Rebirth 84, starting from fish farming
Chapter 0120 The influence of a brand
The problem of burning firewood has been solved, and the reservoir has returned to a stable daily life.
The remaining three hundred breeding geese are still in the original goose shed.
Just a few carts of wheat straw and bean straw were covered outside the goose shed.
The geese are sheltering from the wind and snow inside.
Red Star Garment Factory has finished making my parents’ goose down jackets, and Lu Changhua brought back the remaining goose downs.
These goose downs are good stuff.
Hu Dagui felt envious when he saw Lu Changhua walking like the wind in a goose down jacket.
Lu Changhua gave him his other set.
After Hu Dagui put it on, he realized the benefits of goose down and said that he was begging for food with golden lumps in his hands.
I don't want to take it off anymore.
Everyone in the reservoir knew the benefits of goose down, but no one could do anything but stare.
On this day, Lu Changhua caught fish at noon and loaded it into the city.
While unloading the fish in the store, my mother said, "That Shen Yang called and said he wanted to have a good talk with you."
Mom took out a piece of paper from her pocket with the phone number Shen Yang left on it.
As soon as Lu Changhua heard that it was him, the gentle man appeared in front of him.
He came to the reception desk and called Shen Yang.
It is now past two o'clock in the afternoon, and government agencies have also come to work.
Shen Yang laughed loudly when he received Lu Changhua's call.
"Haha, Xiao Lu, how are you doing lately? Are you busy?"
"Director Shen, I heard you were looking for me?"
"Ahem, yes, it's still about the fish."
"Fish? Didn't you take a cart away?"
"Xiao Lu, you don't know that the fish will be gone within a few days after it reaches the agency. The leader has said that we have to get more no matter what during the Spring Festival."
"The cost of fishing in winter is very high, and there are not many fish that can be marketed. Maybe next year."
The fish sold for less than one fish, so he had to keep it for the fish shop.
Although the usage of Yuzhuang is not large, it’s great if it can’t sustain business!
And if sold through Yuzhuang, the price is several times higher, can it be the same!
"Xiao Lu, I know you have difficulties, but think about it, your fish is used as a reception fish for the province, which is also an honor."
"Okay, one car at most."
"Oh, Xiao Lu, how can one car be enough?!
Think about it, the leaders of the province want to eat during the Chinese New Year, right? The retired old comrades also want to try it? During the Chinese New Year, the leaders who come down from above also have to receive it, right? There are also foreign guests, and there are many high-ranking ones, so let’s eat our food Lizi, it would be good to help spread the word!"
Shen Yang was always reasonable, making Lu Changhua unable to keep up with what he said.
"Director Shen, how much do you want?"
"Ten cars."
"Ahem~"
Lu Changhua almost choked to death from a mouthful of phlegm!
"Ten cars?!"
Seeing Lu Changhua's loud voice on the other end of the phone, Shen Yang changed the topic and said, "I asked the leader for instructions. Special treatment will be taken for your big carp. The settlement will be 5 yuan per pound."
It seems that they have spent a lot of money.
At this price, you can already buy three kilograms of ordinary large carp.
In fact, Lu Changhua knew exactly how many big carp there were in the reservoir.
The total number of brood fish left over from last year, plus the fry that produced seeds in June, is over one million.
The upgrade requirement of 500,000 yuan has long been exceeded.
However, after the restaurant opened, it first used grass carp from the market, and gradually replaced it with its own large carp.
Only then did I realize that my big carp was different.
Lu Changhua was unwilling to sell it from the bottom of his heart.
Even after Fatty Zhang from the aquatic products company searched for them several times, Lu Changhua only sold grass carp and silver carp, but carp was still unwilling to be sold.
In fact, another reason why Lu Changhua doesn’t want to sell is that this year’s carp is just around one pound.
Do you think, the seeds that were thrown out in June hatched one after another at the end of June, and they have only grown for a few months?
Being able to grow up to one pound is the result of both skills and medicine.
These fish are not yet available for sale, they will only be available in June or July next year.
What we want to catch now are those species of fish, and of course Lu Changhua is not willing to do so.
But it takes ten trucks at a time, which is dozens of tons, and basically all these fish are caught.
"No, one car at most."
Lu Changhua was bitten to death, just one car.
Seeing that it didn't make sense, Shen Yang had no choice but to compromise.
"In this case, two cars, otherwise I really can't explain it."
The two men bargained over the phone, and Lu Changhua agreed to pay five yuan a pound for two cars in cash.
You can catch fish here, and all you bring back are frozen fish.
After Lu Changhua returned home, he asked people to take turns digging holes in the ice.
Dozens of people can jump up from each hole.
Within a week, there were several large walls of fish on the ice.
This time, Shen Yang followed the car in person.
I felt happy when I saw the big carps piled up on the ice.
"Xiao Lu, if you do more, it won't be enough!"
