Rebirth 99 to become a car giant

Honor Technology has a standard process for various large-scale events, so there is no need to worry about being in a hurry.

Although the "Honor Night" event this time is a little special, it is still somewhat similar to the process of previous new product launches.

Xia Qingqing is naturally very comfortable with this kind of event.

As for the various celebrities participating in the event, they naturally have their own ideas and want to release their influence on such a special occasion.

For various media, today is too happy.

Not only are there delicious food and drinks, but there is no need to find all kinds of news by yourself, and they will be delivered to your door.

Those big stars who are usually difficult to interview have actively cooperated with various interviews since the morning.

When it came to the event site that night, it was even more needless to say.

When Xia Qingqing went on stage to finish her speech and introduced the situation of the folding phone, the atmosphere on the scene completely reached its peak.

Because the next is the free party time.

Everyone was dressed neatly, holding a red wine glass, walking around in the huge lawn.

"Mr. Zhang, you've worked so hard today, introducing so many celebrity friends to our event."

Xia Qingqing chatted with a group of people for a long time, and finally had time to hide in the backstage to rest for a while.

And Zhang Songwen just came here to hide from the active female celebrity outside.

"Mr. Xia, you are too polite."

"The purpose of Mr. Cao's establishment of Nanshan Film and Television was to serve the publicity of brother companies."

"Now Honor Technology is the most well-known consumer electronics company in China, and Honor mobile phones are the best-selling mobile phone brand in China."

"Even without the assistance of our Nanshan Film and Television, we can still do all kinds of publicity work well."

Zhang Songwen's words are not modest.

With the current size and influence of Honor Technology, there will naturally be a lot of traffic coming to it.

If it were an ordinary company, when the traffic came, they would have to worry about whether there would be any negative news spreading quickly.

For Nanshan companies, negative news has no chance to spread on a large scale.

On the one hand, the influence of Nanshan Group's enterprises on the Chinese Internet is very huge.

Nanshan Film and Weibo are directly sister companies, and many other websites also have shares invested by Nanshan.

On the other hand, China's official media will not report negative news about Nanshan Group.

Even if you want to report, you must go through special confirmation and review.

This basically avoids the occurrence of someone slandering Nanshan Group's enterprises in China.

This kind of treatment is definitely not something that ordinary companies can enjoy.

"General Manager Cao prepared for the rainy day and arranged various arrangements in advance, which led to our smooth situation."

Xia Qingqing and Zhang Songwen greeted each other happily.

However, the reactions of some other companies were different.

"Lin Rong, do you think this folding phone launched by Honor Technology is good-looking?"

"If you don't work at Apple, would you consider spending money to buy it?"

The Honor Night made such a big fuss, and Wang Ziming, as the general manager of Apple China, naturally stayed in the company to work overtime and keep an eye on the development of this matter.

By the way, after work at the headquarters in the United States, we will hold a cross-ocean video conference.

"Mr. Wang, the situation may not be very optimistic."

"The designers of Honor Technology really understand Chinese women."

"Such a folding phone will definitely be welcomed by the majority of women."

At this time, Lin Rong naturally did not lie.

If the situation is not made clear, it will be more troublesome later.

She is also very clear about this principle.

Wang Ziming is not stupid. Even if Lin Rong did not directly answer some of his questions, he already knew the answer.

"Honor Technology's publicity ability is too strong. In fact, this folding phone, in addition to the more fashionable appearance design, is not a huge breakthrough in terms of performance."

"It is nothing more than the product performance of the new generation of Honor mobile phones that everyone expected, or even worse."

"But many consumers who buy this phone may not care so much about its performance."

Wang Ziming is also knowledgeable.

After watching the live broadcast of the Honor Night, combined with various news on the Internet, he already had his own judgment in his heart.

It is not unfair that Apple lost to Honor Technology in China!

"They have technology, know how to promote, and have a strong enough background, so it's hard for them to fail."

After Lin Rong said this, Wang Ziming couldn't help but nodded.

It's probably difficult to see Honor Technology fail in China.

After all, their foundation is very deep now.

Looking at the fact that Apple phones have not been able to continue to be sold in China until now, it can explain a lot of problems.

Because simply from the perspective of the original appearance infringement, the matter has long passed.

The products sold by Apple phones now have nothing to do with the appearance of that year.

But no matter how hard Wang Ziming tried, the relevant departments in China did not approve Apple phones to continue to be sold in China.

Of course, Honor phones also cannot be sold in the United States.

This situation has been accepted by many people.

"Yes, but although they are mainly targeting the Chinese female market, I am worried that women in Japan, Korea and other places may also be attracted by Honor's foldable phone."

"In particular, the pace of Honor's mobile phone development in overseas markets in recent years is still quite fast, which has brought certain threats to our global market."

Although Lin Rong only needs to be responsible for the Chinese market, if Honor Technology, which has gone out of China, causes great trouble to Apple mobile phones in the global market, other branches will definitely find them.

Especially the markets in Japan, Korea and Southeast Asia are all under the responsibility of the Asia-Pacific region, and they have a common leader.

"Sort out the relevant information in a timely manner, remind them to pay attention to the changes in this regard, and it would be best if there are some coping plans."

Wang Ziming naturally knew what Lin Rong was worried about.

In fact, he was more worried about this than Lin Rong.

After all, he was the general manager of the Chinese branch.

While Apple China was very worried about the development of Honor's foldable mobile phone, the situation in Samsung China was actually similar.

Li Zairin immediately called Chai Hang, the director of the sales department, to his office.

"Do you think Honor Technology's foldable phone will have any impact on our sales?"

