Rebirth Capital Entertainment

"Then we'll take our leave."

After having dinner together at Murdoch's house, Kaos took a·g to say goodbye and left the other party's manor.

"Boss, do you think you can deceive the other party?"

A·G in the car asked Kaos hesitantly.

"This is not a lie. Without Google's special traffic, do you think the search volume of the news section can perform so well?"

A new industry is like a mountain. Even an old fox like Murdoch will be confused and at a loss.

In fact, Kaos did not deceive Murdoch. In later generations, many media groups have tried to create news websites, but the results were not very good. If Kaos did not have the powerful tool of Google, he would not have gone there.

Try a section like this.

But now with Google’s online search traffic, as long as they want to search for relevant news, the first content provided to users will basically be given priority to the New York Times Group, and then to the websites of other media companies.

.

Just such a simple bias is enough to change a lot of things. This is also a common trick used by Qiandu in later generations. Although it is not very moral, it is very useful.

Of course, doing so also violates the unfair competition clause of the United States, which is something Kaos did not say clearly, but a·g is not a fool, and he will understand it immediately after a little bit.

"But this brings up the issue of advertising fees..."

I was planning to discuss the website advertising price with advertisers soon, but now it seems there is no way to do it, otherwise Murdoch will easily know the specific situation.

"Let's postpone the advertising charges first. I will let you know when the advertising business will be launched."

Kaos sighed and gave instructions.

There is no reason why he does not pay attention to Murdoch. It should even be said that Kaos puts all media groups on the highest alert.

Google's advertising business is stronger than Yahoo in terms of scope and promotion, but for the same reason, Google is actually grabbing the share of advertising fees from all media groups.

You must know that the amount of advertising expenses of each company in the market is limited each year, but there are so many channels. Advertisers naturally place their own ads wherever the advertising cost-effectiveness is suitable. After placing ads on Google, naturally

In other newspapers and TV stations, part of the investment will be reduced.

Advertising does not mean that you will get something if you spend a penny, but the more you put in, the lower the benefit ratio will be in the final harvest. At the same time, the further you go, the more effective the advertising will be.

People who need it have already bought it based on the advertisement, and people who don't want it will never buy it.

Now when Google has just started to develop, and the Internet is not that developed, this sign is not very obvious yet, but as time goes by, this situation will become more and more serious. By then Google will definitely have to

Hostile to other media groups.

It has even become a thorn in the flesh of these media group alliances.

When the two sides conflict, it will not only be a competition between technology and market, but also a political contest over congressional legislation.

But now is the eve of the bursting of the Internet bubble. Kaos has no energy to deal with the bursting of the bubble. He can also devote part of his energy to other aspects and scheming with these old foxes.

Therefore, it is far better to hide your weakness now and reduce your target size. At the same time, you can save a hand and wait until next year when the Internet industry enters the winter. This is good news for the market and will help Google recover as quickly as possible.

"Okay, that's all we can do."

A·G frowned. The business he is currently in charge of is the cooperation between the New York Times Group and Google. Doing this now is equivalent to delaying his opportunity to perform on the board of directors.

But in the end, when a·g thought about joining the company, his father had given instructions that everything in the company should be based on Kaos's instructions. This was his biggest support and hope for overcoming his aunt and regaining control of the group. So a·g made the decision.

He nodded and agreed to Kaos's plan.

.................................................................

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"What do you think of the data given by Kaos?"

After seeing Kaos off, Murdoch and Wendi Deng returned to the living room. As soon as they sat down, Murdoch asked.

"I don't think it's trustworthy. He gave it too happily, and he also deliberately brought A.G. with him, as if he was already prepared for our plan."

Using the tools on the tea table to gently mix the tea, Wendi Deng thought for a while, not to mention answering her husband's question.

"Yes, but because of this, I don't know what to do."

If Kaos had made a few excuses when he asked for data, then Murdoch would have believed him. But now that he was so happy, it actually made Murdoch hesitant and unable to make an easy judgment.

After all, Kaos did not understand the importance of these data, but it was impossible for a·g not to know, but it was so cooperative that Kaos gave it to him, which made Murdoch even more overwhelmed.

"Then should I inform the people below to suspend the construction of the news website first?"

After hearing Murdoch's hesitation, Wendi Deng asked hesitantly. After marrying Murdoch, they were husband and wife in life, but at work she served more as Murdoch's secretary and adviser.

.

"No, continue to build, but reduce the investment. Let's see the market effect first. We can't completely listen to that little fox."

Murdoch shook his head and did not agree to Wendi Deng's proposal. He has never been a stickler for rules. When he started his business, his competitors were still trying to expand the local market with him, but he had already begun planning a national newspaper.

, relying on this proactive strategic layout.

This made him stand out from Australia, enter Europe, enter the United States, and become a well-known media tycoon in the world today. Therefore, he is very advanced in every strategic choice and is willing to try new channels.

Although after hearing the situation in Kaos, he felt that this market was not as good as expected, but he was still willing to invest part of his experience and treat entering it as a casual move.

Maybe the future will be a new world, and even failure will have no impact on him.

The rich can continue to succeed, as Li Chaoren said, because each of them has a pillar industry, which allows them to continue to explore across industries. As long as they understand the principle of stopping losses in time, there will always be blind cats.

When the mouse dies.