Rebirth 2004: I can make money by writing
Chapter 24
In the field of daily products, there are dozens of technologies such as disposable tableware, toothpicks, chopsticks, zippers, clothes hangers, etc., all of which are very simple products.
Hao Qiang roughly browsed the introduction of each product, such as “Clothes hanger manufacturing technology and process”, mainly how to select automated equipment such as wire welding machines.
According to the introduction of Gold Finger, its technical level is at the forefront of the industry, mainly relying on automated equipment, simple products, and easy to be imitated.
“Pollution, low profit, dense population, easy to imitate, fierce competition… too many disadvantages, can this be done?”
After thinking for a moment, he gave up this industry directly.
Mainly because he is not interested, and the upper limit of the scale is too low, the profit margin is low, and sales are difficult.
Hao Qiang is more inclined to look for the kind of technology with a monopoly nature. Even if it cannot achieve complete monopoly, he hopes to occupy a place in the industry, while ensuring that the technology is not easily broken by competitors.
He believes that only such technology can bring real business opportunities and competitive advantages.
In the field of food, there are many recipes and production processes such as pastries, Sichuan cuisine, and hot pot.
Unfortunately, there is no milk tea recipe and process!
There are so many advantages to running a milk tea shop. Does the system think that the milk tea industry is too easy and has no ability to improve the host?
Without milk tea, Hao Qiang can only choose other food formulas and processes.
If you want to enter the food industry, you must expand your business into a chain store and go public to raise money. Relying on stores alone will not make much profit.
Suddenly, Hao Qiang thought of influential catering brand stores such as Waipojia and Hidilao.
Among them, Hidilao’s market value is very high, reaching 300 billion yuan at its peak.
Maybe the market value is false, but investors make money.
“Really involved in the catering industry?”
Hao Qiang asked himself. He is quite interested in this field, and the entry threshold is relatively low.
Moreover, those catering giants are just starting out and have not even established a company.
Of course, only the formula is not enough to guarantee success.
Whether a catering store can make a profit is affected by many factors, including the choice of location, traffic, pricing strategy, food taste, service quality, portion size, and reputation, and even background relationships. It can only be done if it can avoid being tossed about food safety issues.
These factors together determine the fate of a restaurant.
A good location can attract more customers, while a reasonable pricing strategy can ensure profits. The taste and quality of food are the key to retaining customers, while high-quality service and good reputation can attract more new customers.
Therefore, if you want to succeed in the catering industry, it is far from enough to just have a recipe.
You need to consider various factors, develop a comprehensive business plan, and put it into practice.
Considering that Chinese food is too dependent on chefs and difficult to manage, Hao Qiang decided to exclude this option.
Among the remaining options, only hot pot restaurants are left.
Hot pot has a wide range of consumer groups and a high repurchase rate, and its dependence on chefs is relatively low. Hot pot restaurants are relatively simple to operate, easy to expand, and easier to achieve standardization and scale.
After weighing the pros and cons, Hao Qiang finally chose to open a hot pot restaurant.
After choosing the industry direction, select relevant technologies.
After some comparison, he finally chose the technology called “Five Hot Pot Soup Base Recipes and Production Processes”.
Hao Qiang read the introduction, which not only introduced the recipe of the hot pot base, but also introduced how to select materials and how to make it.
For the beef hot pot base, everyone knows that Douban must be used, but the question is which brand to use? How to make it to achieve the best effect?
The combination of base and spices is also a science, and different combinations will produce different taste effects.
Therefore, the selection of materials and production process are the key!
Hao Qiang no longer hesitated.
[Confirm the technology! ]
In an instant, a hot current suddenly surged into Hao Qiang’s brain, and many hot pot-related knowledge was like a trickle, continuously pouring into his mind.
[1 Beef hot pot base: 2 catties of beef, 1.5 catties of salad oil, 1 catties of Pixian bean paste, 50 g of white wine, mash…
Spices: 5 g of white button, 5 g of grass fruit, 3 g of Sannai, cloves…
Technology: 1 Soak the spices in hot water for about half an hour…]
[2 Spicy hot pot base… 3 Clear soup base… 4 Healthy hot pot base… 5 Fish soup base]
The formulas and production processes of the five hot pot bases are presented in Hao Qiang’s mind one by one, and he seems to have become a hot pot master.
