Rebirth: Back To 1991 As the Richest Man
Chapter 2691 just need to burn money
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Stepping into the 21st century, the era has ushered in new development.
This is an information age, and the Internet will become the most important thing in the future. Chen Jianghai, who has the memory of his previous life, naturally knows the importance of the Internet.
Therefore, he supported Penguin's Ma Huyue, and also cultivated Ma Tian's, and he has also made some development in the field of online games.
Now, he turned his attention to shopping.
Yaxun Company is the highlight of this aspect.
Now that Yaxun is setting up shop in Europe, the purpose is to use the online shopping model in Europe. Originally, Chen Jianghai planned to give priority to developing the online shopping model in China, but the domestic population base is large, and the credit payment method is not popular yet. , on the contrary, Europe is more developed and has a better credit foundation, so online shopping is more able to stand out here.
But in this era when the Internet has not really ushered in major changes, online shopping is only limited to the transaction of some old items.
It is very rare for Qiuhai Group to link its own production network to sales.
If Qiuhai Group were to do this, it was still unknown whether the people in Europe would trust this Eastern company, but if Yaxun Company was in charge, this worry would be gone.
Of course, this also requires Yaxun to cooperate with local banks and reach some agreements.
Bezos is actively promoting this matter.
They plan to cooperate with the Swiss bank and invest 10 million dollars as a deposit for the credit building of the website. With this guarantee, there is no need to worry about the credit of the shopping website.
The rest is the follow-up of publicity and promotion, which is also the highlight.
"Boss, the time is too tight. If we can slow down the pace, perhaps in the middle of next year, our website will gain a certain amount of user base, and it will be a more conservative way to promote home appliances by then." Bei Zuo Si Gong said in a loud voice.
When he received the notice from Chen Jianghai to come to Europe to set up a shopping website, he didn't resist in his heart.
But Chen Jianghai's request is more urgent, and he seems to want to open up the European market as soon as possible.
For Yaxun,
It is very challenging.
"Mr. Chen, Mr. Bezos is right. If we want to adopt the online sales model, it will take some time to improve the relevant situation."
At this time, Deng Qianying took out another report to explain the situation: "The current online sales model still has some imperfections. For example, our website is oriented to the whole of Europe, but with our current capabilities, we can at most be responsible for local states. Some delivery services in the city, it seems a bit stretched.”
Logistics is a basic guarantee for online shopping. In fact, Chen Jianghai’s unique guidance is not needed in this regard. Bezos himself does online book sales, so he also understands the importance of this.
But because this is Europe, Bezos had to rearrange a lot of things.
"The logistics can't keep up, right? This is a problem."
Chen Jianghai also understood their difficulties in the early stage of starting a business, so he didn't criticize them harshly. If the logistics can't keep up, it's useless to start a website no matter how good it is. ....
According to Bezos, it may take a long time to actually sell the product.
But Chen Jianghai couldn't wait any longer, he didn't want to delay this matter.
The current online sales strategy is just a novelty for these European home appliance companies, and they have not paid much attention to it. However, if it takes a long time, when Yaxun's network is rolled out, it will definitely attract attention.
Chen Jianghai didn't want to cultivate an opponent for Yaxun Company, so the best way to solve this problem was to solve it quickly.
"In terms of logistics, I suggest that you contact the local express postal service provider in the Netherlands. It seems to be called TMT, right? After all, this company is a local postal company in the Netherlands. They still operate and have more resources in this regard."
"Bezos, find them to solve the logistics. At the same time, the strategy we formulated before, using the fluorine-free refrigerator as a gimmick,
Environmental protection is used as a concept to promote our products. The more we need to use these methods, I will go to Germany soon, Shuyi, you come with me. I need you to contact the German environmental protection organization now, regarding Siemens’ emission problems, Make a detailed investigative report. "
Chen Jianghai's eyes became sharp, like a high-spirited king, all the people below surrendered.
Once he got serious, Chen Jianghai always had the smell of not being able to refuse. Qiu Shuyi heard Chen Jianghai's instructions and immediately went down to make arrangements.
"Bo, after we solve the express delivery problem, if we want to improve the sales in an all-round way, I'm afraid the investment is not small..."
Bezos said in a daze, with some strange light in his eyes.
In fact, there is one thing he wants to tell Chen Jianghai, that is, if the Internet wants to interfere with some behaviors in real life, it will be a change in people's traditional behaviors, and it will cost a lot to complete this process.
To put it bluntly, that means burning money.
At the beginning, the money-burning battle of several Internet giants in China was not purely for the purpose of competing for users. In more cases, they also wanted to spend money to benefit users, so that they could change their behavior and completely fall into the products they created. Come.
But Chen Jianghai never hesitated about burning money.
"This time, the acquisition of ASMR does not cost a lot of money. The Dragon Fund will have enough money to support your expenses. Bezos, what I need is to change the consumption habits of Europeans. This is not only to promote our Qiuhai The group's home appliances are also for your Yaxun company!"
Chen Jianghai said lightly, he is not afraid of spending money, if everything can be solved with money, then there might not be so many troubles in this world.
"Of course, I understand what you think, BOSS. Once we really make the shopping website successful, then this kind of electronic shopping method that only needs to pay online and wait for a few days to receive the goods will become a popular behavior all over the world. .”
"And this matter must be done by our Yaxun company! We have sufficient experience, we have already begun to analyze user behavior habits, and we have begun to use core algorithms to analyze the hottest products of the season. These things are doomed We will be successful!"
Bezos waved his hands and said excitedly.
He knew that Chen Jianghai was an absolute business genius. Although the current Yaxun Company is a member of the Qiuhai family, Bezos has no regrets at all.
Being able to join such a business genius means that Bezos will usher in a period of vigorous development in the future. .
28 big bars
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