Rebirth 1990: I have three golden fingers
Chapter 94 Generous prize activities (please subscribe)
It was close to four o'clock in the afternoon when Fang Bai left Gu Wen's office.
Today is February 23rd, the ninth day of the Lunar New Year, and there are only five days left before the planned Lantern Festival activities!
Time is too tight, and this time may not be able to be arranged.
He quickly returned to Xinghai Mall and called a meeting with his parents, Jingtian, Li Meng, Xiang Tianhai and others.
There is a small office of 20 to 30 square meters in the shopping mall. Everyone usually works in this office.
After everyone arrived, Fang Bai didn't talk nonsense. He glanced at everyone and said: "I want to tell you some good news. The company has received approval from the county and has purchased 40,000 square meters of land next to the shopping mall to build a Wencheng city." The largest comprehensive shopping mall, with a planned total investment of 200 million yuan.
Of course, our company currently does not have so much funds, so we can only proceed step by step. It would be great if we can complete it within a few years. "
Jingtian and other college students who had not yet joined the company were shocked by the news. The company was expanding so fast!
A shopping mall with a total planned investment of 200 million yuan!
God, what would that be like?
This means that as the company grows, their first batch of college students will have more promotion opportunities and their salaries may be significantly increased.
Everyone was so excited.
Li Meng couldn't help but open his mouth slightly and whispered, "Wow, so much money." Then his chubby face became round and his eyes widened, trying to find someone else in Fang Bai. The difference is that he is just a bit more handsome and well-spoken, nothing special about him.
Before they could finish digesting it, Fang Bai continued: "I plan to hold a large-scale scratch-off event during the Lantern Festival. It has been approved by the county. The time is very tight and I need everyone's help. Please hand over the work at hand for the time being. If you want to If you go home, you have to postpone it...
This activity has been decided. Everyone takes a piece of paper to write down the content of their work and ask questions if they are unclear. "
Then, Fang Bai started talking and finished the details of the scratch-award activity.
The news one after another surprised everyone, including Fang Bai's parents.
Prizes worth a total of 10 million yuan!
The purchase price must be several million yuan. Does your family have that much cash to buy it?
Definitely not, at most three million yuan.
However, now that there is a meeting, Fang Bai's parents know that it is not appropriate to ask questions here. Wouldn't it be exposing their own wealth?
However, this lottery was decided without asking their opinions.
Alas, my son is getting more and more troubled.
This afternoon, when Fang Shi left the county government compound, he couldn't calm down for a long time. He felt that his son was too good at twisting things. It was a shopping mall covering an area of 40,000 square meters!
Converted, that’s 60 acres of land!
The palaces of ancient royal nobles were just like this, right?
How much does it cost to invest?
Fangshi just made a casual estimate. Just covering one layer of rough material would cost 10 million yuan.
If it were to be built with five floors and renovated, it would definitely cost over 100 million.
The problem is that the family does not have that much money. They just borrowed two million yuan a year ago, and now they have to borrow another five million yuan.
All of a sudden, I got a bank loan of 7 million yuan, and the interest alone in one year was 1 million yuan.
If it weren't for the booming sales of electrical appliances during the Spring Festival, Fang Shi wouldn't know where to get money to pay off his debts.
We are really going to lose money, and the graves of our ancestors for eighteen generations will be smoking.
After thinking for a while, Fang Shi figured it out. As his son said, the one who borrows big money is the uncle.
Now we have to hold a lottery again, and I have to spend millions of dollars all at once, which still makes me feel a little distressed. I finally managed to save two to three million yuan, and there is still a lot of money that customers have recharged.
His thoughts turned back and he listened carefully to his son's work arrangements.
Fang Bai saw that everyone was a little stunned. Maybe the information was too surprising. He knocked on the table and reminded:
"I'll first arrange everyone's pre-event work. Time is tight, so everyone should hurry up.