Recalling this knowledge, Hao Qiang is full of expectations for entrepreneurship and has a hundred times more confidence.
Get up, rinse your mouth and brush your teeth.
The sun has just risen, and the golden sunlight is sprinkled on the golden rice fields, a vibrant scene.
Some villagers have begun to harvest rice, and in a few days, Hao Qiang’s family will also start harvesting.”Keep the money safe, beware of thieves!” Hao Qiang’s mother repeatedly reminded him while he was having breakfast.
“Okay, got it.”
Hao Qiang finished his breakfast and walked out of the house leisurely.
He took a ride at the entrance of the village and came to the provincial capital again, and took a taxi straight to the computer city.
He bought a laptop mainly for typing and office work, and preferred a thin and light model with a screen of about 15 inches.
After a round of shopping, he found that laptops these days are really expensive, generally more than 10,000 yuan.
The thin and light model is even more expensive, costing about 20,000 yuan, far beyond his budget, and he couldn’t help but mutter: Damn, why is it so expensive!
After another round, Hao Qiang stood in front of the Samsung brand store, staring at a Samsung X30 NEC VersaPro in the glass counter.
It is equipped with a Centrino 1.7GHz CPU, 1GB memory, 80GB hard drive, NVIDIA GeForce Go5200 64MB independent graphics card, and a 15.4-inch high-brightness wide-angle LCD screen. The overall appearance is as thin as 26.2mm and as light as 2.4Kg.
However, the price tag was extremely high.
22,800 yuan!
Twenty years later, a 15.4-inch thin and light laptop generally weighs 1.8-2.2 kg.
So, in this era, when technology is relatively backward, the X30 is indeed very light.
If it is not a thin and light model, the same size, it will be much heavier, and he thinks it is too heavy.
“Handsome boy, do you want to buy a computer?”
The clerk saw a young man standing in front of the counter, dressed in ordinary clothes, staring at the X30 for a long time, and reminded him, “This X30 is very expensive. I suggest you buy an assembled machine. You can get a good one for a few thousand yuan.”
Hao Qiang was a little entangled, but he decided to learn more about it first: “Let’s take this one, take it out and have a look.”
The clerk began to look at Hao Qiang seriously at this time, with a hint of vigilance in his eyes: “Are you sure?”
He did not mean to offend, but Hao Qiang’s dress and temperament did not look like a customer who would buy this expensive computer. He was really afraid that he could not afford to pay for it if it was broken.
This X30 has just been on the market for a few months. The boss brought it to the store. Customers shook their heads when they saw the price. The number of units sold is very small.
“I see you can’t make up your mind. Ask your boss to come over and talk.” Hao Qiang frowned.
“Wait a minute, I’ll call the boss.” The clerk was a little embarrassed, but finally asked the boss to come over. He was really afraid of something going wrong.
At this time, the store owner was also in the store. He heard the clerk shouting that someone wanted to buy X30 and asked him to come over and talk.
“Little brother, what’s your name?” The store owner smiled and handed Hao Qiang a cigarette.
“Thanks, I quit smoking.” Hao Qiang waved his hand and smiled and replied, “Let’s take a look at the computer first.”
The store owner was a little surprised when he heard this. He quit smoking at such a young age?
Did he learn to smoke at a very young age?
Thinking of this, facing such a young man who was a bit ruffian, he had to be polite.
The store owner motioned Hao Qiang to sit in the store and put the computer on the round table.
Hao Qiang casually took the computer, turned it on, operated it, and checked the computer configuration.
The shop owner saw that he operated it skillfully with one hand and used the shortcut keys very well. It turned out that he was an old hand, maybe a hardcore computer player.
It is extremely difficult for ordinary people to operate a laptop without a mouse to move the cursor accurately, but Hao Qiang can do it with ease.
