Rebirth Entertainment Storm

Regardless of the bad reports in the media or low ratings from film critics, these, without exception, are promoting "Where Are We Going, Dad"? On the Internet, more people know that "Where Are We Going, Dad" is a big movie

Promotion of the movie.

In that world, everyone believes that the worst blockbuster in history, "Dwelling in the Fuchun Mountains", has a box office of 290 million, and as for "Tiny Times", which is getting more and more criticized, not to mention, the box office of "Tiny Times" has been three consecutive movies.

It is a new high. Therefore, sometimes, movies also fall into a strange circle, that is, the more criticism a movie gets, the more popular it becomes.

It is precisely because of this that after the premiere, Zhao Ze chose to ignore the negative reviews from the media and film critics, because he believed that the audience's eyes were sharp, and such reports,

Invisibly, it is also promoting "Where Are We Going, Dad"?

Therefore, Zhao Ze followed closely and posted all the promotional videos that had been prepared for production on the official website. Following that, Zhao Ze went against all opinions and directly spent 30 million in promotional expenses.

Let alone outsiders, even Ning Hao thought Zhao Ze was crazy. Facing his prospective son-in-law, Ning Hao also advised: "Oze, this "Where Are We Going, Dad" movie is full of uncertainties. Variety Show

It can be said that there are almost no projects that have been transferred to movies. Even "The Voice of China: I Turn Around for You" is a movie shot on the platform of The Voice of China. Such publicity costs are too high. This is different from

"My Deskmate" is different."

Faced with the persuasion of his good father-in-law, Zhao Ze did not say much because he believed. He believed that the other world could create miracles. Movies that became dark horses at the box office could also shine in this time and space.

The problem is, Zhao Ze thinks this way, but the entire Pinxuan Entertainment and the outside world don’t think so. Faced with such crazy bombardment of propaganda, everyone in Pinxuan Entertainment, including Ning Hao and Li Chen,

Everyone thinks that Zhao Ze is completely inflated.

Still too young!

As for the outside world, such a dazzling trick by Pinxuan Entertainment was suddenly reported once again by major media outlets.

Pinxuan Entertainment made another mistake, spending up to 30 million in promotional expenses. It also broke the record again after "My Deskmate"!

According to reliable sources, Ning Hao, the boss of Pinxuan Entertainment, also urged Zhao Ze to calm down, but Zhao Ze, who was completely swollen, still insisted on going his own way.

The big movie "Where Are We Going, Dad" costs as much as 100 million. With such a high cost, it is very likely that it will end in disgrace!

There were various negative voices, and some cynical film critics also shouted that Zhao Ze's behavior was almost disrupting the order of the film and harming the film critics. Later, someone also made a comparison.

"My Deskmate" was the first Chinese good film to enter the competition, and the script was also recognized. The song also reminded everyone of the beautiful life of the student life. As for the plot, it was also perfect, especially with the publication of the novel

, it became even more popular.

With the right time, location, and people, "My Deskmate" spent less than 30 million in promotional expenses and achieved a box office of 500 million. This is unexpected and reasonable. However, the current situation

The right time, the right place, the right people, no bad movie, and an investment of 30 million. When the time comes, cry!

"Haha, it's just nonsense. When the time comes, Pinxuan Entertainment will definitely cry to death!"

Jin Cheng laughed loudly and said that he has very strong confidence in the movie "The Voice of China: I Turn Around for You". The audience alone is enough to support the box office. Especially for Zhao Ze, Jin Cheng completely looks down on him.

.

Does a little kid really think that movies are so easy to make?

Music and novels can all create miracles, but in Jin Cheng's opinion, Zhao Ze's first film in the film industry is completely a matter of luck!

Moreover, in Jin Cheng's opinion, this Zhao Ze, who planned "Where Are We Going, Dad" to have good ratings, but wants to follow his own behavior, is simply seeking death. In his opinion, the movie "Where Are We Going, Dad" is definitely a garbage movie.

Sure enough, after the premiere, "Where Are We Going, Dad" was almost overwhelmingly criticized! This further confirmed Jin Cheng's suspicion.

As for some people supporting "Where Are We Going, Dad" on WeChat, Jin Cheng even sneered!

They are just hired sailors!

Therefore, when I saw that "Where Are We Going, Dad" with a huge investment of 30 million, I felt as if I had already seen that Pinxuan Entertainment was going to jump off the building.

"wrong!"

Suddenly, Jin Cheng's expression changed drastically. With the current publicity, "Where Are We Going, Dad" is familiar to everyone. It is almost overwhelmingly publicized. Then maybe the film critics will really buy it by then.

Thinking of this, Jin Cheng could no longer sit still and went straight to the headquarters of Hot Dog Entertainment.