The big boss needs to inquire before tomorrow afternoon which printing factory or offset printing factory in other cities can design and print scratch-off lottery tickets. They must be anti-counterfeiting and the number is 8 million. "
The value of the prize is high, and there will always be some people who try to take advantage of it.
Lottery must be protected against counterfeiting, and the most critical anti-counterfeiting aspect lies in the lottery itself.
The main anti-counterfeiting measures for future instant welfare lottery tickets include: security area prize verification codes, drifting letters, microtext, and dot matrix symbols. By taking the above anti-counterfeiting measures, the probability of problems such as forged lottery tickets and falsified winning information can be minimized.
Fang Bai didn't know what he could do these days. He only found out after asking the printing factory.
If there is a ten-day event, Fang Bai will have to prepare ten types of lottery tickets with different anti-counterfeiting base pictures. After one base picture is sold out, he will sell the next one.
It is required that the prize must be scratched and redeemed on the same day, otherwise it will expire and be invalid.
From the start of the sale in the morning to the end of the afternoon, it only took more than ten hours, and the counterfeiters had no time to make fakes.
Fangbai does not use local printing or offset printing plants to print scratch marks. The other party cannot get the design drawings and has no idea which printing or offset printing factory Fangbai produced it from.
As for the scratch prizes produced in other places, I don’t know where Fang Bai held the event.
There are also some counterfeiting methods, which Fang Bai must consider carefully.
In addition to the anti-counterfeiting of the lottery itself, Fang Bai plans to customize a batch of seals.
The lottery tickets prepared for sale must be stamped, and the stamps used are different every day. However, this workload is too much, and I don’t know if it can be arranged.
If the lottery anti-counterfeiting is done well, there is no need to do this step, but Fang Bai feels that if it can be arranged, it is more secure to be on guard. After all, there is no QR code for anti-counterfeiting identification now.
Fang Bai will discuss these things in detail with his father later.
Printing 8 million lottery tickets is not a lot for an offset printing factory, but it is a lot of work.
This is just his preliminary plan. I feel there are still some omissions that have not been taken into account. They are only adjusted during the execution process.
Fang Bai continued: "Li Meng, you are responsible for finding dealers or manufacturers that sell Santana cars, motorcycles, and bicycles. Get their phone numbers and ask about the wholesale prices. We want a large quantity, 5 cars, domestically produced 125 displacement 100 motorcycles and 2,000 domestic bicycles must be delivered before the Lantern Festival;
Jingtian, you are responsible for looking for manufacturers of daily necessities such as toothbrushes, soaps, washing powder, salt, towels, etc. The purchase price is controlled at around 50 cents, and the quantity is one million. Also ask for the price;
Xiang Tianhai needs to build an awards stage with a height of 2 meters and an area of 20 to 30 square meters, speakers and other facilities, 60 point-of-sale tables and other on-site equipment;
Chen Yang, please do a good job in external publicity and contact Wencheng newspapers and tricycles. When we are almost ready, we will start publicity throughout the city.
…
After the meeting, I gave you a list and requirements. When we purchase products in bulk, we must first ask the manufacturers to help them promote their products and ask if there are any publicity expenses.
Supplies are extremely tight now, and we are in urgent need of them. Some manufacturers may not have the goods. If one manufacturer doesn’t have the goods, just switch to another one. Don’t argue with the manufacturers. Moreover, some manufacturers may not necessarily sell to us if they have the goods. If it is a state-owned enterprise, we will act based on the identity of the other party. There's no point in raising prices, be smart. You inquire first, and finally let the big boss negotiate. If it doesn’t work, I will negotiate.
Time is very tight, very tight!
From now until the end of the activity, I will receive three times the salary. If I need to work overtime, I will work overtime. All activity expenses will be reimbursed. If I need money in advance, I will advance it to the boss lady. I will write my own work plan and report the work progress to me every half day. I really have no money. Then spend money in exchange for time.
If the event goes very well, I will give each of you a big red envelope of no less than 3,000 yuan after the event.
