Rebirth 99 to become a car giant
Chapter 599: The biggest shortcoming is being taken advantage of by competitors?
The giant Nokia is certainly not the only one paying attention to changes in the mobile phone market.
Warwick, which is determined to make its consumer business bigger and stronger, is also very touched by this change.
They had already arranged for people to develop smartphones before, and now they are almost ready for mass production.
After thinking about it, Xu Jun still felt that it was necessary to call Cao Yang.
On the one hand, he wanted to hear Cao Yang's opinions.
On the other hand, it also shows that Huawei has no intention to compete with Honor mobile phones.
Together, we can seize the market from giants such as Nokia.
"Mr. Cao, with just one product, the monthly sales volume of Honor mobile phones has exceeded 1 million units. This sales volume has already made it into the top of the sales list."
"For a long time, everyone thought that Chinese companies could only produce low-end mobile phones. The Honor phone has refreshed everyone's understanding."
"Now I can slowly understand the importance of Mr. Cao's firm development in the direction of smartphones."
Xu Jun was on the phone with Cao Yang, and naturally everyone had to exchange business blows.
However, everyone is busy and practical, so it’s not like they just spend half the day talking nonsense.
"The mobile phone market in the future will definitely be dominated by smartphones."
"I heard that Warwick's smartphone will also be launched this year, right?"
The mobile phone market is so big that Cao Yang never thought that he would have to be alone.
This is simply impossible.
Even if there is no Warwick mobile phone, there will be various other mobile phones such as Qiangwei mobile phone and Zhongwei mobile phone.
When Chinese people do business, the most indispensable thing is the spirit of following the trend.
Whenever an industry feels promising, a large amount of manpower and material resources will immediately rush into it.
The group buying website that started making trouble last year is one of the more typical cases.
The rapid development of electric vehicles later, with the emergence of more than a hundred various electric vehicle companies, can also be regarded as a case.
In this case, a group of companies are destined to be eliminated.
"Next week our first smartphone from Warwick will be officially released and then go on sale in two or three months."
"Mr. Cao, I wonder if you are free. We are thinking of inviting you to attend our mobile phone launch conference."
"Don't worry, our smartphones focus on the mid-range market, and the highest price will not exceed 3,000 yuan."
"The positioning is different from that of Honor phones."
Xu Jun knew that Cao Yang must know a lot about the development of Huawei's mobile phone business, so he directly shared some progress of Huawei's first smartphone without any concealment.
In fact, this news is not a particularly big secret in China’s mobile phone industry.
Like car parts, the suppliers of mobile phone parts are relatively fixed.
Many suppliers not only supply parts to manufacturer A, but are also first-tier suppliers to manufacturer B.
In this case, some information will inevitably be disseminated.
Although the company has a confidentiality agreement to bind employees, the actual effect is not very good.
In many cases, it is actually very time-consuming to investigate leaks.
Big things are reduced to trivial matters, and this is how cases like this slowly appear.
"A single beauty does not mean spring. A hundred flowers bloom and a hundred schools of thought contend. Only in this way can our smartphones occupy a larger market in the world."
"Mr. Xu, I definitely support Warwick's development of smartphones."
"Even some of the chips can be produced in the chip factories we cooperate with."
"In addition, Nanshan Auto Parts is also developing some camera products. If Warwick is interested, we can also communicate with them."
Regardless of whether Cao Yang is happy or unhappy, Warwick will definitely be good at making mobile phones.
In this case, it is better to be more generous.
Besides, Cao Yang has always regarded Apple as his opponent, and he is really not that worried about Warwick mobile phones.
In the future, everyone will even go overseas to seize the market together, forming a scene where Coca-Cola and Pepsi-Cola, McDonald's and KFC, Adidas and Nike complement each other and follow each other like a shadow, which will be more conducive to market development.
During this period, Cao Yang also arranged to set up a dedicated team at the Intelligent Network Center to develop related mobile operating systems and car operating systems.
If these systems want to continue to expand their influence, it makes sense for more companies to join them.
Although this will also enhance the competitiveness of some opponents in disguise, it can also give the system of Honor mobile phones more chances to win when competing with Apple.
Of course, not everyone can use their own system. How to weigh it depends on the situation.
While there are not many APPs available now, it is still very meaningful to strive to release the first-generation version of this system within this year.
