Princess is Glamorous in Modern Day

ARTISTRY has always been a "wonderful" existence in the industry.

Qipa has a strong background, and behind ARTISTRY is the Junshi Group. Qipa has a long-lasting sales legend. As the most well-known women's clothing brand in China, it has been changing for nearly a century, and it has always maintained the industry leader. status,.

And the most puzzling thing is its spokesperson selection criteria.

In order to increase their popularity, the spokespersons of other brands will choose popular celebrities as their spokespersons every other year or two.

But Artistry itself is the biggest signboard. From its inception to now, there have been no more than five spokespersons in history.

And it has been twenty years since the last spokesperson.

A long time ago, people have become accustomed to the days when ARTISTRY has no spokesperson.

And today, the official Weibo account of Artistry, who has been eating ashes in the corner all the year round, unexpectedly popped up.

@ARTISTRY Official Weibo: "It has been a hundred years since the first clothes of Artistry were made available to the public. This year, Artistry will welcome a new spokesperson and start the next century of Artistry with her."

Then Weibo revealed that Artistry's official Weibo has followed a new user, Xia Wanyuan.

【? ? ? ? ? If it's not a bug on Weibo, it's me. 】

[If I'm not mistaken, Yazi is paying attention to Xia Wanyuan, is there a mistake? After so many years, how many people can't ask for Yazi's endorsement, how can Xia Wanyuan be? 】

[Artistry is really LOW to such an extent. . . . . . . 】

[In the front, you can say Qianxiu is low, but you say Yazi? If people are low, can they occupy the top sales of women's clothing in the country every year without any publicity? Or the kind that you can't even see the taillights of the second-placed car. 】

[Originally wanted to say whether Xia Wanyuan bribed Artistry, but thinking about Artistry's backstage boss, I thought I was crazy. 】

[It is estimated that Xia Wanyuan is also a single-line product that endorses Artistry, such as a season, or a theme, etc. Isn't there a precedent before? 】

[Even if it's a single-line product, it doesn't match Xia Wanyuan at all, right? How many first-line actresses want to get ARTISTRY's single-line endorsement, which one do you think got it? Xia Wanyuan is not qualified to carry shoes for Artistry. 】

Although ARTISTRY's brand is low-key, but its popularity is high, and Xia Wanyuan is also an "online black and red" physique, this Weibo immediately aroused heated discussions among everyone.

But soon, when everyone was still debating whether the single-line products endorsed by Xia Wanyuan were quarterly or monthly, Artistry officially posted another Weibo.

@ARTISTRY Official Weibo: "She is the wind of summer, light and agile, she is the moon in the forest, quiet and bright. On the occasion of the 100th anniversary of ARTISTRY, we are fortunate to welcome Xia Wanyuan, the spokesperson of ARTISTRY's full line of products, looking forward to the days to come. Let’s go hand in hand and create brilliant future together.”

The accompanying picture is a promotional photo taken by Xia Wanyuan when she went to Artistry to sign a contract.

Although it was taken by the way, it was also made up and changed into clothes with the ARTISTRY brand logo.

Although Xia Wanyuan has never been involved in the shooting of plane photos, her temperament is outstanding, and she is an extremely expressive photo when she takes a casual shot.

The photo released by ARTISTRY is one of them.

Xia Wanyuan is wearing ARTISTRY's upcoming new summer products.

The new product uses orchids as the main line of promotion. The lavender chiffon shirt on Xia Wanyuan breaks through the softness of the chiffon shirt. It is designed to be a shirt with a collar, but at the same time, the flexible design of the cuffs and neckline is maintained.

The combination of hardness and softness, and Xia Wanyuan's cold eyebrows, beautiful but not demonic temperament, made all the highlights of this dress to the extreme.

【day. . . . How does it feel to look good. . . . . . . 】

【plus one. . . . . . . Ahhh, no. . . I'm here to spray Xia Wanyuan! 】

[Then what, can you give me a link to this clothes? ? 】

[Have you not noticed the spokesperson of the entire line of products? ? 】

【? ? ? ! ! ! Full line of products! ! Grass! ! I was startled. 】

[This world is so magical, I want to say that Artistry is low, but the strength of others is there. I want to say that Xia Wanyuan is low, but they are actually the spokesperson of Artistry's full-line products. Who can have this honor in the domestic entertainment industry. . . 】

[Actually, just talking about this photo of Xia Wanyuan, she really wears out the taste of Yazi. Isn't choosing a spokesperson to use her product characteristics? Who stipulated that you must choose a big name? 】

[In the front, I think what you said is a bit right. . . . . 】

People in the industry originally predicted that the combination of Artistry and Xia Wanyuan would lead to large-scale complaints, and after Artists chose Xia Wanyuan, they would even face the problem of declining reputation.

But unexpectedly, the development of things was beyond everyone's surprise.

Over the years, the domestic economy has been highly developed, and the entertainment industry has become more prosperous. A-list stars often have a large number of fans. The more fans, the stronger the purchasing power.

As a result, major brands have adopted big-name traffic stars as their spokespersons in order to obtain short-term profit explosions, and due to the rapid replacement of celebrities in the entertainment industry, the spokespersons of corporate brands are changed every year. representative image.

This time, in the cooperation between Artistry and Xia Wanyuan, Xia Wanyuan's photo is really outstanding in image and temperament, which makes people's eyes shine, which is very consistent with the core image of Artistry's brand.

It also raised the question of whether the selection of spokespersons must be aimed at big-name stars. People expected that the overwhelming accusations against Xia Wanyuan did not appear.

Even on the Tieba forum, there was a wind of discussion. Everyone posted a video of Xia Wanyuan playing the piano and singing when she was the anchor, and then analyzed Yazi's position and reason for choosing Xia Wanyuan, and they got a lot of support.

At the regular meeting of the Junshi Group, after everyone reported on their daily work this week, Jun Shiling boasted unprecedentedly that Director Wang dared to break the old and establish the new, and gave him a bonus increase.

Director Wang was flattered, but Jun Shiling rarely praised others, and getting a compliment from Jun Shiling was even more gratifying than the bonus.

"If you have nothing to do, let's break up." Jun Shiling yawned as he spoke.

Everyone left calmly on the surface, but they were puzzled in their hearts. They have always been meticulous. Whenever they appear, they are full of energy and look like an iron man.

What happened today, I actually saw a trace of exhaustion from President Jun.

But after thinking about it, it's also right, Mr. Jun is in charge of all kinds of opportunities every day. It is estimated that he worked overtime late last night, alas, it was too hard.

Jun Shiling: Damn, didn't you work overtime?