Therefore, the boss guessed that Hao Qiang had been using a laptop for at least three years.
Curiously asked: “Brother, how many years have you been in contact with computers? If you play games, you should know that desktop computers are better.”
Hao Qiang replied while operating: “Several years, I have a desktop computer at home, and I also have a laptop. I mainly bought it for office work.”
At the same time, he opened an office software and typed randomly at the advertisement on the desktop, and two lines of words came out in a crackling sound.
In fact, Hao Qiang was limited to typing. He really couldn’t make PPT and use EXCEL. After all, he didn’t work in an office in his previous life.
The shop owner saw that he operated skillfully, and it seemed that he was not lying, and he could not help but feel admiration in his heart.
Hao Qiang turned off the computer and said bluntly: “Boss, the price of X30 is too high. The price I saw in Yuecheng is much lower than yours.”
After hearing this, the shop owner hesitated for a while and said: “If you are sincere, you can still bargain.”
The local people in Guangxi Province have limited consumption capacity, of course, they can’t compare with the local tyrants in Yuecheng.
In the whole provincial capital, only his family sells X30, and there are many in Yuecheng.
He thinks that for a real computer player like Hao Qiang, who can’t judge by appearance, as long as he likes it, he will most likely place an order, unlike some customers who have looked at it for a month or so and didn’t buy it. Buying a computer is like buying a house.
“I’m too lazy to bargain, and I understand the computer market. Boss, tell me the real price, you have one chance to bid, if it’s too expensive, I’ll just go back to Yuecheng to buy it the day after tomorrow. “Hao Qiang lied, he didn’t know the purchase price of X30, he could only scare the boss not to cheat him.
Just now, he performed a blind show for the store owner to see, to let the other party know that he is also an expert, don’t fool him.
Hao Qiang deliberately regards bargaining as an opportunity to hone his eloquence, which is also good for his future business negotiations.
He wants to change himself!
Otherwise, he would use the time for bargaining to write and earn more.
“X30 has just been launched, I mainly use it to guard the store, not to make money.
How about this, I feel that I have a connection with you, little brother, how about 21,000? I will earn a hard work fee.” The store owner replied after a little thought.
Hao Qiang pulled the corner of his mouth and said contemptuously: “Boss, you are so embarrassed to say 21,000, the price of computers is very transparent, I just find a counter and ask them to adjust the goods, it will definitely not be your price. ”
“We are a specialty store, the quality is guaranteed. ”
“Boss, the quality is guaranteed by the manufacturer, unless it is a refurbished product.” Hao Qiang curled his lips and smiled, “Just 19,000!”
“Little brother, it’s definitely not possible. I buy goods at more than this price.” The shop owner shook his head and told him about the store rent, labor and other costs, saying that it was not profitable at all, and was ready to show Hao Qiang the purchase order.
Damn, this little brother bargained too hard, and cut off his beloved with one knife!
“Forget it, I’ll go back to Yuecheng to buy it.” Hao Qiang deliberately stood up and was about to leave, not buying the shop owner’s rhetoric at all.
These days, the profit of retail computers is extremely high. Hao Qiang quoted 19,000, and the shop owner must have made a profit of 2,000 to 3,000.
The shop owner quickly grabbed Hao Qiang: “Little brother, don’t leave, give me more, 20,000 is a loss.”
Hao Qiang heard this and knew that there was still room for bargaining. He turned around and insisted on the price: “Just 19,000, I can introduce my friends to buy it. ”
“Okay, let’s just pay 19,000 yuan, sell it at a loss, and just consider it as making friends.”
Hao Qiang nodded, and then talked about giving gifts and asking for a mechanical keyboard. The boss was helpless.
Next, Hao Qiang paid, installed the computer, and installed the software.
The clerk regretted underestimating Hao Qiang, otherwise he could get a lot of commission.
During the installation of the computer, Hao Qiang made full use of the computer in the store to type, and didn’t want to miss this time to brush up on experience.
Time is squeezed out bit by bit.
