Rebirth: From arcade game to business empire

Chapter 33 Unexpected Joy, Acquisition of TV Station?

After making a big deal about these game machine halls, Lin Mu is also thinking about new problems.

That's the commentary of the game.

Passionate commentary will also bring a lot of attention.

These can only be cultivated slowly.

According to the process, Lin Mu's whole person spun like a spinning top, and there was no time to rest at all.

"Boss!".

After finishing everything, Lin Mu's ass had not yet sat firmly, and he saw Jiang Muyan come to Lin Mu quickly, and said with a sad face: "Infinity has rejected us!"

"What is it?" Lin Mu was slightly stunned, and his brows couldn't help frowning: "What's going on?"

Jiang Muyan took a deep breath, and then slowly spoke: "What Infinity told us here means is that they don't think that our e-sports are of any value, and they can't bring in the ratings of Infinity, so they rejected us!"

Lin Mu took a deep breath.

The expression on his face was not very good-looking, and then, he slowly spoke: "Is it a problem of price?"

"Boss, I've inquired, it's not a matter of price, but, Infinity believes that if you invest in Golden Harvest, you are their opponent of the Shaw Brothers!" Jiang Muyan also said helplessly: "That's why they refuse!"

"Okay!".

Lin Mu took a deep breath, but his face was a little ugly: "The pattern of the Shaw Brothers really opened my eyes!"

Jiang Muyan said slowly: "Boss, what about us?"

"Don't care about this!" Lin Mu shook his head slightly, and slowly said, "Go and contact Li's voice!"

Jiang Muyan frowned slightly, and said hesitantly: "But they are black and white!"

"There is no way to do it in black and white!" Lin Mu spread his hands and said helplessly: "We always need a publicity channel!"

Jiang Muyan nodded: "Okay, I'll get in touch!"

Li's voice is the future of ATV.

In 1967, Li's voice was as many as 6,000 users, but it was also at the peak of Li's voice, in September, TVB was launched on unlimited TV, and unlimited viewing was completely free, wireless reception, and there were many (not all) color picture programs. However, Li's Yingsheng is still in black and white, and many viewers have begun to switch to watching Infinity, and Li's Yingsheng has been affected and customers continue to lose.

By the end of 1972, the number of customers had dropped to 75,000 and the number of visitors was about 300,000.

During this time, Li's voice has been seeking a path of change, advertising has been decreasing, and the number of personnel has been decreasing.

There has been no improvement.

In the afternoon, Jiang Muyan quickly came to find Lin Mu: "Boss, Li's voice, the shareholders here want to talk to you!"

"Talk to me?" Lin Mu's face showed a puzzled expression: "What to talk to me about?"

Jiang Muyan took a deep breath, and then said quickly: "They want you to join the shares!"

"What?" Lin Mu's face couldn't help but show a surprised expression: "Let me join the shares? Isn't this a joke?".

"That's right!" Jiang Muyan said quickly: "Actually, boss, Li's voice is spending a lot of money now, and since two years ago, Li's voice has been established and opened. The new building has 9 studios and 8 studios, and is equipped with advanced recording and electronic equipment. Maintenance and updates of these devices cost money!".

Lin Mu was a little sluggish, and then, he coughed and said, "I understand what you say, but what does this have to do with my acquisition?"

"I told them, boss, you want to invest in Li's voice, see if they have this idea!" Jiang Muyan stuck out his tongue and said with a smile: "I guess they definitely can't afford such a big expense!"

"Don't look at the fact that they have cultivated so many newcomers now, but I have seen the proportion of their income, and they are not very profitable at all, last year, Radio Heung Kong (RTHK) began to produce TV programs in cooperation with the Heung Kong Education Department, and arranged to broadcast them on the channel of Li's Yingsheng, please, where do the ratings of the education channel come from, where do the advertisers come from?".

"So, when I said boss, you want to buy shares, I see that they are tempted!" Jiang Muyan smiled slightly and continued to speak: "Boss, what do you say?"

Lin Mu also fell into contemplation, the predecessor of Asia Television was Li's voice, he knew it, but he didn't know if it didn't make money.

Now it seems that it is also, on the one hand, Li's voice is facing the challenge of Infinity, they are fighting back, but there has been no good means of counterattack, and the Eagle Capital behind it is also constantly burning money, but there is no way to compare with Infinity in terms of ratings and advertising costs.

The ratings are not as good as others, and it is also very difficult to get them back for a while.

In fact, the capital of Eagle Country has always been throwing money into it and sticking money, until Li's TV filmed the unit drama "Ten Strange Cases" with current affairs news as the theme in 1975, and the ratings rose to second after the broadcast.

It was only at this time that Leigh's call began to make money.

However, soon, the capital investment in the coal mine behind Li's voice failed, and Li's voice had to be sold to Qiu Degen, which transformed the later ATV.

Having said that, it is indeed a good time for Lin Mu to intervene now.

Li's voice, now burning money, burning a little annoying, especially, they don't know, when will it be a head to go on like this.

For Lin Mu, he also needs a channel for publicity.

Newspapers and periodicals are not enough, and nothing attracts traffic more than television.

Unless the Internet comes along, but that's at least until the 80s, or even the 90s.

"What's your offer?" Lin Mu's gaze fell on Jiang Muyan's body.

Jiang Muyan smiled slightly, and said slowly: "The price is currently controlled at about 30 million, and we account for about 20% of the shares!"

"One hundred million!" Lin Mu's eyes fell on Jiang Muyan's body, and he said unhurriedly: "I want to take Li's voice with all my own money!".

Jiang Muyan was stunned for a moment, and she couldn't help but speak: "Boss, you really think it through!"

"Either don't do it, or do it to the best!" Lin Mu said slowly: "100 million, you go to talk first, but the price is pressed to the lowest, and when it is the most critical, I will have a good chat with them again!"