Don't tell others about this red envelope and triple salary, otherwise it will cause psychological imbalance and make employees less motivated. If anyone is lax, the reward will be cancelled.
But if sales don't go well, I don't need to say more. "
As long as everything goes well, even if the sales are not completed, Fangbai's profit will be no less than 7 million yuan, so it is appropriate to give some rewards to employees.
Fangbai initially plans to design 8 million lottery tickets, with a total of 2,012,755 winning places, and a winning rate of about 25%.
The prizes include a total of 5 places for Santana cars with a market value of 200,000 yuan and a purchase price of about 170,000 yuan;
The first prize is a domestically produced 125-displacement motorcycle with a market value of about 10,000 yuan and a purchase price of 4,000 to 5,000 yuan. There are 100 places in total;
The second prize is a 21-inch color TV with a market value of 3,500 yuan and a purchase price of about 1,800 yuan, with a total of 200 places;
The third prize is a washing machine and refrigerator with a market value of nearly 2,000 yuan and a purchase price of about 800 yuan, with a total of 600 places;
The fourth prize is a 26-inch domestic bicycle with a market value of about 250 yuan and a purchase price of 100 or more yuan. There are 2,000 places in total;
The fifth prize is gas stoves and point-and-shoot cameras with a market value of more than 200 yuan and a purchase price of less than 100 yuan, with a total of 2,000 places;
The sixth prize is a pressure cooker, electric shaver, skin care product set and other products with a market value of about 100 yuan and a purchase price of 30 to 40 yuan, with a total of 4,000 places;
The seventh prize is belts, electronic watches, cups and other products with a market value of about 40 to 50 yuan and a purchase price of about 10 yuan, with a total of 5,000 places;
The eighth prize is high-end daily necessities with a market value of about 3 to 5 yuan and a purchase price of 1 or 2 yuan, with a total of 1 million places;
The ninth prize has a market value of about 1 to 2 yuan and a purchase price of about 50 cents, including more than a dozen daily necessities such as washing powder, soap, towels, and napkins, with a total of one million places;
The probability of winning the eighth and ninth prizes is high. Even if you win the eighth prize, the customer still feels that he has earned it.
The total purchase value of the above prizes is about 5 million yuan, and the market value is about 10 million yuan. They are not false claims.
If everything goes well, the gross profit margin will be 11 million yuan, taxes will be about 2 million yuan, donations will be 160,000 yuan, activity costs and other expenses are expected to be several hundred thousand yuan, and profits will be no less than 7 million yuan.
As for the risk, it is just investing hundreds of thousands in activity costs. The purchased goods can be sold in the mall or returned.
If the total purchase price is only one to two million yuan, Fang Bai estimates that sales will be poor, and he will be scolded by the masses, making less money. He is even more worried about the relevant departments settling the score later.
Moreover, this is to promote Xinghai Plaza, which at least looks more "conscience". Conscience does not mean making less money. Fang Bai has been "actuated" in various ways.
Fang Bai doesn't have so much cash to purchase, but his purchase volume is large, so it's okay to pay half of the money in advance. Besides, some products are not purchased in such large quantities at one time.
After Fang Bai finished speaking, everyone took turns asking questions and brainstorming.
Fang Bai would miss some details, but he was well-informed about the big picture, so there was no problem.
Like Xiang Tianhai and Chen Yang, they didn't know the specific budget. Fang Bai only made a plan and didn't calculate it carefully.
If you need temporary personnel, you have to hire the personnel yourself and negotiate the cost yourself.
In this event, Fang Bai gave these students who have not yet joined the job a lot of autonomy, hoping that they can solve problems independently. Everyone is under great pressure.
But Fang Bai also said that with three times the salary and generous bonuses, he had to work hard to get it done.
Fang Bai's mother is mainly responsible for finance and is also responsible for the operation of the electrical appliance store.
Everyone discussed for more than an hour and almost figured out their work at hand. Finally, Fang Bai said some words of encouragement.
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