Rebirth begins with e-commerce

At the year-end summary meeting, Luo Xiu spent more than an hour summarizing the company's achievements in the past year.

The category with the most brilliant record is still Pinru Women's Clothing, with annual sales of 712 million yuan. In addition to categories such as bags, shoes, men's clothing, sales exceed 1 billion yuan and profit reaching 170 million yuan.

2010 was the first year of the explosion of electrical appliances. Pinru E-commerce acquired Yucheng Electrical Appliance Factory and launched popular products such as juicers, which basically occupied the e-commerce small home appliance market, with sales exceeding 300 million and profits reaching 60 million.

The furniture market has also ushered in a breakthrough, with sales reaching 50 million, but profits are low, less than 10 million.

In addition, we also took down the general online distribution of many internationally renowned brands such as Apple, Nike, Procter & Gamble, especially the one million iPhone 4s. After all shipped next year, even if each unit only earns 300 yuan, it will be a net income of 300 million yuan.

In general, Pinru E-commerce earned 600 million yuan throughout the year. It is precisely because of this 600 million yuan cash flow that Luo Xiu could sign dozens of brands at the end of the year and then subcontract most of the agency operation rights.

Some of the former colleagues who obtained these agency operations were from Pinru E-commerce and some were college students who graduated from the university town and started their own business later.

The students of the e-commerce class taught by Luo Xiu were also eager to try, hoping to get a brand from the teacher, but Luo Xiu asked them to finish the school's courses first, and then come out to set up a company after junior year and senior year.

This group of people obtained products, funds and office space from Luo Xiu. At the same time, they also centered on Luo Xiu, spreading out like a network, gradually eroding the e-commerce business.

Their main selling scenarios are still lurking silently on mainstream e-commerce platforms such as Taobao and JD.com.

No one knows what Luo Xiu is intended, they only know that following Luo Xiu can make money.

They were able to start their own company and become a small boss, but because they stood up that day, they signed a contract with Luo Xiu.

Now they are also invited to board the ship, and listen to Luo Xiu telling the goals he will achieve in the next year on the stage, and his heart is extremely excited.

Although they do not belong to Pinru E-commerce, they are already people from the same ship.

If the ship capsizes, they will also be knocked over by the waves; if the giant ship sets sail and sails far away, they can also follow behind and ride the wind and waves.

Next is the year-end summary of the rice ball.

In 2010, the Chinese ball won a round of US$20 million in venture capital. In addition to the original takeaway business, it also added services such as same-city delivery, commodity group buying, and life group buying.

Currently, he is temporarily ahead of his peers in the Thousand Regiments Battle.

Of course, the rice ball is still burning money at present, and in the eyes of employees, it is far inferior to the glory of Pinru E-commerce.

When Luo Xiu introduced the rice ball business, many senior executives of rice balls lowered their heads, afraid of being criticized.

Most of the employees in the audience don’t understand why they have to build a platform that loses money even though they have already made so much money in e-commerce.

Luo Xiu didn't explain, and he couldn't explain what would happen in the future.

He can only make a good route so that employees must follow his guidance unswervingly.

Therefore, Luo Xiu did not say much about the outlook for the next year at this meeting.

Just simply said three points:

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The employees survived the boss's speech and finally waited for the lottery.

Everyone was speculating on what was inside the pile of gift boxes on the stage.

"Do you think there are gold bars inside?"

"You're thinking too much, aren't you afraid of being robbed so many gold bars?"

"The prizes for my classmate's annual meeting are those of their own companies that are expired. We won't be the same, right?"

"I didn't say that there was a problem with the system entry in the warehouse some time ago, which caused some shampoos to expire. I guess the company might use them as a prize."

"This is too much, right? During the Chinese New Year, you asked me to go home with two bottles of nearly expired shampoo?"

"Mr. Luo is not the kind of iron cock that is irrelevant. We have made so much money this year. I bet the products on the table are definitely not the ones we sell. If you lose, you will eat ten kilograms of shit."

As soon as he finished speaking, Luo Xiu on the stage raised a gift box: "The company has some products that have purchased too much, and there is still a lot of stock left and cannot be sold. I thought about it and decided to use it as an annual meeting lottery. Are you looking forward to it?"

"Looking for it~" everyone's weak voices showed their attitude.

Obviously no one will expect that what good products can be found if they can’t be sold?

The employee who just claimed to bet on a bet of ten kilograms of shit had already planned to jump into the sea.

At least you must die with dignity.

"It seems that you are not looking forward to it. Otherwise, we won't draw?" Luo Xiu shook his head, opened a gift box, and exposed the packaging of the Apple phone. "What a pity, no one wants the phone that said so."

"Looking forward! We look forward!"

The employees instantly became excited, which was different from the weak answer just now.

Even the employee who was about to jump into the sea came alive instantly.

"Then let's start smoking, 200 brand new iPhone 4, I wish you good luck!"

After Luo Xiu finished speaking, he handed over the stage to Lin Baoer.

For major Internet companies, the annual meeting is a very good publicity opportunity, and it is also related to the recruitment pressure next year.

Many companies have lottery draws for cars and houses in annual meetings, which makes netizens feel that the company's benefits are very good. In fact, it is just a one-year use right. Cars and houses are just promotional gimmicks.

Nowadays, Apple phones can be regarded as something that can be used to show off, especially 200 units piled up together, which is indeed a bit shocking.

hr also thoughtfully helped everyone to post good pictures for their winning colleagues to post on Weibo.

In this era, Weibo has not yet launched a hot search list, but Pinru's influence on Weibo still easily allowed this incident to spread throughout the Internet.

"Other company draws iPhone 4, our company draws 4 bags of apples, that's the gap."

"It's so popular when I think of it. The company takes one week's paid vacation and travel funds, and I get the opportunity to work overtime in the left-behind company during the Chinese New Year."

"Does Pinru still recruit people? I'll go for an interview after the New Year."

"I can't eat anything except for it. Can I get Pinru?"

...

hr saw these replies from netizens, and he was so happy that he could not close his mouth. He spent another money to ask Dav for help push it.

Not to mention the group of model internet celebrities from Pinru Culture Media, their posting on Weibo has become a company task.

Even if the model who didn't win the phone, I borrowed someone else's phone to take a photo and wrote: The company's annual meeting won 200 iPhone 4s, but I didn't win the game. I'm so lucky.

There will be a dog licking comment below: "Don't cry, baby, I'll give you one."

"I have already placed an order, remember to sign for it!"

"I want you to have what others have!"

...