Rebirth 1989: My Unlucky Career
Chapter 179: Pre-sale Mode
Seeing that the situation became more tense, Zhao Zhuo came to the middle of the crowd and said loudly:
"Please be quiet and listen to me!"
Strangely enough, as soon as Zhao Zhuo said these words, because of the momentum he carried with him, everyone stopped talking and all looked at Zhao Zhuo, really waiting for him to speak.
Zhao Zhuo said slowly:
"First of all, I can assure you that Zhuoyun Clothing has absolutely no deliberate starvation marketing. It is really because everyone is too enthusiastic, so the speed of clothing production cannot keep up."
Hearing this, coupled with Zhao Zhuo's sincere expression, most people's expressions gradually softened, and they subconsciously chose to believe Zhao Zhuo's explanation.
Sometimes, it is understandable if the ability is not good enough, but if it is a matter of attitude, it is absolutely unforgivable.
Failure to produce clothes and having clothes but not selling them are two completely different things.
Now that everyone heard Zhao Zhuo's explanation, everyone understood each other, and their mood naturally relaxed.
Then, Zhao Zhuo continued:
"At the same time, considering everyone's anxious waiting, our Zhuoyun Clothing will also launch corresponding welfare policies as compensation for everyone."
After hearing this, everyone immediately became interested. After all, why don't you take advantage of the bastard?
Some people followed the words and asked:
"What kind of compensation? Are you giving us money?"
Zhao Zhuo smiled lightly when he heard this, and then shook his head:
"no."
Hearing this, everyone was slightly disappointed.
Unexpectedly, Zhao Zhuo continued:
"And not only are we not giving you money, you are giving us money."
Hearing this, everyone was confused.
If you can’t buy clothes together, you have to make some by yourself?
Everyone knew that this was definitely impossible, but they were also a little confused as to what Zhao Zhuo was planning to say.
Zhao Zhuo waited until he had whetted everyone's appetite, then slowly explained:
"I decided to launch a pre-sale model!"
"Pre-sale?"
"What is pre-sale?"
"Never heard of it."
Everyone was confused when they heard this new term.
Zhao Zhuo then further explained:
“The so-called pre-sale means that everyone pays a deposit with us first, and then enjoys the right of first refusal when the clothes arrive.
And most importantly, if you use the prepaid model, you can get a 20% discount on clothes!”
After hearing this, everyone's eyes suddenly lit up.
Denim clothing is so popular right now that no one even thinks about discounts.
After all, according to common sense, it’s a seller’s market now. If there aren’t enough to sell, who will give you a discount?
But Zhao Zhuo just doesn't follow common sense and even chooses to sell it at a discount under such a popular situation!
Someone couldn't help but ask:
"Then...how much do we need to pay for this advance payment?"
Zhao Zhuo smiled slightly:
"Ten dollars."
"How many?"
"Ten dollars? So little!"
"Isn't this just a token payment?"
Compared to a set of denim clothing that costs one hundred dollars, a deposit of ten yuan is nothing at all.
When everyone heard such a low price, they all took out their money:
"Register me first!"
"This is my deposit, please register it for me quickly!"
"And me and me!"
For a moment, everyone was scrambling to come up with money, and the staff selling clothes quickly found paper and pen to register.
But there were too many people wanting to pay, and for a while the staff was crowded with people and there was a lot of noise.
Zhao Zhuo saw this and said quickly:
"As long as you register today, you will have the same priority to buy new clothes when they arrive, so everyone should line up and take your time!"
After hearing that the rankings were in no particular order, everyone lined up and waited to register one by one.
After the problem in the mall was solved, Zhao Zhuo quickly informed the company's people to spread the news about the pre-sale model to various sales points.
So, a surprising spectacle appeared: people found that wherever Zhuo Yun's clothing was available, there were always people lining up waiting to pay. What's more important was that after paying the money, the person didn't want anything, but instead
He left with satisfaction.
Scenes like this are staged in many places in Fengtian, and people who see this scene will go up and ask what is going on out of curiosity.
After understanding the whole story, nine out of ten people who asked questions would choose to pay ten yuan as a deposit...
The pre-sale model that Zhao Zhuo came up with was actually not complicated, and it became very common later. But at this time, people who had seen such promotions felt very novel.
In this way, Zhao Zhuo's little idea could not help but successfully solve a sudden accident in the mall, and he also took this opportunity to attract more people to buy clothes.
More importantly, as soon as the pre-sale mode was launched, people took waiting as a matter of course, and the probability of accidents similar to today was greatly reduced.
It can be said that only Zhao Zhuo could come up with such a clever plan to kill three birds with one stone.
…
Unconsciously, three days passed. With the overtime work of the textile factory, the clothing produced was finally able to fill the sales gap, and the entire clothing business was on the right track.
Zhao Zhuo made a prompt decision, contacted Li Mengshi again, and sent a convoy to Yangcheng to pull a large amount of fabric, thus truly implementing the long-term mechanism of the entire clothing business.
In three days, more and more people were wearing Zhuo Yun's jeans on the street. It can be said that Zhao Zhuo single-handedly led to the birth of the entire trend.
On this day, Zhao Zhuo came to Zhang Yun's office.
According to the work plan, the profit of the entire clothing business should be calculated today.
Although he knew that he would definitely make money, Zhao Zhuo was still a little unsure of how much money he could make.
After entering the office, Zhao Zhuo saw Zhang Yun reading a report.
Zhao Zhuo asked with a smile:
"How is it? Have the profits been calculated?"
Hearing this, Zhang Yun nodded:
"That's right, I just calculated it."
Zhao Zhuo then asked:
"How's it going?"
Zhang Yun smiled slightly:
“All 10,000 sets of denim suits produced from this batch of fabrics have been made, and in just the past few days, we have sold a total of more than 7,000 sets!
And a considerable part of the more than two thousand sets left are of extremely large or small sizes, otherwise we would be able to sell more!"
Hearing this number, Zhao Zhuo couldn't help but secretly sighed.
I saw the business was booming, but I didn't expect it to be so booming.
After a pause, Zhang Yun continued:
"The total of these more than 7,000 units was sold for a little over 710,000, so it should be calculated as 700,000.
Excluding transportation costs, fabric costs, and the share given to the textile factory, we made a net profit of half a million!"
In just three days, half a million was credited!
Such a result is nothing short of brilliant!
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