"Mr. Cao, if you say that, I will take it seriously!"
"As for cameras, as long as Nanshan Auto Parts can produce products that meet our needs, we will definitely give them priority."
Xu Jun breathed a sigh of relief.
Regardless of whether what Cao Yang said was true or polite, at least with those words, he didn't need to worry about the relationship between them being affected.
Although Warwick's current strength is not bad, there is still some gap compared with Nanshan Group.
Xu Jun did not want to completely stalemate the relationship with the Nanshan Group. This would be of no benefit to anyone.
"Our camera team is working hard to surpass Leica and Sony, and we must produce the best mobile phone cameras and automotive cameras."
"Even our next-generation products will use some of our own cameras."
Warwick's mobile phone business is not that good now.
But the future market cannot be underestimated.
As the camera is the most important part of a mobile phone besides semiconductor components and screens, Cao Yang naturally hopes to have Warwick purchase it from Nanshan Group.
This is big business.
As for worries about Huawei using cameras from Nanshan Group, there is no need to have any negative impact on Honor phones.
If we really have these worries, then Nanshan Group will not have any outside customers.
This is obviously not advisable!
"I will make arrangements later and let the camera R\u0026D personnel and the purchaser go to Nanshan Auto Parts to inspect and discuss the parts cooperation business."
Xu Jun also gave his answer happily.
To this extent, Warwick mobile phones must use Nanshan cameras.
As for how much to use, it depends on the specific situation.
Warwick and Nanshan Group are both enterprises in Lingnan Province, and our previous cooperation has been relatively long.
There is still a sense of trust between them.
However, there is a sense of trust between Warwick and Honor mobile phones, which does not mean that other brands are the same.
At this moment, the situation on Samsung's side is completely different.
"Mr. Park, I think it's time for the headquarters to stop the development of traditional feature phones and fully develop smartphones."
"At this rate, smartphones will begin to be fully popularized by next year at most, and sales will even surpass traditional feature phones."
"And by the year after tomorrow or the year after that, maybe no one will be willing to buy traditional feature phones."
"If we don't transform as soon as possible, we will suffer huge losses by then."
As the second-in-command of Samsung Electronics China Branch, Li Zailin has a very good vision.
Although the Chinese smartphone market is currently mainly developed by Honor phones, other companies are either just getting started, or their products are far less influential than Honor phones.
But the development trend of smartphones has already been clearly felt.
"I had someone buy a HONOR 3G yesterday and plan to try it myself for a month."
"If smartphones are really much better than traditional phones, then next month I will formally propose to the headquarters to fully develop smartphones."
"Not only the mobile phone division, but also the products of the semiconductor division must abandon the chips and other products used in traditional feature phones and instead develop more products that meet the functional needs of smartphones."
Park Chung-hee can naturally feel the influence behind what Lee Jae-rim said.
Chinese consumers are sometimes much faster than Korea and Japan in accepting new technology products.
Historically, smartphones in China have been fully popularized, and many people in Japan are still using Sharp's flip phones.
Although that mobile phone was a classic in the era of feature phones, no matter how classic it is, it is obsolete when it becomes outdated.
Just like a carriage, no matter how luxurious and exquisite you make it, it has no competitiveness in front of cars.
The BP machine and Big Brother are also in the same situation.
"I tried it last month, and I have to say that some of the experiences inside are very different."
"Especially some games and APPs have given mobile phones some of the functions of computers."
“I think this change will continue.”
"Even our computer sales will be affected to a certain extent in the future."
When Li Zailin said this, Park Zhengxi couldn't help but frown and thought of one thing.
"In the past, everyone has always admired IBM's management team and thought their management concepts were very advanced and their vision was far-sighted."
"There are even many companies that hire IBM's team to provide consulting services to them."
"I didn't have any special feelings about this before, but when you said that the emergence of smartphones will have an impact on computer sales, I thought of Lenovo's acquisition of the IBM PC Division."
"The acquisition price of more than one billion US dollars at that time was not cheap, but it was not particularly high either. I also felt that IBM was really in decline and was not operating well enough to sell its assets."
"Now it seems that people have felt the technological changes in advance and know that the PC business will not have much room for development in the future, and will even continue to decline."
Park Zhengxi said something with emotion, which made Li Zailin couldn't help but think about it more.