An hour later, Hao Qiang left the computer city with a computer bag with satisfaction, ready to go to the market to purchase beef hot pot base and various spices.
Only after the experiment, he would be sure, instead of blindly renting a shop without any preparation.
Without all preparations, he dared not open a store.
Many people start their first business without making adequate preparations and invest impulsively.
Hao Qiang has seen too many real cases of failed entrepreneurship. Among them, a case of a couple opening a Chinese restaurant made He was impressed.
The man had good cooking skills and always received praise from relatives and friends when he cooked at home.
So, they decided to open a Chinese restaurant with confidence and tried the dishes at home for their relatives and friends to taste.
Friends and relatives naturally praised them, which further strengthened their determination.
As a result, after the opening, they were too busy when it came to the meal. It was not because there were too many customers, but because the dishes were too slow.
In addition, the dishes were also average.
In the end, they closed the store in less than two months.
There are not one or two similar cases, but many.
When investing in business, it is good to have passion and take the first step bravely, but people should know themselves!
At five o’clock in the afternoon, Hao Qiang returned home.
When his mother saw that he had a package in addition to the computer bag, and smelled a strong smell of spices, she couldn’t help but be curious: “Son, what is this?”
“Hot pot base and spices, nothing to do during the holidays, make a hot pot base and eat hot pot when you have nothing to do. ”
Hao Qiang would try to make the recipe at home, and he certainly couldn’t hide it from his parents.
The mother took the package, opened it and looked at the spices: “Oh, so, but is it necessary to buy so much? I think it’s no problem to make it ten times.”
Liu Fengqing felt pretty good, but she was afraid that her son would immerse himself in writing and make himself autistic.
“Well, if you can’t use it all, save it for the entrance banquet.” Hao Qiang was not sure that he would succeed in one go.
Then, his mother wanted to see the computer he bought and asked about the price.
“It cost nearly five thousand yuan.” Hao Qiang was a little embarrassed. Fortunately, his parents didn’t know the price of the computer, and put the remaining money on the table.
Liu Fengqing took away the hundred-yuan bill, nearly two thousand yuan, and only left a few dozen yuan in change for her son, because she was afraid that he would spend money recklessly.
It’s only been two days, and he has spent nearly ten thousand yuan. He can’t let him mess around.
“The date for the entrance banquet is set, July 6th, in time for theLet’s go to school?”
“What date is it?”
“August 21st, which happens to be a Saturday.”
“Mom, it’s OK. I plan to register on August 30th. “Hao Qiang replied.
In the following days,
Hao Qiang tried and studied the recipe at home, and the whole kitchen was filled with the smell of spices.
Every night, the family had hot pot, and Hao Jianjun was so upset that he ate it.
But it must be said that his son’s soup base was getting better and better. At first, he was very curious about why his son was interested in tinkering with these.
Later, Hao Jianjun thought it was interesting, so he joined in the research, and sometimes quarreled with his son.
Time slipped silently from fingers like sand, and a few days passed in a flash.
On July 26, Hao Qiang’s wealth reached 200,000 yuan, and he gained 1 free attribute point. He invested the extra funds in stocks.
With computer typing, he made money more efficiently, but he was always immersed in studying hot pot recipes.
At the end of July, to his delight, the acne problem on Hao Qiang’s face The problem has been significantly improved.
The color of the pimples has faded, and if you don’t look closely, it’s almost unnoticeable.
At the same time, his skin color has improved, his facial contours are clearer, his hair is more shiny, and even his body shape has changed a little. He has grown 1 cm taller, and there are some changes in other aspects.
However, Hao Qiang’s parents saw their son every day and didn’t pay much attention to this.
But Hao Qiang carefully observed himself every day and still noticed these changes.
He felt that if his appearance was improved to 15 points, he would really become a handsome boy.
If it was improved to 18 points, he might be the college grass level, 20 to the school grass level, and 22 to the star.
On August 5, Hao Qiang heard that Chen Ming’s admission letter had arrived.
On the morning of August 6, Hao Jianjun heard a big surprise and hurried to ride his bike to the town to find out the truth.
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