Rebirth 99 to become a car giant
Chapter 148 Offense is the best defense
When Nanshan Technology Co., Ltd. turned the equipment industry upside down, the auto parts business did not stop for a moment.
Throughout August 2001, the turnover of parts and components successfully exceeded 90 million, which is only one step away from 100 million.
In particular, the bearing products exported to Ford Motor and General Motors have begun to increase.
The construction of Nanshan Industrial Park is also changing with each passing day.
The bearing factory with the highest priority is expected to be put into production by the end of this year.
This made the entire Nanshan Mountain full of energy.
"Mr. Cao, we have produced two batches of samples for our 6AT gearbox."
"Although there are still some parts that need to be adjusted in combination with the matching of the engine, the main structure design can already be finalized."
"Can we consider looking for some customers and see if there is any opportunity for cooperation?"
During this period of time, Ji Hua stayed in the factory in Nanshan, and he had long put the idea of returning to Germany behind him.
Originally, he thought that the 6AT automatic transmission project would have to wait until next year at the earliest to make some significant progress. After all, the design of the transmission is very difficult.
For example, the hydraulic system, the automatic transmission needs to control the shifting and braking through the hydraulic system.
The design difficulties of the hydraulic system include pressure control, flow control, fault diagnosis and so on.
Although Ji Hua has done a lot of research in this regard, it is obviously not enough to put it into actual production.
There is also the lubrication and cooling system, which is also easily overlooked.
Automatic gearboxes need to be lubricated and cooled to ensure the service life and performance of the gearbox.
The difficulty in the design of the lubrication and cooling system is system optimization, optimization of lubrication and cooling effects, etc.
It seems that there are not a few words, but it is actually not easy to do well.
On the contrary, in terms of mechanical systems, Ji Hua's research is very mature, and the threshold is relatively low.
But after arriving at Nanshan, he found that Nanshan actually had sufficient information on the hydraulic system, lubrication and cooling system, and even the control system for his own research.
In the communication with Cao Yang, I also got a lot of suggestions for improvement.
As a result, Nanshan's first gearbox product, the 6AT gearbox, took shape soon.
"Zhang Bu, what do you think of Lao Pan's proposal?"
Cao Yang was thinking about whose cake should be moved by his 6AT gearbox.
Compared with other parts, the importance of gearbox is undoubtedly much higher.
It is obviously not that easy to get orders easily.
"I don't think there is a problem. We have also promoted bearings with Great Wall Motor, Chery Automobile, Geely Automobile and Changan Automobile this year. Although there is no actual supply performance yet, everyone's contact has been established."
"The gearboxes of these manufacturers are all outsourced, using products from Aisin, ZF, Jatco, etc."
"Except for some of Aisin's products made in China, the rest are imported from abroad, and the cost must be very expensive."
"Especially the 6AT gearbox, sometimes you can't buy it even if you have money."
After Zhang Fugui knew that his family started to study 6AT, he consciously collected information about it.
So now that he was smelled, he didn't panic at all.
"Most parts of our gearbox are produced by ourselves, which can save a lot of cost."
"When the time comes, don't say that 6AT is much better than the 4AT he used, even if we are against the 6AT of ZF and Aisin, we are not bad."
Zhang Fugui has seen the design parameters of his own 6AT, which is very impressive.
It can be said that among the models sold on the market, there is no gearbox better than it.
In this way, as long as the price is right, he feels that there is no problem in getting an order.
Just like Chery and Geely, as long as they buy 6AT from Nanshan, the price is cheaper than Aisin’s 4AT, can they refuse?
"Our 6AT is very good, even better than any 6AT automatic transmission I know."
"Isn't it a pity to supply low-cost products to independent brands?"
Ji Hua is a person who returned from studying in Germany.
He is not used to engaging in price wars at every turn.
However, this time, Cao Yang favored him.
"Professor Ji also makes sense. Our gearbox is no worse than others. If we set the positioning at a low level from the beginning, then better products will come out in the future, and we will not be able to afford the price."
"The most important thing is that Volkswagen, GM and Ford will not be willing to adopt it."
In this era, the best sellers must still be giants such as GM, Ford, Toyota and Volkswagen.
Don't think about Toyota, they must use Aisin's gearbox.
Even if Nanshan supplies goods to others at a loss, they will not use them.
Then GM, Ford and Volkswagen are the main target customers of Nanshan Transmission.
However, the gearboxes used by these international giants are all products of international parts and components giants such as ZF, Aisin, Schaeffler, and Gates.
It is obviously very difficult to get them to buy Nanshan's gearbox.
Zhang Fugui should also be aware of this, so all the companies mentioned just now are self-owned brands.
"Mr. Cao, it is naturally the most ideal to get transmission orders from Volkswagen, GM and Ford."
"However, the replacement of the gearbox has a great impact. Whether it is Shanghai Volkswagen or Shanghai General Motors, they definitely have no decision-making power."
"It's up to us to convince these corporate headquarters."
Zhang Fugui's analysis made sense.
Although all car companies have the pressure of localization, but not all parts can be easily localized.
Just like the chips used in various control systems, even after another twenty years, the localization rate will be so low that everyone doubts life.
Even in many fuel vehicles, none of the core control system chips has been domestically produced.
"I think it is inevitable to communicate with Volkswagen headquarters or General Motors and Ford headquarters."
"Although the parameters of our gearbox are very good, we still need to do some matching work with other people's engines in order to maximize our advantages."
"This requires the cooperation of R\u0026D departments of various automobile companies to do some tests."
"Mr. Cao, why don't we go to Germany and the United States to sell our gearboxes with their R\u0026D and procurement?"
"Compared with Japanese companies and Korean companies, European and American auto companies are much more open in terms of supplier selection."
"As long as our gearbox is really good, it is entirely possible to achieve breakthroughs in individual models."
Ji Hua, who has drank foreign ink in Germany for five years, is quite familiar with the practices of foreign companies.
"No problem, offense is the best defense."
"If we want to grow stronger, it is inevitable to grab meat from the mouths of international parts giants."
"Since you want to grab it, let's start with the most core parts and the most important customers."
With Cao Yang's decision, Nanshan Technology Co., Ltd. began to compete for orders in the international market purely relying on the technical advantages of parts and components.
This approach is also the first time for China's auto parts companies.
If you don't fight for the cost, you can definitely bring surprises to everyone.
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