rebirth against the times

Seeing everyone's surprise, the beggar smiled and said: "I don't think I am an ordinary beggar. Look at the man standing over there. Believe it or not, I will definitely get money from him when I go there."

"

With that said, the beggar walked out and walked towards a man standing on the roadside of the shopping mall opposite.

The beggar exchanged a few words with the man, and the man took out a five-yuan note without hesitation and threw it to the beggar. The beggar seemed to thank him, and then slowly returned to the noodle shop.

When he walked in front of everyone, the beggar waved the banknotes in his hand and said with a smile: "You must be willing to spend money to buy Levi's in Maoye..."

"Oh? You know a lot!" Liang Ying expressed surprise.

"When you are a beggar, you must also use scientific methods." The beggar said.

Liang Ying was stunned and asked with interest: "Oh... what scientific method?"

"Tell me what's the difference between me and other beggars?"

Everyone looked at the beggar carefully. His hair was messy, his clothes were ragged, and his hands were thin, but they were not dirty.

Before anyone could make a judgment, the beggar said: "People are disgusted with beggars, but I believe you are not disgusted with me. I can see that. This is what makes me different from other beggars."

Indeed, judging from the beggar's image and his various behaviors after entering the store, everyone did not dislike him, otherwise they would not have chatted with him for so long.

The beggar added: "I know SWOT analysis, strengths, weaknesses, opportunities and threats. Regarding my competitors, my advantage is that I am not offensive. Opportunities and threats are all external factors. They are nothing more than the large population of Shenzhen and the

Shenzhen Port is going to undergo city renovation, etc.”

Do beggars also need to do SWOT analysis? In this world... everyone's brains paused for a moment.

"I usually beg here and in other places in Huaqiangbei. I have made accurate calculations and found that there are tens of thousands of people here every day. There are many poor people and even more rich people. Theoretically speaking, if I beg for 1 yuan from each person every day, then

I can earn 300,000 yuan a month. However, not everyone will give, and I can’t ask so many people every day. So, I have to analyze who are the target customers and which are potential customers.”

The beggar moistened his throat and continued: "In the Huaqiangbei area, my target customers are 30% of the total traffic, and the success rate is 70%. Potential customers account for 20%, and the success rate is 50%. I choose to give up on the remaining 50%.

Because I don't have enough time to try my luck with them."

"Then how do you define your customers?" Bai Shuo asked.

Bai Shuo looked at Bai Shuo strangely: "First of all, target customers. Young gentlemen like you, who have financial foundation and are generous. In addition, those couples are also my target customers. They will be generous in order not to lose face in front of the opposite sex.

Charity. Secondly, I regard beautiful girls who are alone as potential customers. Because they are afraid of entanglement, most of them will spend money to avoid disaster. The age of these two groups is controlled between 20 and 30 years old. They are too young and have no financial foundation.

"You are too old, you may be married, and the financial power is in the hands of your wife. This kind of person has no chance at all, and he can't wait to come to me for money."

"Haha, your analysis is incisive, and you understand that it varies from person to person." Cao Anle said.

"Then how much money can you ask for every day?" Bai Shuo continued to ask.

"From Monday to Friday, the business is about two to three hundred yuan. On weekends and holidays, you can usually get five to six hundred or more. The monthly income is nearly 20,000 yuan."

"Ah... so many?" the noodle shop owner exclaimed. "This is pure profit. It's really no worse than my small noodle shop."

Seeing that everyone was a little suspicious, the beggar made a calculation for everyone: "Like you, I work 8 hours a day, from 11 am to 7 pm, and work normally on weekends. The time I spend begging once is about 5 seconds.

, deducting the time of walking back and forth and searching for the target, begging will cost one or two yuan per minute, so let’s calculate it as 1 yuan, 8 hours is 480 yuan, multiplied by the success probability of 60% [(70% 50%)

÷2], and got nearly 300 yuan.”

"You must not stick to the customer and run around. If begging fails, I will never pester him. Because if he is willing to give money, he would have given it long ago, so even if he pesters with a shy face, the chance of success is still very small. We cannot use our limited resources to

Instead of wasting time on customers who have no desire to give, it is better to look for the next target.”

"How powerful! You are such a beggar, you look like a senior marketing director. Haha!" Cao An laughed.

"Go on." Bai Shuo also seemed more interested, feeling that he could learn something new today.

Beggar: "Some people say that being a beggar depends on luck, but I disagree. Let me give you an example. There is a handsome boy or a beautiful girl at the door of the women's world. Which one do you choose to beg?"

Bai Shuo thought for a while and said he didn't know.

"At the door of women's world, of course you should ask women for it," Cao An said.

The beggar shook his head: "You should go to the man's place. There are beautiful women around you. He is too embarrassed not to give it to you. But if you go to the woman's place, she can pretend to be afraid of you and stay away from you."

