Rebirth Entertainment Storm

Chapter 646 Marvel's Dilemma

"You actually jumped into the street?"

"The box office of "The Incredible Hulk" was US$24 million in its first week, which is far higher than many movies. However, for a movie that has invested US$150 million and promoted US$200 million, this is definitely a huge blow.

It’s off the street.”

"I'm done. Now I really can't understand how Mr. Zhao was able to foresee that this movie would be a hit. Moreover, the current box office of "The Incredible Hulk" should not be as good as the original "The Incredible Hulk"

》.”

"That's not the point. The point is, how did Mr. Zhao know that "The Incredible Hulk" would hit the streets? This, this is simply too powerful."

...

Still in the Pinxuan Entertainment conference room, many senior executives were discussing one after another, which seemed quite lively. They were really impressed by Zhao Ze this time. Ever since Zhao Ze expressed his intention to acquire Marvel, they have also been paying attention to Marvel.

news, and at the same time, I was watching "The Incredible Hulk".

The box office on the first day was 9.8 million, and the box office in one week was 24 million. When the news about Chi Guoguo came out, everyone was really shocked. They were even more surprised than the outsiders. After all, Zhao Ze was in all the

When people pledge their support for this movie and express their stance clearly and confidently, this movie will definitely hit the streets.

In fact, Zhao Ze guessed it right!

The box office performance of "The Incredible Hulk" in North America can be said to be quite miserable. However, even so, it still feels a bit impossible for everyone to acquire Marvel.

"As the saying goes, a skinny camel is bigger than a horse. Even if Marvel's investment fails now, it may not be easy to acquire Marvel."

Although Wu Bao was surprised that "The Incredible Hulk" hit the streets in North America, he was still not optimistic.

"Yes, a year ago, Marvel's investment in "The Incredible Hulk" also failed, but they still survived, and, this time, "The Incredible Hulk" was not released in China. Based on China's view of the United States,

The praise of Hollywood movies, in my opinion, it is possible that "The Incredible Hulk" may have changes."

Another vice president, Xie Ning, said in a deep voice at this time.

"What if "The Incredible Hulk" will also hit the streets in China? You know, Mr. Zhao, now that we have judged that "The Incredible Hulk" will definitely hit the streets. North America has already judged it correctly, so I believe it.

, Mr. Zhao’s other judgments.”

Among the three vice presidents, another vice president put forward different opinions.

"Yes, I think so too. I believe Mr. Zhao."

"Haha, I believe in Mr. Zhao too."

.....

This time, the conference room was divided into two groups. Some of them supported Zhao Ze. But when Zhao Ze appeared, all the voices fell silent. This was the second board meeting of Pinxuan Entertainment.

Unlike the last time, when Zhao Ze proposed to acquire Marvel, everyone protested. This time, some people expressed their support for Zhao Ze, but they still felt uneasy about the prospect of acquiring Marvel.

Chinese comics are king. What is so good about Marvel in the United States that it must be acquired? Moreover, by making a movie, can it be sure that everyone will like it?

The audience for comics in the United States is too narrow. If Pinxuan Entertainment acquires Marvel, what can be done about other things?

Facing the doubts raised by his people, Zhao Ze explained it to them. Of course, Zhao Ze did not think that with these few words, he could make them agree to his decision.

The loan is enough, and what we are waiting for next is Marvel's ability to bear it!

After the meeting, Zhao Ze had a glimmer of light in his eyes and said calmly.

...

After the box office of "The Incredible Hulk" reached US$24 million in its first week, the box office continued to bottom out in its second week. Due to Marvel's crazy promotion, the box office did not improve at all, but only US$20 million.

The total box office in two weeks reached 44 million U.S. dollars. According to the North American box office trend, in the end, "The Incredible Hulk" will not be able to recover its capital, even the funds for publicity will not be able to recover.

In sharp contrast to "The Incredible Hulk", the box office of "Batman" has reached 200 million US dollars in two weeks, and its stamina is quite sufficient. For a while, many newspapers in the United States began to

Reports have only one central idea.

Marvel is completely finished!

The situation where Marvel and DC Comics were competing against each other is gone forever. As the report said, the United States only needs one comic, and that is DC Comics.

Superman, Batman, Wonder Woman, The Flash, and Green Lantern are all loved by Americans. After all, Superman created by DC Comics was the first superhero in American history, thus changing American comics.

history.

As the saying goes, one step is slow and one step is slow. Since the 1990s, Marvel has always been weak in DC comics. However, at that time, Marvel also had an innate aura of strength in the comics industry.