"Leader, please be considerate of our common people. These are all seed fish, and they will be seeded next year. You have already stopped them. I am going to drink the northwest wind next year?!"
Seeing Lu Changhua's resolute attitude, Shen Yang had no choice but to weigh the piled large carps and load them into the truck.
This time there was no need to fill the carriage with water, so there were more fish.
Two carts of fish were sold for 50,000 yuan.
Shen Yang handed him several large packages of bills.
In fact, at this size, we can only check the number of bundles.
There were no money counting machines at that time, so people could count the money.
"Xiao Lu, when will there be fish again?"
"Let's contact you again next July."
"By the way, Director Shen, where is the bronze medal you promised me?"
"I brought it, can I forget this?"
He came with a jeep.
The driver took out two copper plaques from the trunk
It says: "Fish for VIP reception only in Black Province"
, signed "Hei Province General Office"
.
"How's it going? You do what you say!"
Shen Yang looked at Lu Changhua with a smile.
“Thank you thank you!”
One piece was for Hu Dagui to hang in the duty room, and the other piece was going to be taken to the city and hung in the fish farm.
Before Shen Yang left, he wanted to go into the warm pool to take a look.
In his opinion, there must be something special about the investment in the warm pool.
Everyone has a penchant for snooping.
So does he.
When he walked into the warm pool and saw the colorful koi carp in the pool through the light, he was shocked.
"You, where did you get these from?"
"Koi? I bred it myself."
"Really? Oh my, you are so amazing!"
Shen Yang had seen this thing before.
Japan originally presented a batch of koi carps to the chief, who were raised and bred by a gardening company in the capital.
During National Day this year, hundreds of koi carps appeared in the square.
Shen Yang had seen it with his own eyes.
He didn't expect to see it in the ice and snow of Beining, and he had bred it himself!
He thought he was dreaming.
He took a closer look and found that these koi were brightly colored, lively and cute, and were rare treasures.
I had an idea in my mind.
In Lu Changhua's opinion, Shen Yang was an official, so it would be okay to show him, and it was impossible for him to come and spray pesticides.
"Xiao Lu, how many koi do you have? Do you have any ideas?"
"Now is the breeding stage. There are too few fish and they cannot be sold."
"Yeah, that's right."
Shen Yang pondered for a moment and said, "If your koi population increases, how about I introduce you to some customers?"
"That's such a good feeling!
But it will only happen after July or August."
Shen Yang nodded.
He didn't expect that Lu Changhua, who raised a large carp, would actually breed koi.
This thing is so popular in Japan and Southeast Asia.
A koi carp in good condition can sell for tens of thousands of dollars!
Lu Changhua followed Shen Yang's car to Beining.
His two large trucks parked in the courtyard of Yuzhuang, where Shen Yang and the driver had a meal of boiling carp.
Naturally, he was full of praise.
It was snowing heavily in Beining in November, and the glass windows were covered with white frost.
But the big carps in the fish tank were still swimming leisurely. They couldn't see the world outside the window, but they could see groups of humans sitting together, making loud noises, eating and drinking.
Lu Changhua hung the bronze medal behind the reception desk.
Many customers coming in and out stopped and looked again and again.
In the past, they came here to eat fish simply because it was delicious.
Now that they see the sign, they are no longer innocent.
When you eat it again, you will have a different feeling.
What?
We eat the same fish as the leaders of the province, and we are also honored guests!
Don't underestimate this small bronze medal.
Its influence goes far beyond the ordinary people who eat fish.
When the heads of government agencies heard about this brand, they all came to admire it and then had a big meal.
Some even came here to take photos with this sign.
Bac Ninh Daily, Bac Ninh Agricultural Reclamation News, Heihe Daily, and Hei Province Daily all came to interview and report.
Suddenly, the big carp from Boiling Fish Village in Beining became famous again.
In the past, it was word-of-mouth communication.
Fortunately, now, the news media has spread it and it has been officially recognized.
How influential is this?!
This results in the need to reserve seats in Yuzhuang in advance.
Usually three days in advance.
Those who do not believe in evil and come here to eat fish temporarily will not be able to wait for a seat.
Lao Lu and his son discussed that after next spring, the business would be closed for two months and the second and third floors would be added.
Otherwise, the demand simply cannot be met.
Of course, Lao Lu also proposed the idea of opening a branch, but Lu Changhua rejected it.
This is the misunderstanding that many people in catering have.
I always think that if my store is popular, it will be just as popular if I change my store.
Actually it is not.
It may not work if you change the place.
People come to support you because they like this taste, like this restaurant, and form a fixed consumption habit. The taste of this restaurant is authentic. If you suddenly change the place, they will not adapt to anything, and their enthusiasm will cool down.
"Dad, just stay here, don't open any branches, just expand the scale here."
Lu Changhua also said some truth.
Lao Lu can cook, but he may not be able to open a shop.
These are two different things.
"Okay, I'll do as you wish."
He knows that he is not good at business, so there is no need to push forward. He should listen to his son.
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