Rebirth Control Technology
Chapter 117: Announcement of Sales Order (Part 1)
What Liu Zihao said left Lu Haifeng speechless.
I don’t know you yet. You are the only one who calls people stupid and has too much money. You are not the same. You are really as good as you say. You are usually more willful than anyone else with your arrogance and energy!
Also, you said that customers are stupid and have too much money. If you don’t have customers, you will drink the northwest wind. If a customer hears this, I will see how you end up.
If he hadn't known that Liu Zihao was not a person who took things seriously, Lu Haifeng wouldn't have been able to help reminding him.
Lu Haifeng didn't have time to listen to his nagging, so he said: "Okay, I know about the order, so I won't talk to you anymore. I'm still busy, so that's it."
Upon hearing this, Liu Zihao immediately said anxiously: "No, no, Brother Feng."
"What the hell do you have to do, kid?" Lu Haifeng held his forehead and said speechlessly. He had a lot of things to do, so he had no time to nag him.
Liu Zihao said with a playful smile, "Hey, Brother Feng, what are you talking about? Look at how many orders we have now, how long will it take to deliver them all?"
"Brother Feng, your first batch of cars is to give each store 80 cars, which is too few. Why don't you allocate another 2,000 cars to me so that I can deliver them faster?"
Otherwise, the customer will not be able to get the car for a long time, and my store will be destroyed."
"So Brother Feng, for the sake of our friendship, just take pity on me."
When Lu Haifeng heard Liu Zihao's words, he almost laughed out loud, and even pulled out two thousand carts. You think these carts are Chinese cabbage in the field, and you can cut it casually. Even Chinese cabbage must have a growth cycle.
Your total inventory is less than 2,000 units. What if you want all the other dealers?
He was not a big man, but his appetite was not small, so Lu Haifeng said angrily: "Go away, you kid is not afraid of dying and paying back two thousand cars. If you don't have a car, you can wait for the distribution in the factory. How can you stay cool?"
Let's go"
Liu Zihao said shamelessly: "Don't bother me, Brother Feng, I'll give you some whatever you need. If you don't have two thousand units, you can still have a few hundred units!"
Lu Haifeng replied: "I have already given you one store for 80 cars in the early stage, which is pretty good, especially since your 20 stores add up to 1,600 cars and you are still not satisfied. You guys must know how to be content."
"Otherwise, Brother Feng, please wait and give me some more," Liu Zihao said without giving up.
"Gungun, if you say no, there will be no."
"If I give you more cars, then other dealers will have to follow my example and come to me to sell you miserably. Then I will just entertain you every day."
"Okay, I'm still busy, that's all." Lu Haifeng hung up the phone before Liu Zihao could say anything.
Lu Haifeng thought to himself: This guy is naive. The daily output of Audi A4 is so much. What if other dealers give all of them to him?
Other dealers also paid money to act as agents. Even if he and Liu Zihao were friends, that could not harm the interests of other dealers.
A brand not only satisfies consumers, but also makes dealers trust it, so that it can establish a brand image.
Don't underestimate these dealers. A single dealer may not be strong, but he definitely knows the local market better than the manufacturer. This is why a strong dragon cannot overpower a local snake.
It’s not that they have much influence in the local area, and they have a lot of food and drink, and their understanding of the local market conditions is better than that of the manufacturers.
Although there are all kinds of unfairness in this world, strangers and friends will definitely tend to be more friends, but if you want to create a brand image, you can't mix too much personal feelings.
inside.
Lu Haifeng has always been a friend who is a friend, and a business who is a business. Just like when Liu Zihao asked him for agency rights, he made it clear to him in advance that everything would be done in accordance with the company's rules.
Besides, where does he have so much inventory now? His own self-operated store can't even distribute a single car within this month. All of it is given to these dealers. In this way, Liu Zihaofei, a big dealer, can distribute five cars a month.
Six thousand units will be enough.
It's not that he, Liu Zihao, is jealous of big dealers making too much money. He has never had such an idea. The more dealers make, the more he will naturally make.
It doesn't matter that these dealers make more than themselves, but that's not how the accounts are calculated.
Cost of building a store?
Employee salary commission?
Store advertising?
In all aspects of management, dealers actually don't make much money, and their own R&D costs and production costs have been deducted, leaving only employee wages.
Not to mention that you can't make so much money in a day or two, and it will take a long time to deliver such a large volume of sales.
…
Today, Audi is happy, Audi dealers are also happy, and Audi A4 customers are also happy, but other car brands are not so happy.
All consumers went to Audi 4S stores, while other brand car 4S stores were deserted today.
Shenshi Futian District Automobile Industrial Park is home to most of the car brands on the market. It can be said that basically all the car 4S stores in Futian District are here.
At this time, the Mercedes-Benz 4S store was deserted, and the sales consultants were all chatting in twos and threes. Occasionally, one or two customers would come in, but they would leave without getting to know them for a few minutes. This made the sales manager extremely anxious, so he faced
The salesperson below asked:
"Xiao Zhang, didn't you say that three customers came to see the Mercedes-Benz B250 today? Why didn't any of them come?"
"Xiao Zhao, where is your client? Please call him as soon as possible."
…
Several sales consultants called by the sales manager were also speechless. One of the sales consultants said:
"Manager, it's not like you don't know that most of your customers go to see the Audi A4, and you don't even answer the phone when you call them."
"Manager, I am not looking down on our brand, but the Audi A4 is really good, and it is our domestic brand, so naturally everyone is very supportive of it."
"If I had money, I would not choose to buy a Mercedes-Benz, I would definitely buy an Audi."
"Our brand does not have any core competitiveness except that it is expensive."
The manager interrupted the sales consultant and said: "Okay, okay, don't say anything, I also like Audi cars."
"But ours is a Mercedes-Benz 4S store, and everyone comes out just to make a living. Hurry up and get in touch. I also know it's not easy for everyone to come out."
The sales manager of the Mercedes-Benz 4S store is also very helpless. He doesn't know that Audi cars are much better than Mercedes-Benz cars, but he has no choice but to resign.
This Futian District of Shen City is just a microcosm. Sales of B-class luxury cars across the country are basically very bleak, and they were all severely impacted by the Audi A4.
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