Although Li Zai Lin actually already had the answer in his heart, there was still a glimmer of luck.

"There will definitely be an impact. Apart from other things, as the world's first mass-produced foldable screen phone, this concept alone can increase their influence."

"Especially in China, Honor Technology's influence is really too great now."

"A glory night event has caught all the famous female stars."

"The influence of these people is actually very large. There is basically no brand in China that can be compared with them."

Chai Hang has now completely lost confidence in the performance of Samsung mobile phones in China.

There is no way to revive it.

It is estimated that they will completely withdraw from the Chinese market in the future.

After all, the sales volume of only 200,000 to 300,000 units a month is really too ugly.

For Samsung, which has an annual global sales volume of more than 200 million units, the importance of the Chinese market has indeed greatly decreased.

Of course, this is also a way for them to comfort themselves.

If they can really get sales in the Chinese market, they will definitely not miss it.

"This is also what I am most worried about. Although this Honor Night only promoted the new folding screen mobile phone."

"But other products of Honor Technology will definitely have a very adverse impact on us in the future. This is a situation we don't want to see."

Samsung's business in China is getting worse day by day.

But now there are other consumer electronics businesses such as computers and TVs. If this part of the business gradually shrinks in the future, it will be a very difficult thing for Li Zai Lin to accept.

If the situation continues to develop like this, he feels that his development prospects within Samsung Electronics are basically over.

The headquarters will definitely not promote such a person in charge for promotion.

"I think Honor Technology's rapid development must have offended many competitors, and many other Chinese brands hope that they will encounter some difficulties."

"They can't always be so smooth."

Chai Hang said this, even he himself didn't believe it.

But at this time, he could only say this.

"I hope so."

"You should pay close attention to various information about Honor Technology and adjust our response plan in time."

Li Zai Lin can't find any better way to deal with the unfavorable situation at hand.

Huawei is also a bit overwhelmed.

The domestic mobile phone market has been slowly changing.

The former foreign giants no longer have much presence.

Most of the competition is between independent brands.

Not to mention Honor Technology's dominance, the competition between Huawei, Lenovo, OPPO, VIVO, Xiaomi and other manufacturers is also very fierce.

As the second in the industry, Huawei has to position itself, which is a very important thing.

"Mr. Xu, should we also develop a folding screen mobile phone?"

Lian Zhitian is a little entangled now.

On the one hand, he is very familiar with Honor Technology's strength and does not want to provoke them.

On the other hand, the hot prospects of folding screens are worth looking forward to. If nothing is done, it will be a pity to be preempted by other competitors.

After all, their second place is not so stable.

"There are not many manufacturers that can produce foldable screens at present. In China, it is basically BOE, and abroad, Samsung may have some technical accumulation."

"But we can't cooperate with Samsung. Basically, we can only find BOE in the short term."

"But I heard that BOE's foldable screen is actually developed in cooperation with Honor Technology."

"If Honor Technology doesn't agree, BOE will not supply us with foldable screens."

Xu Jun knows a lot of news and is worried about a lot of things.

"Honor Technology's foldable screen mobile phones are priced at more than 5,000 yuan, and there are no low-priced products."

"If our foldable screen phone is priced at around 3,000 yuan, then there will not be too much direct competition with them."

"If we convince them to agree from this perspective, I think it is possible."

Lian Zhitian actually wanted to make a foldable screen phone. He asked Xu Jun, in fact, he hoped to get affirmation.

Otherwise, the product plan would not have been taken out.

"I will find a time to talk to President Xia about this matter and see her reaction first."

Xu Jun was silent for a while, and felt that he should communicate with Honor Technology first, so as not to make the relationship stiff.

This is also a relatively stable solution.

Compared with Huawei's entanglement, BYD was full of laughter.

"President Wang, our foundry output value this year can be increased by at least 20% compared with last year, surpassing Foxconn to become the world's largest foundry manufacturer."

Zhong Qiang is now in a very excited mood.

As the head of BYD's foundry division, he has witnessed the rapid rise of this field with his own eyes. This sense of accomplishment cannot be brought by other places.

At present, BYD's OEM division alone has more than 500,000 employees, and this number is still increasing.

In the future, it is possible that the number of employees in this division will exceed 1 million.

Not to mention other things, just in terms of solving the employment problem, it is not comparable to ordinary companies.

The most important thing is that after several years of development, the wages of workers in BYD's OEM division are also constantly increasing.

"Honor Technology's foldable screen mobile phone orders have increased a lot now, and the market response is very good. We must not let down the chain."

Wang Fu naturally noticed the changes in the OEM division during this period.

Especially after Honor Technology's foldable screen mobile phone was launched in the past two days, the demand was very strong.

The OEM unit price of this product is not low, and it is considered a relatively good project in BYD's OEM division.

So I don't want to have any problems.

After all, products such as foldable screen mobile phones are more prone to failure during the production process.

If there is a large-scale market failure at that time, BYD will also need to pay money.

"Our current production lines are all high-efficiency automatic assembly lines developed in cooperation with Nanshan Equipment. Not only has the production capacity of each line increased a lot, but the yield rate has also been greatly improved."

"As long as the orders from Honor Technology increase significantly, we can quickly increase the production line and achieve capacity improvement."

Zhong Qiang has also suffered from insufficient production capacity before, and now he is naturally fully prepared.

As long as it is a product of Honor Technology, the production capacity is arranged at least at 120%, and even directly requires 150%.

In this way, the risk is naturally greatly reduced.

While all peers are paying close attention to the movement of Honor Technology's foldable screen mobile phone, Cao Yang, as the big boss behind the scenes, has no time to deal with this matter.

Because he has more important projects to confirm.