However, in recent years, comics in the United States have been in a slump. Especially twenty years ago, the "harmful theory of comics" became popular. Moreover, the Senate also held hearings specifically on comic book publishing, and comic companies had to set up their own

At the same time, there was also a movement against comics in society, and publishing houses closed down one after another. Within a year, Marvel's comic sales dropped by 75%.

Marvel's boss, Annie Liu, did not carry out reforms like DC Comics did. He was even slower. As a result, he lost all distribution channels. In the end, he had to borrow the channels of his competitor DC Comics.

issued.

Shiye, Mingye, and Anni Liu led Marvel through the darkest period, and actively moved towards new development. After twenty years of dormancy, Marvel has reached the time when it needs to change.

Therefore, Annie Liu sold the "Hulk" in the hope of turning around.

However, the box office and word-of-mouth failure almost caused Marvel to close down. Fortunately, relying on his skills and connections, he learned from the experience and concluded that Annie Liu decided to continue filming the second part of "The Incredible Hulk".

If you don't change, you will die. Marvel has no other way out. Annie Liu spent so much money just in the hope that this "Incredible Hulk" can bring new life to comics.

However, it still failed after all!

Annie Liu was alone in the office, smoking a cigar. His face was a little pale. He was over fifty years old, and his hair was already gray. He sighed and began to think about where to go from now on.

"come in!"

Hearing the knock on the door, Annie Liu's expression returned to normal and he said calmly.

"boss!"

The secretary handed a document to Annie Liu, and at the same time, he looked a little embarrassed.

"What's wrong?"

Annie Liu asked with a frown.

"Boss, the finance has just come in. Now, there is no money left. Moreover, it is said that all major shareholders are withdrawing their shares. They can no longer afford to lose money, and they say that comics have no future in the United States."

The secretary respectfully told all the information he had learned.

"These short-sighted guys, if comics had no future, they might have all been banned during the 'harmful comics' theory. Look at China, where comics are so prosperous. Now, DC comics are moving step by step.

Moving forward, one day our American comics, especially our Marvel superheroes, will go global and bring miracles."

Annie Liu's expression became extremely excited and he spoke loudly, as if he wanted to convince himself.

"But, boss, it's difficult for us to survive at the moment. With the failure of "The Incredible Hulk" at the box office and reputation, we at Marvel, I'm afraid..."

The secretary couldn't bear to see the old man in front of him, but he still gritted his teeth and said.

"Okay, I understand, you can go out."

The secretary's words made Anni Liu seem to be so energetic that he disappeared all of a sudden. He waved his hand slightly to signal the secretary to go out.

"Damn, God, why? Why did it fail?"

"Vak!"

Annie Liu could no longer control his temper and shouted loudly.

...

Zhao Ze held the meeting and did not say too much, but just asked everyone to prepare. Now, holding 5 billion, Zhao Ze can be said to be confident. Moreover, as long as "The Incredible Hulk" is released in China, regardless of success or failure,

No, Zhao Ze is going to San Francisco, USA, to discuss the acquisition.

Today's Marvel is really in decline. Zhao Ze did not expect that in his own earth, Chinese comics have always been despised. Super heroes and Marvel are extremely dazzling, but in this time and space, they are...

on the contrary.

In that other world, the "harm theory of comics" in the 1950s happened in this time and space, 20 years ago, and only in the United States. At that time, the psychologist Frederic Wertham claimed that comics cause crime.

A comprehensive crackdown on the comics industry was launched.

"No wonder Marvel is in such decline!"

Zhao Ze flipped through the records and shook his head slightly. Marvel's Anni Liu chose to be conservative during the turmoil. However, DC Comics allowed its most popular characters, Superman and Batman, to rely on

With this combination, they took the initiative to attack. On the other hand, Annie Liu had a bad move. In the end, she had to resort to DC comics to sell.

The box office of "The Incredible Hulk" in the third week was only 18 million U.S. dollars, and the attendance rate was as low as 50%. Then, the box office in the fourth week was only 6 million U.S. dollars, and major theaters also withdrew their tickets one after another.

this movie.

As Zhao Ze expected, Marvel, one of the comic duo, would not give in so easily. They finally decided to release it in China and even started a series of publicity to see if it could be released in China.

, retrieve some miracles.

The vigorous promotion seems to be nothing like "The Incredible Hulk" being a hit at the North American box office, and it focuses on special effects. Almost all of the trailers are aimed at the preferences of Chinese audiences.

Marvel, this is really a desperate move. They want to rely on China to earn a lot of box office. At the very least, Marvel only hopes to earn a profit. However, it is obvious that they will be disappointed again! (To be continued, please Search Piaotian Literature, the novels will be better and updated faster!

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