Pioneer of the Rebirth Era

Liu Zongsheng went out and gave instructions, then turned around and came back, because the big boss came here today. In addition to letting the big boss make a decision on the undetermined roles, he also had other things to do.

This matter is nothing other than that Haina is preparing to produce another variety show to sell to TV stations, and at the same time create a mainstay program for the now mature 361 Film and Television.

Otherwise, although 361 Film and Television currently has a complete range of film works and sufficient copyrights, it basically collects some works that have been used by others and old movies and TV series.

Although I think online dramas are a good prospect and I’m starting to invest now, they are not mainstream at the moment. Plus, I just started and I don’t know what the future will be like.

As for online film and television, with the rise of 361, some capital has begun to take notice. Coupled with the popularity of online live broadcasts, the number of clicks on some live videos on video websites has increased dramatically.

Seeing the trend, capital began to enter the market one after another. As a result, the development of Youku and iQiyi far exceeded the same period in the previous generation. Even the defeated CC and MM began to increase their investment in online video platforms, as if they were as good as Rising Sun.

Technology is once again competing in new areas.

Under such an environment, although 361 Film and Television now sits at the top of the industry because of its wealth, it has never been able to effectively distinguish itself as the boss from the group of younger brothers behind it.

In this regard, just the rights to broadcast the concerts of some foreign stars are not enough. So the person in charge of 361 Film and Television was talking to Haina about the copyright of some Haina films and TV series to enter the 361 Film and Television platform.

I asked Liu Zongsheng whether he would be interested in cooperating with Liu Zongsheng to produce a program. This program would be broadcast simultaneously on the TV station and on the Internet.

Liu Zongsheng was very interested when he heard it, and mentioned it to Yang Dongxu. Yang Dongxu, who was busy with other things and couldn't take care of it for the time being, heard this and thought, isn't this the general trend of the development of this industry in the future?

So he threw a script to Liu Zongsheng with a wave of his hand, with five big characters written on it, "A good singer from China!"

The issue we want to talk about today is that this program is now ready to start filming faster than "Zhu Xian". If nothing happens, it will be released around spring next year.

Regarding the project that Haina and 361 are jointly working on this time, and it is a new model of simultaneous broadcast by TV stations and online platforms, Liu Zongsheng needs to confirm it in more detail with the big boss Yang Dongxu.

"Don't be timid when you hear about a new model, and don't think that Heiner can only succeed and not fail, otherwise it will damage your reputation and bring you baggage."

Looking at Liu Zongsheng and Yang Dongxu who looked relaxed just now and now turned serious and talked about things seriously, Yang Dongxu said.

"Stop talking, you said my burden is even heavier." Liu Zongsheng said with a wry smile.

If you didn't know what your big boss is like, he would never say anything tactful to you. If he really said something tactful to you, you could just pack up and get out. Such words are obviously a good hint.

"Okay, now that everything is arranged, let's proceed step by step. If you encounter any problems, I will help you solve them." After teasing Liu Zongsheng and seeing him relax, Yang Dongxu said.

Although it is a new model, this new model is novel in two aspects: large entertainment companies and online broadcast platforms, as well as TV stations and online platforms broadcasting at the same time.

As far as the program itself is concerned, to be honest, there are some creative ideas, but the essence is still a bit like a draft screening and elimination. It is just that the elimination of passers-by students in the past has become the elimination of stars now.

In terms of producing such a variety show, Haina needs to have a director and experience. Liu Zongsheng’s pressure is actually more because of 361, because this project is very important to 361 Film and Television, and they are waiting to use this program to compete with other peers.

Clear boundaries, your eldest brother is your eldest brother, you are just younger brothers.

In other respects, it can be said that there is no pressure on Liu Zongsheng. As for the last time he was filming Good Singers of China, some singers who were even outdated were eliminated because of the filming, which made their already sunset singing career even worse. They refused to participate, so that this program started.

It's very difficult.

This is not a problem here at all. First of all, just the golden name of Haina is enough to make singers flock to him, let alone these outdated singers.

So there is no problem with the director, there is no problem with the crew, and there is no problem with the contestants. Liu Zongsheng really has nothing to worry about.

So after the big boss directly gave him the assurance, Li Zongsheng no longer struggled with it, but talked about the most important thing today.

"During this period, many foreign celebrities have entered domestic commercial performances and held concerts. The current position response is not bad. Our work here is also good.

Therefore, what the official side means is whether it is necessary to further liberalize the market in this area."

"How hard to let go?"

"In the National Day period, which was previously in a protected area, we try to introduce one or two foreign movies, and they are blockbusters that can set off the box office."

Hearing Liu Zongsheng's words, Yang Dongxu raised his eyebrows slightly. There was no problem in introducing foreign films during the National Day holiday. After all, if Chinese films wanted to go global completely, they couldn't make head-on collisions with foreign films.

And with the introduction of popular blockbusters, it is clear that this time the official's efforts are much heavier than before.

I don’t know if it’s because Zhu Xian is still being filmed and it’s so popular. Even foreign websites and news are discussing it in various ways. The official side is also excited and ready to take action.

At the same time, you definitely want to win if you are tough. If you know you can't win, you still try to be tough. This is not being tough, but looking for abuse.

So the pressure is on Haina. As the leader of the Chinese entertainment industry and the undisputed leader in the entire Asian entertainment industry, if he is beaten by an American blockbuster in his own base, where will he put his face?

This will shake the foundation!

Therefore, when talking about this issue at this time, Liu Zongsheng's expression was much more serious and solemn than before.

"Time is a bit tight!" Yang Dongxu was undoubtedly tapping his fingers on the table.

Opening up the National Day holiday is obviously not about releasing this year's National Day holiday. This year's National Day is almost over, so what is being discussed is next year's National Day holiday.

In other words, if it is determined to be liberalized and it is fully planned to shoot a movie that can compete with American blockbusters, it will only have one year at most.

The pressure to make a movie that competes with American blockbusters in one year is not big, but super big. So Yang Dongxu gradually frowned as he thought about it.

"Look at our current Zhu Xian..." Liu Zongsheng suggested.

To produce a big movie in one year, the time is already very tight. If you say that you have to start working on the script now, then the time is even more tight.

So looking at the suitable movies in Haina's hands, Zhu Xian, which is about to start shooting now, is the most suitable. Not to mention other movies, this investment alone can be comparable to American blockbusters!