Rebirth 99 to become a car giant

Nanshan Technology Co., Ltd. has thrown out such a big plan, so it is naturally impossible to keep it completely secret.

The next day, SKF people knew the news.

"Xue, all your plans have failed."

"Why did it become like this?"

Ovid's face was full of disappointment.

Originally, he was also very optimistic about Xue Wenqiang's plan, and felt that it would be safe to clean up Nanshan this time.

Who knew that there would be such a big change in just a few days.

"Ovid, this time was an accident."

"Nanshan happens to have such a large industrial park project to be launched, and we didn't know about it before."

"If it weren't for the large scale of this industrial park, which is enough to attract the local area to withstand the pressure from Xifeng Group and us, Nanshan would definitely not be able to escape our palm."

At this time, Xue Wenqiang naturally wanted to explain himself desperately.

Of course, what he said was not a sophistry.

If it is an ordinary private enterprise, it really can't stop SKF's tricks.

"In an industrial park of one billion yuan, several factories were built in one go. I'm afraid we really can't handle them this time."

Holm also frowned, thinking about a new solution.

He is an expert in Huaxia, and that's why he knew that the original plan would definitely not work.

Even the acquisition of the worst strategy must be out of the question.

After all, the attraction of an industrial park to Panyu is too great.

"Nanshan now only has one bearing production line, which has already brought us such a big threat."

"Modu Volkswagen, Modu GM, Spring City Volkswagen and Shenlong Automobile have all started to replace the wheel bearings of Nanshan."

"If this situation continues to develop, it will directly lead to problems in our entire automotive business unit."

Ovid is also very clear about the routines of OEMs.

Nanshan is now able to supply wheel bearings at low prices.

At that time, the OEM will ask SKF to reduce the price of other bearings to the level of Nanshan.

If it fails to drop, SKF will be threatened with switching.

Even this switching work may not necessarily be realized sometimes.

In particular, the bearings on some models of companies such as Volkswagen and DPCA are designed by the designers of SKF headquarters, Volkswagen headquarters and Peugeot Citroen headquarters.

Even the drawings are SKF's factory drawings.

It's not that simple to switch.

However, OEMs can also put pressure on SKF.

"Nanshan is a shit-stirring stick in the bearing industry, we can't let them make trouble."

"In addition to us being the victims this time, bearing manufacturers such as NTN, NSK, JTEKT, and Timken are also victims."

"We can find a way to cooperate with other manufacturers to see how to deal with Nanshan."

Golmer felt that since the road of joint ventures and acquisitions and mergers would not work, he would drag a group of colleagues to deal with Nanshan.

Let it slowly disappear from everyone's field of vision before it develops and grows.

"People always come up with low-cost means to disgust us. If they just pull other colleagues to deal with Nanshan, I'm afraid it won't be particularly ideal."

"We don't have many cards in our hands."

Ovid felt that Nanshan was like a loach, not slippery, and quite difficult to deal with.

"I think it can be promoted in two directions at the same time. One is to increase the pace of investment and construction of factories in China to reduce our costs."

"In this way, there is an explanation to the OEM."

"It can also make Nanshan's cost advantage slowly disappear."

"On the other hand, I think it is possible to consider dealing with Nanshan from other angles?"

When Golmer said this, Ovid immediately turned his head around.

"Other angles?"

"Golmer, what do you mean?"

Seeing that the boss was interested, Golmer immediately added: "Through our investigation on Nanshan, their current mass production business is mainly nut plates, wheel bolts, molds, presses and wheel bearings. In addition, it is said that the production line of gears is also built. Alright one."

"Now that they want to build the Nanshan Industrial Park, they must expand the production line of these parts."

"In this way, buying equipment must be an unavoidable thing."

"The production of bearings and gears, as well as the production of molds, are inseparable from various machine tools."

"And they want to make good products. Huaxia's domestic machine tools basically can't meet the requirements."

"In this way, nine times out of ten it is necessary to import machine tools from Japan or Germany."

"And machine tools require a lot of bearings, such as German machine tools, which use a lot of our products."

"And Dongying's machine tools are similar, and a large number of bearings from NTN, NSK, and KOYO are used."

"The emergence of Nanshan bearings will affect the interests of all of us, and suppressing Nanshan is in the interests of all of us."

"Then can we unite with various bearing manufacturers to put pressure on machine tool manufacturers?"

"As long as the machine tool is sold to Nanshan Technology, the price of our bearings will double, which will eventually increase the price of the machine tool substantially."

In order to let Ovid understand his thoughts, Holmes explained his thoughts well.

Persuading machine tool manufacturers not to sell equipment, their influence may not be that great.

People are not necessarily willing to let go of the business that makes money.

But if the price increases, if everyone increases, the resistance will become very small.

"Don't you and the sales directors and sales ministers of those bearing manufacturers have regular dinners every quarter?"

"Since you feel that you can suppress Nanshan Technology Co., Ltd. through equipment, then do it boldly."

"However, these alone are certainly not enough."

"We have to think of other ways."

Ovid is now deeply aware of the threat Nanshan brings to SKF.

Even if local Chinese bearing brands like Wanxiang and Renben were developing rapidly, he didn't take it seriously.

The sudden emergence of Nanshan Bearing made him feel the crisis.

It is very difficult for SKF to expand its share in the Chinese auto market.

"Although the several proposals I proposed before failed, I think that if we want to build a factory, we can adopt a more flexible approach."

"As long as it works well, it may be possible to minimize the impact of Nanshan."

Xue Wenqiang, who had been shrinking his head all the time today, with a dull face, appeared again at this time.

He felt that he had to find a way to save himself and let Ovid, the president of the Asia-Pacific region, realize his value.

"Um?"

"How flexible?"

Ovid did not blame Xue Wenqiang for this failure, and it is still very Guli, a Chinese, who can give the company good advice.