"Mr. Chen, currently, our movie "The Voice of China: I Turn Around for You" has been well publicized due to the influence of The Voice of China, but this is not enough!"

Jin Cheng said to Chen Yi.

"kindness?"

Chen Yi frowned slightly.

"Mr. Chen, at present, only publicity and crazy publicity can win the support of the audience. You have also seen that the last moments of every film, especially when it is about to be released, are actually all about publicity.

Even a bad movie like "Where Are We Going, Dad" spent 30 million on promotion."

Jin Cheng said.

"If we want to get off to a good start on the first day of the new year, then we must curb the publicity wave of "Where Are We Going, Dad"!"

Jin Cheng's words also made Chen Yi agree with him. Later, Chen Yi also made a direct decision to increase the publicity expenses by 50 million.

"This time, we must make sure that "Where Are We Going, Dad" loses in a disastrous way."

Jin Cheng and Chen Yi looked at each other and laughed.

"Breaking news, Hot Dog Entertainment announced that the promotional expenses for "The Voice of China: I Turn Around You" will be as high as 50 million, and of these promotional expenses, 5 million will be given back to the fans of The Voice."

"The 50 million promotional expenses for "The Voice of China: I Turn Around for You" are enough to prove their confidence in the movie. At the same time, they are also determined to suppress "Where Are We Going, Dad" to a low level."

Hot Dog Entertainment almost announced its publicity investment in a high-profile manner. Later, in an interview, Chen Yi even stated that the movie "Where Are We Going, Dad" was completely out of line with them, and that this

The movie has no qualifications to compete with them.

Jincheng was even more unceremonious and published a long WeChat post. The whole article was based on the mentality of the seniors, educating Zhao Ze not to be arrogant and ambitious, and not to be too ambitious because of the great achievements he has made now.

So you can think that everything you do is correct.

Finally, Jin Cheng said very arrogantly that this time, he would educate Zhao Ze on how to make a variety show movie, and how to make the movie correctly.

Throughout the whole article, Jin Cheng expresses a view, no matter how young you are, no matter how awesome you are, no matter how successful you are now, the movie is not as simple as you think, and since you are following our trend,

So, let me teach you a lesson.

"Damn it, idiot, you're crazy for wanting to be famous. You just made a few more movies, and the box office seems to be over 100 million at most!"

"I really don't understand this idiot, where does this guy get the confidence to say this?"

"Your sister, what qualifications do you have to teach Zhao Ze?"

Less than half an hour after Jin Cheng posted the Weibo, countless Ze fans began to comment. Obviously, Jin Cheng’s words were too angry, and Jin Cheng even retweeted the Weibo and said - "Haha, now it seems that you are mentally retarded.

There are so many fans, but do you really think that relying on these idiotic fans to do well at the box office and save "Where Are We Going, Dad" is just a dream."

Originally, Zhao Ze didn't want to pay attention to it. Although Jin Cheng provoked him again and again, Zhao Ze just regarded this guy as a clown. Moreover, he believed that this guy would appear at the box office of "The Voice of China: I Turn Around for You".

After that, I will definitely get out.

At present, the cost of "The Voice of China: I Turn Around for You" is almost 150 million. With such a cost, if the box office does not exceed 10 million by then, how exciting will it be?

It is with this purpose in mind that Zhao Ze has never responded, because he believes that the more joyful this guy is now, the more miserable his death will be when the time comes.

However, what Zhao Ze didn't expect was that the lack of response from his side actually worsened the response from the other side.

After thinking about it, Zhao Ze wrote on his WeChat account ---

"First of all, regarding Director Jin Cheng's objective opinion, you are a senior, well, I respect you very much. However, whether the film is good or bad is not yours to say, mine is not, the audience has the final say, and,

I don’t think you’re qualified to teach me a lesson. After all, of the ten movies you’ve made, none of them seem to have a high box office.

As for the variety show you mentioned being made into a movie, well, let’s look at the box office on the first day of the Lunar New Year. I think I will give you a vivid lesson then. After three days of box office, we will

Let’s talk again.

Finally, I sincerely hope that you will persevere, but don’t be afraid that you will vomit blood and be hospitalized just because the box office is not good at that time. If this is the case, then I will feel very guilty and uneasy."

Zhao Ze's tweets were still extremely sharp, and there was no polite tone at all. Especially when Zhao Ze said, "None of the ten movies you made has as much box office as one of mine," it made Jin Cheng almost vomit blood.

"Okay, I'll wait!"

Jin Cheng was also a little angry and directly expressed his acceptance of the challenge. At this time, countless comments below Jincheng all expressed the same meaning.

"Be sure to take care of yourself and see you on the fourth day of the Lunar New Year!"