Even if one occasionally appears

Those who enter the first line are also at the bottom of the first line, let alone international superstars.

In Hollywood, Heiner is like a singer who is popular for his songs but not popular, and a star who is popular for his drama but not popular. His songs and movies are obviously well-known across the galaxy, but he is like a passer-by and not many people know him.

The reason why it is so embarrassing is naturally the result of the joint blockade by those Western capitals. I can't help you make money. After all, those are legal investments. Yang Dongxu also pays attention to paying taxes. It is better not to break the rules of the game and become a gangster directly.

But you want to gain both fame and fortune, sorry! I can’t stop you from making money for the time being, but if you want to increase your influence in Hollywood or in the world’s entertainment industry, it’s the Westerners who have the final say. You, an Easterner, can still control it for the time being.

Don't live with these.

When Liu Zongsheng arrived, he went directly to Yang Dongxu's home without going anywhere else.

Cui Ma left the living room after serving tea. Looking at Liu Zongsheng who was excited and eager to try, Yang Dongxu directly poured a basin of cold water on his head.

"Michael and I are friends. Michael is going to hold a press conference in two days to explain the current situation and help promote traditional Chinese medicine."

Michael was his friend and he immediately blocked Liu Zongsheng's words. His big boss knew it well. He was definitely not the kind of person to drag his friends into trouble.

Yes, if Michael helps Heiner gain a platform in the international entertainment industry, he will be dragged into the water by Heiner. Because there is an unspoken rule in Hollywood or in the entertainment industry controlled by Western capital.

That's because Yang Dongxu's investment vision is too strong. They really can't avoid this unstoppable advantage. So if you make money, you make money, and they will follow suit and make a little bit more.

But you want the artists you have signed with your company or other artists you collaborate with to become international superstars. You want to expand your influence while making money.

NO!

This is absolutely not allowed. These big Western capitalists see it all too clearly. Don’t you have a good eye for which movies will be popular and which variety shows will be popular and which will make money?

Then just make money honestly. They don't believe that your investment vision has been so accurate all your life, and you won't lose money by betting in the wrong direction in the future.

But the influence of the entertainment industry, or the power of the entertainment industry, is a real and solid camp. As long as this camp is in their hands.

No matter how much money you Haina make now, it is destined to be just water. After this limelight, who knows who you Haina is. The entire entertainment industry is still in their hands and there will be no change.

"Then my trip was in vain?" Liu Zongsheng was speechless.

There was no way to drag the big boss's friend into trouble, so the other party decided to help promote Chinese medicine. And traditional Chinese medicine is one of the core focuses that the big boss always adheres to. Now that the front and back are blocked, what else can he say?

"After all your hard work, can you please report on your work?" Yang Dongxu looked at Liu Zongsheng amusedly, with a look of helplessness and nowhere to vent, full of bad taste.

Liu Zongsheng simply rolled his eyes this time. If it weren't for the fact that his big boss' status was too high and the company's authority was too great, he would have wanted to give him a middle finger.

Only those who are mentally ill would fly from Yanjing to the Magic City in a hurry to report for work. Isn’t it nice for a person to be under one person and above ten thousand people at Haina Corporation in Yanjing?

"Be careful with this expression and I will deduct your salary." Yang Dongxu gave Liu Zongsheng a sideways glance and threatened.

After the threat, I felt that it would be childish to continue with this man's childish bad taste. So I took a sip of the tea in front of me and said, "Let's give up the traditional business model of film and television, variety shows, and relying on superstars to attract traffic for the time being.

After operating in Hollywood for so long, we have made no progress at all except making money. Those capitals have long blocked the road we are going to take, and have also built a steel dam. You cannot succeed in breaking through in areas they are familiar with or even control.

.”

"What should we do next?" After a special trip, nothing was gained. Liu Zongsheng's dialect came out as he didn't know what to do.

"Online media, or new media. Then non-core areas such as novels, animation, and games are being expanded.

Especially in the field of novels, don’t you feel that the West is too poor in novel types and content? One Harry Potter is regarded as a god. In fact, if Harry Potter is really brought to China, he may not necessarily have online novels.

The novels on the hot list are popular.

Don’t be fooled by the shocking works and authoritative Western fantasy promoted by the Western media. When it comes to imagination, the richness of fantasy content, and the passion of novels, nothing is more in line with today’s young people than online novels.

taste.

In recent years, as long as Chinese online novels have been successfully translated, they will definitely be sold well in the West, which also shows this. Then there are things like animation.

You have to understand that although people from different regions, different countries, and different cultural backgrounds have different interests, hobbies, jokes, or other aspects.

But YY's ideological race is common to both Chinese and Westerners. By grasping this commonality and making them happy, we will have the secret to victory."

"you mean?"

"After cultivating novel IPs for so long, it's time to pick out one or two to make blockbuster films that will surprise those people. This time, we want to let those people know that not only can we eat fruits, but we are actually good at growing fruit trees. When everyone in the orchard

These are our fruit trees, who does this orchard belong to?"

"But if you want the movie to be a big hit, the main actors still need Hollywood stars, and then the director, distributor...this..." Liu Zongsheng feels that it is not a good time to incubate these IPs. After all, he takes the initiative

The rights still belong to others.

Now I feel like I have worked hard to plant peach trees, but others have picked the peaches.

"Don't just look at the present, look at the future. We said that all the orchards are our fruit trees, and then the orchards are ours, so we let them pick the peaches in the first two years, as long as the trees are ours."