Rebirth Control Technology

Zhao Jianhua, the general manager of Audi, smiled and said: "Mr. Lu, don't worry."

"We have been preparing and working hard for so long, isn't it just to wait for the press conference tomorrow?"

"Everything has been prepared. We have carefully checked all links to ensure that there will be no mistakes."

"Mr. Lu, you are right. The more critical the moment, the more careful we must be."

"I have persisted for so many days, so I can't be unable to persist even on the last day."

"And we are about to harvest soon. It doesn't matter if we are tired. I think all of us at Audi are more motivated than ever at this time."

"If anyone feels tired now, congratulations, you can go home and lie down."

Everyone in the conference room was amused when they heard this. Although this was slightly humorous, everyone knew the truth very well.

Try to think about it, if you fall out of line at this time, will the company still have room for you?

If you don't think about the company when it needs you, then you might as well go home and lie down. No company will raise idle people.

And although this was a joke, it was not a reminder to them to take it seriously.

Then Lu Haifeng continued: "Tomorrow's press conference will not only be attended by many journalists and friends, but also a live broadcast. Everyone knows this, so I won't say more about it."

"What I want to remind you is to be responsible for your own work, especially the live broadcast. Maybe you have never done it before and are not very familiar with it."

"So we must make backup plans to avoid unexpected live broadcast accidents, such as disconnection, insufficient shooting, equipment problems, etc. These must be taken into consideration."

"To put it bluntly, even if you encounter this kind of thing, you have to make sure you deal with it calmly and be well prepared so that you don't panic."

"In addition, dealers and our direct stores must coordinate well. After the press conference, the official sales will begin."

"So the sales department must be on alert. Not only must they be prepared for sales, but they must also grasp the trends on the dealer side as soon as possible."

"The most important thing is price control. Even if I don't say it, everyone knows it very well."

"None of our car 4S stores are allowed to increase sales at will, and price reductions are naturally not allowed."

"This is the foundation of our Audi car brand. Once a new car is launched and they are allowed to increase prices at will, in the end they will make money, but the loss will be the reputation of our Audi car."

"We have no control over other car brands. Many brands have a price increase process when they are launched, ranging from 35,000 to 108,000. But for our Audi car brand, this is absolutely not allowed."

"We have left enough profit margins for them. If they are still not satisfied, then I will directly cancel the agency rights of the illegal dealers,"

"There is no reason. Don't you understand that this is a matter of human kindness?"

Lu Haifeng is very disgusted with dealers' behavior of increasing prices.

Just like in previous generations, many car brands still sold new cars at a markup a few months before they were launched, or even several years after they were launched.

Not to mention the past life, this was also the case. Many car manufacturers turned a blind eye to such a situation, but Lu Haifeng would never allow such behavior to appear in his own brand.

What Lu Haifeng needs is a dealer who can absolutely control it, so that he can ensure the quality of service in the future.

Now, as a new brand, Audi is at the time to build its reputation. If dealers are allowed to mess around at this time, it will inevitably have a great impact on the Audi brand.

Once the price is increased, many people will definitely be unwilling to do so, and naturally it will not work even if the price is reduced. Price reduction is related to the value preservation rate of a car.

What he wants to build is a luxury car brand, not the kind that can be sold just for money. Has anyone seen a luxury car brand reduce its price easily? It can be said that luxury car brands have the most stable prices.

Although this kind of stability makes consumers complain, other brands are cutting prices, but your prices are rising at all, although consumers will feel unbalanced.

But this is also its advantage. Not cutting prices allows consumers to feel that they are not losing money at any time.

Look at other brands of cars you just bought this month, and the next month the price is reduced by 10,000. You will always feel panicked at a loss. This is to understand the hearts of consumers. To put it bluntly, it is to give you a car that you will not lose money if you buy it.

a feeling.

In this way, consumers will favor this car brand more.

After hearing this, Sales Director Kong Sheng immediately said seriously: "Don't worry, Mr. Lu, I will definitely control the market and there will never be any random dealers."

"Our sales department has made full preparations to ensure the smooth development of sales work."

Then Lu Haifeng continued to arrange some work to ensure that the follow-up sales work of the conference was carried out smoothly, and the entire meeting was considered over.

It was after eight o'clock when Lu Haifeng got off work after a busy day, but the lights at the Audi factory were still brightly lit.

Even at night, there are night shift employees who are busy in the workshop, so that people stop the production line without stopping, and Audi cars are produced one after another from the production line.

But what Lu Haifeng didn't know at this time was that the Internet was going crazy because of something.

Countless netizens are discussing the issue in full swing on major websites, Weibo, forums, Tieba and other major platforms.

The protagonists of their discussion are Huaxing Technology, a rising star in the technology industry, and Audi Motors, a subsidiary of Huaxing Technology.

To be precise, what people on the Internet are discussing is that Audi Motors has developed a new engine that will be installed on the Audi A4.

The cause of the incident is that at seven o'clock tonight, the Xinwen Lianbo, one of the most authoritative and highest-rated programs in Daxia, broadcast such a piece of news.

In the news network, as usual, the itinerary of leader No. 1 and the fine tradition of building a harmonious society and civilization were broadcast.

Suddenly the screen changed, and a picture of an engine appeared on the left side of the serious-looking host. That engine was powered by the 1.8T turbocharged engine of the Audi A4.

Immediately afterwards, the host's tone was still serious and with an imperceptible pride, and he announced the following news content.

"Recently, the domestic code-named HX888 engine independently developed by my country's famous Audi automobile company and with absolutely independent intellectual property rights has been installed on Audi's Audi A4. This is a major breakthrough in the field of automobile engines in my country."

"It is also a milestone breakthrough, which means that from now on Daxia has got rid of the technical barriers of foreign car companies and can create automobile engines that are completely owned by Daxia's independent intellectual property rights."