Rebirth: From Computer System to World Richest
Chapter 69 Bta’S Crisis! The Aurora Series Is On The Rise!
After the mobile payment business expands, it will inevitably develop in other directions, such as online e-commerce, local life service platforms, and offline retail businesses.
At present, the two major factions of Longguo Internet, the Ali faction and the Penguin faction, have made a series of layouts around payment packages and Weixin respectively!
In terms of e-commerce, Alibaba owns Dibao Mall, the largest e-commerce mall in Longguo, as well as the Tianmao brand, as well as other overseas shopping websites.
The Penguin Department supports Jingxi Mall and Pinxixi.
In terms of local life service platforms, Alibaba acquired Hungry? and established Koubei.com.
Penguin supported the Kangaroo Group.
In terms of offline retail business, among the companies in the Alibaba camp, the more well-known brands include Suning, Carrefour, Lianhua Supermarket, Bailian Group, Dar-Mart, Ooshang and other brands.
The Penguin camp includes Yonghui Supermarket, Wal-Mart Supermarket, Jiajiale Supermarket, etc.
In addition to these companies, Weixin Payment and Payment Package have also made comprehensive arrangements in other aspects. Aurora Payment still has a long way to go if it wants to compete with these two major companies.
"The joining of Huarun Vanguard and Wumei Supermarket will be a signal to announce the strong rise of Aurora Payment!"
"Aurora Payment already has 39 to 400 million registered users. It is already a new player that cannot be ignored in the mobile payment market. Other companies that are wavering between the Alibaba system and the Penguin system have the possibility of joining the Aurora system!"
In Luo Yang's plan, Beichen Technology's Internet business will be mainly based on the Aurora series. Just like the original Warwick Company, which only regarded Fruit and Sansang as its competitors, it also gave birth to the honorary mobile phone brand Laihe Rice. ,vico,opoo fight in the ring!
Similarly, Beichen Technology's opponents have been major international giants from the beginning, such as Microsoft, IDM, and Beast Bones, which have already been eliminated, as well as fruit companies and Google companies that have not yet entered the market!
The Internet market in Longguo is too small to accommodate the behemoth of Beichen Technology, so Beichen Technology launched the Aurora brand strategy, focusing on the three core businesses of Aurora Search, Aurora Payment, and Egret Cloud, to compete with bta in Longguo Internet. burden!
"In addition to Huarun and Wumei Supermarket, Jiguang Payment has also made other arrangements."
“As a well-known travel ticket purchasing website in China, Tuniu.com competed with websites such as Xicheng, Qunar, Tongcheng Yilong, and Feizhu, and it had its glory days.
“However, in recent years, Tuniu.com’s business has been declining day by day, and its stock price has been falling again and again, from US$2 billion at its peak to US$100 million now, and there are already rumors that it will be forced to delist from the US stock market.
"In early October, Tuniu.com officially launched the delisting process for the U.S. stock market. It has now completed the delisting. After reorganizing its business, it was preparing to seek a sale, and then it found us." (Note: The plot here is fictitious)
“After negotiations, Jiguang Pay fully acquired Tuniu.com for US$100 million.
"The cost of acquiring Tuniu.com is not high, but it is a very good complement to Aurora Payment! Tuniu.com will compete fiercely with the three BTA giants in the travel network business!"
"At the same time, in recent years, community group buying has developed very rapidly! There are community group buying companies all over the country competing for the offline market!"
"Bta has already carried out business layout in this area and has invested in many brands. At present, Aurora Payment has also invested in two companies, namely Mango Fresh Food in Su City and Shandong Fresh Food Club. The momentum of development in the past few years has been very rapid!”
"Aurora Payment received the exclusive lead in Series B financing of Mango Fresh, investing US$30 million and holding 25% of the shares!"
"The Fresh Food Club participated in the A+ round of financing, and was also the exclusive lead investor, investing US$15 million and holding 20% of the shares!"
"The two will develop in the north and south directions respectively, and Aurora Payment will continue to invest in the two (aece). The possibility of a merger between the two companies will not be ruled out in the future.
"Vegetable baskets and rice bags are always the issues that people are most concerned about. After all, people always need to eat. I am personally also very interested in community group buying."
Luo Yang nodded, and the series of investments above were approved by him.
"At the same time, Aurora Payment is secretly preparing a new project and preparing to restart the group buying business. Feihai Finance previously participated in the Thousand Groups War on the Internet and has rich experience in the group buying business. It is expected that the project can be completed within three months."
"The new group buying platform will then be involved in group buying, takeout, local life services, movie ticket purchase, word-of-mouth evaluation, and shared bicycle business."
“What is the name of the group buying platform?”
"It's not decided yet, I'm waiting for your confirmation."
Lin Ya handed over a document. After Luo Yang read it, he selected "Mai Ya" from a bunch of alternate names.
"Maiya is a good name, let's use this one. Malya.com, Malya takeout, will be a strong rival to Kangaroo Group and Are You Hungry!"
"OK!"
"Among the three BTA giants, Qiandu has fallen behind, and its Daomi.com business has also declined day by day. The original food delivery business has been sold to Alibaba.
"The Malt Net will continue to move forward on the basis of the Rice Net!"
After temporarily overcoming the crisis of the US ban, Luo Yang has begun to accelerate the layout of the Internet business!
“What’s the data like for Aurora Search?”
"The development prospects of Aurora Search are very good because it is the default search engine of Beichen System. With the rapid expansion of Beichen System during this period, it has occupied 40% of the domestic search engine market share on the computer side!"
"On the mobile side, Jiguang Search has surpassed Qiandu Search, and its market share has reached 60%! And it is still improving!"
"Especially some time ago, after Jiguang Search launched online maps, online encyclopedias, online translation, and input methods, the feedback from users in all aspects has been very good.
"Currently, many advertisers are contacting us, hoping to place ads on Jiguang Search!"
"The current Aurora Search has become one of the most frequently used search engines in the Dragon Kingdom. In all aspects, it is already on par with Qiandu!"
"Now, whether it's the average daily IP or average daily PV, all aspects have equaled the data of Qiandu Search!"
"According to the current trend, by the end of the year, we will be able to overtake Qiandu Search! By then, Aurora Search will officially become the largest search engine in China!
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