Is IBM's management team really so powerful that they found a successor for themselves in advance?
If it has been delayed until now and it is urgently needed to be sold, no one will want it even if the price is 20% off, right?
Even if Li Zailin thought he was a buyer, he wouldn't want a 50% discount.
After all, the popularity of smartphones is so fast, and their functions are highly consistent with computers, so they will definitely pose a great threat to laptops and other products.
He even thought about the iPad being sold by Apple. That device seemed to have a greater impact on personal computers?
Thinking of this, Li Zailin couldn't help but said: "Mr. Park, should we also suggest to the headquarters to appropriately reduce investment in the computer business and transfer related manpower and material resources to the smartphone business?"
"Even if someone is interested, they can do the same as IBM and just spin off the computer business and sell it."
"There are many companies in China that are very interested in acquiring some businesses of big international brands. Maybe we can sell them at a good price like IBM?"
It has to be said that Li Zailin is still a good employee who thinks about the company wholeheartedly.
Park Chung-hee had never considered this proposal before.
But if you think about it seriously, it doesn’t seem to make any sense?
Thinking of this, Park Zhengxi couldn't sit still.
"You personally organize a research team to conduct a thorough investigation of the consumer electronics market in China, and then formulate a formal report. Next month we will return to the headquarters to report to the president."
Following Park Chung-hee's instructions, Samsung immediately took action.
Also taking action like Samsung are people from Apple.
"Mr. Wang, I think that after the company launches a new generation of mobile phones in June this year, it is necessary to launch them in China immediately."
“Consumers here have a relatively high level of recognition for high-end smartphones.”
"Compared with HONOR 3G, our iPhone 3GS is still not as competitive as it is."
“Especially in terms of various small game apps, the number is relatively small, making it difficult for people to feel the superiority of our system.”
As the sales director of Apple China, Lin Rong's ability is undoubtedly beyond doubt.
Although the sales of Apple mobile phones have not been ideal since the opening of the flagship store, she feels that the company should pay more attention to the Chinese market.
"The people at the headquarters will not listen to us. After the new mobile phone is launched, it will definitely be launched in the United States and other places. It will not be sold in China until at least a month later, or even several months later."
"Look at the iPad. It has been officially sold in the United States since early April, but it has not yet been determined when it will enter the Chinese market."
Wang Ziming naturally knew what Lin Rong was thinking, but he also knew the attitude of the people at the headquarters towards the Chinese market.
Without giving them some impact, those people will not change their minds easily.
"The smartphone market in China has just emerged. While Honor mobile phones have not yet formed sufficient brand influence, we still have some advantages in competing with them."
"Especially their system, I think it is obviously inferior to ours."
"But the premise is that enough people use our mobile phones, so that everyone can feel the difference."
"Otherwise, if everyone just compares it with traditional mobile phones, then Honor phones will naturally appear to be very advanced and easy to use."
Wang Ziming finally got to the key point of the problem.
He even saw the biggest shortcoming of Honor mobile phones.
The Android system of this period, even if it has been optimized for Honor phones, is definitely not comparable to Apple's IOS system.
But consumers have not yet fully felt it.
Otherwise, it will definitely have a certain impact on the sales of Honor mobile phones.
Many people in later generations choose Apple. In addition to the classic shape and style of Apple mobile phones, the influence of the IOS system is also very huge.
In particular, this system is used in Apple's computers, tablets and other products, which further strengthens the barriers.
It will be increasingly difficult for other mobile phone manufacturers to break through.
That is to say, Cao Yang realized the importance of the system in advance and knew the various problems of the Android system, so he dared to make up his mind to arrange a large number of personnel to develop the mobile phone system himself.
Otherwise, few mobile phone companies would do such a thankless job.
Especially for small and medium-sized companies, it is impossible for them to have the idea of developing their own systems.
Just like you are a computer company, is it possible that you still want to do Microsoft's work and develop your own system?
Just when Warwick, Samsung and Apple were paying close attention to smartphones, a news report from Zhongguancun Online attracted Cao Yang's interest.
Recently my little sweetheart was born, I’m so busy, I feel like I don’t have enough time~
The first chapter is guaranteed to be released in the early morning every day, and the second chapter is also tried to be the same as before, but occasionally it may be delayed or not released.
We will strive to fully resume stable updates in the second half of the month.
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