"Let me give you another example. That day, at the door of Cocopark, there was a young girl holding a shopping bag who had just finished shopping; there was also a young man and woman eating ice cream; and the third was a well-dressed young man holding a notebook.

Bag. I only looked at a person for 3 seconds, and I walked up to the girl to beg without hesitation. The girl took out two coins in the bag and threw it to me, and wondered why I only came to her to beg. I replied, that pair

A couple is eating and it is not convenient to pay for it; the man is a senior white-collar worker and may not have any change on him; you just came out of the supermarket to buy something, so you must have some change on you."

It makes sense! Everyone feels that the more you listen to it, the more interesting it becomes.

The beggar took out another cigarette from the cigarette case, looked at everyone, and then tried to pass the cigarette to everyone. This time, everyone no longer refused, and everyone accepted the beggar's cigarette except Wang Lang, who did not smoke.

The beggar took out another one, lit it for himself, took a deep breath and said, "So I say, knowledge determines everything!"

"We must use scientific methods to beg. How can we get money by lying on the overpass every day? Those who walk on the overpass are all passers-by in a hurry. Who has nothing to do to walk on the overpass? It will be very tiring to climb up and down. We must be armed with knowledge.

Self, learning knowledge can make a person very smart, and smart people can become talents by continuously learning knowledge. What is needed most in the 21st century? Talents."

Seeing the beggar's calm and relaxed appearance, Bai Shuo, Liang Ying and others almost cried. They had heard these words from more than a dozen CEOs and professors, and this was the first time they heard the beggar say the same thing. And it was still like this.

I taught you a lesson in one scenario.

"Once, a person gave me 50 yuan and asked me to shout 'An Hong, I miss you' downstairs for him, 100 times. When I totaled it, it took me 5 seconds to shout, and it cost me to beg for it.

The time was equal and the reward was only 50 cents, so I turned him down."

"In Shenzhen, a beggar can usually collect over 1,000 to 800 yuan a month. If he's lucky, he can earn over 2,000 yuan. There are 100,000 beggars in Shenzhen, but only ten beggars can earn over 10,000 yuan a month.

I am one of those one out of ten thousand people. And it is very stable, and there will basically be no big fluctuations.”

Cao An looked at the beggar with admiration: "Brother, you are so awesome, I almost want to kneel down in front of you."

The beggar smiled: "I often say that I am a happy beggar. Other beggars said that it is because I ask for a lot of money, so I am happy. I said to them, you are just wrong. It is precisely because I have a happy and positive attitude.

So the money you ask for is more.”

Everyone nodded, what a good thing to say!

"Begging is my job. I must know how to appreciate the fun that work brings. On rainy days when there are few people, other beggars are complaining or sleeping. Don't do this. Feel the beauty of this city with your heart. Take your wife with you after get off work in the evening The children go shopping and play and watch the night view, and the family of three is enjoying themselves happily, and their lives are not wasted. If they meet their colleagues, sometimes they will throw a coin and watch them happily say thank you and walk away, as if they are seeing their own shadow." The beggar looked happy. said.

"You still have a wife and children?" Liang Ying couldn't help but admire loudly.

The beggar nodded: "Yes, my wife works as a full-time housewife at home, and my children are in elementary school. I have a mortgage on a house in Futian District. I have ten years to pay it off in six years. I have to work hard to earn money to support my son.

I went to college and majored in marketing, and then inherited my father's business and became a better beggar than me."

Everyone was shocked, and suddenly discovered that begging seemed to be a promising career.

"Brother, why do you have to be a beggar all your life when you are so talented? These are all big bosses, and they own so many companies. It won't be a problem to recommend you to any company you want to work in for management, marketing, etc."

Cao An said.

Wang Lang nodded: "Yes, brother, our company has just moved here and is short of talents because of its expansion. Do you want to do something in my company?"

The beggar looked Wang Lang up and down: "May I ask who your company is...?"

"Wujiang, Wujiang Company."

"Oh... It's a technology company that engages in drones. I believe your company's prospects will be very good."

"You actually know our company?" Wang Lang was surprised.

"Of course I know. I am begging in this area, but I have done environmental surveys. I know all the shopping malls, restaurants, and new companies that have moved into the office buildings nearby."

"Then are you willing to come to our company?" Wang Lang asked again.

The beggar shook his head and fell into memories: "I worked as a marketing planner for Microsoft China six years ago. I was promoted to supervisor four years ago and marketing manager two years ago. I earned a monthly salary of five to six thousand. I was exhausted and exhausted.

Later, I thought I would never get ahead in this way, so I quit my job. Eventually I became a beggar. My income now is much higher than it was then, and I am very satisfied with my current living situation. I would rather

Be a high-quality beggar.”

"Plop..."

With a dull crash, Cao An fell from his chair and knelt down.

"Brother, please accept my knee..."