Rebirth Control Technology
Chapter 127: Hunger Marketing
After all, Lei Jun was an Internet company before making mobile phones, so when selling mobile phones, he is most familiar with the Internet sales thinking. As the saying goes, what you can't get is always in commotion.
It can be said that Rice Company has grasped the psychology of consumers. Now it can be said that Rice Company's products are all conscientious, but it is a little uncertain when it comes to selling products here.
Lei Jun is still very satisfied with today's results. In his opinion, under this situation, the products he is releasing now and using the current sales method are enough to rub Huawei Honor 3X under his feet, so he ordered Lin Wendao:
"The second round of sales will be held on the 10th of this month! On that day, the official website will put 500,000 Mi 4 mobile phones and 200,000 Mi Tablet 1 units on sale!"
On the other hand, Zhao Liangyun, the person in charge of Huawei Glory, is also extremely depressed. In less than a day, the product released by the rice company has been trending on Weibo.
Zhao Liangyun looked at the announcement published on the official website of the rice company, which announced that the second round of rush buying would begin on the 10th. It could be said that this was a clear competition with the Honor 3X.
"This rice company..."
Now the comments on Weibo are also one-sided, and I am very worried about my company's second round of sales.
After all, the price-performance ratio of this product from DaMi Company is very high, and it is even a product designed for Honor 3X.
My company has already released the Huawei Honor 3X, which also uses a 15-megapixel front camera, a 12-megapixel rear camera, and a large 3,000 mAh battery to improve the competitiveness of my company's products.
Now the Mi 4 mobile phone released by the company has the same camera and battery configuration as its own Honor 3X, and this time there is no advantage in the chip processor. This is a head-to-head competition, and this kind of battle is very difficult.
Hard to beat.
Thinking of these things, Zhao Liangyun felt very depressed. He looked helplessly at the assistant beside him, hoping that the other party could give him a solution.
When the assistant saw Zhao Liangyun looking over, he frowned for a moment and suddenly his eyes lit up and said, "I've thought of a way!"
"What good ideas do you have?"
Zhao Liangyun looked at the assistant in front of him, and his heart was full of expectations. After all, Huawei Glory had prepared two million worth of goods this time, and he couldn't just lose to the rice company.
The assistant slowly picked up his laptop, and now his laptop was playing a clip from last night's rice conference.
And this clip is the video played by Lei Jun comparing the Qinglong 810 chip processor and the Fire Dragon 810 chip processor.
"The Qinglong 810 mobile phone chip processor is particularly strong in terms of clock speed performance, so its graphics processing capabilities are probably average!"
"Then the 15-megapixel rear camera of the Mi 4 mobile phone is naturally impossible to use its full strength. Now we can use this vulnerability to attack the other party's mobile phone!"
The assistant looked at Zhao Liangyun in front of him, his face full of confidence. After all, this method was proposed by Lei Jun. Using the enemy's weaknesses to deal with the enemy is the most correct choice.
Soon there were hot searches on Weibo about how the Honor 3X abused the Mi 4 phone after taking pictures, and why the Mi 4 phone used a fake camera.
It can be said that the rice company insists on the cost-effectiveness of mobile phones to promote its mobile phones, while Huawei Honor 3X is not willing to be outdone and uses the mobile phone camera to attack the rice 4 mobile phone.
It can be said that the two parties were fighting back and forth. Suddenly, something strange seemed to have entered the battle between the two major mobile phone manufacturers.
At a time when two first-class mobile phone manufacturers were fighting openly and secretly, news suddenly appeared on the Internet that a game in the mobile APP market was about to be launched.
It can be said that you can see such advertisements on online platforms now, and there are countless of them. Of course, these are Penguin's promotional methods. Obviously Penguin still attaches great importance to this mobile game.
"What is it like to play computer games on a mobile phone?"
“Technology exceeds your imagination!”
“Penguin’s latest mobile game is officially launched on the 10th!”
"Penguin Company carries the latest mobile games, dedicated to users who have always supported Penguin Company!"
"Penguin's latest mobile game will start a closed beta at 8pm tonight! Have you grabbed a spot for the closed beta?"
Penguin has released 10,000 internal beta mobile game quotas. Of course, these internal beta quotas require certain conditions to be obtained. First, you must have recharged and consumed at Penguin and be a loyal user of Penguin.
Second, you must have a high-configuration flagship phone. When it comes to participating in internal testing, Penguin clearly stated that the minimum required performance score of this phone is above 60,000 points, so there are still relatively few phones on the market that can reach this level.
Less.
Penguin announced such an internal test condition, which prevented a large number of mobile phone users from participating, so they began to ridicule Penguin on Weibo for selecting only wealthy target users.
However, Penguin soon launched its own public relations, stating in its announcement that the configuration required for this mobile game is very high, and only with extremely powerful mobile configurations can this mobile game run smoothly.
"I'm afraid Penguin is here just for the money."
"The explanation is just a cover-up. Do you think I will really believe it?"
"It's a rubbish game, I won't play it anymore!"
Now Penguin's unilateral public relations has not convinced many people, but has made some people doubt Penguin's public relations, so many abusive users have appeared on Weibo.
Although these abusive words are very unpleasant, Penguin relies on this kind of popularity to completely heat up this mobile game.
However, when Penguin actually announced the mobile game that night, all users who were paying attention to the game were immediately shocked. This game turned out to be the mobile version of QQ Speed.
After the video of the game's internal test was exposed that night, the entire mobile phone circle was immediately shocked. The graphics of this mobile game QQ Speed can be said to be very perfect, and even many places are exactly the same as the PC version.
It seems that the gameplay and game experience of this mobile game are simpler and more enjoyable than those on the computer, allowing people to truly feel the joy of playing this racing game.
After all, in this time period, being able to develop such a game that can be played on mobile phones can be said to have completely shocked the entire mobile phone industry.
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