Rebirth: From E-Commerce To Business Empire
Chapter 77 Acquiring A Team And Promoting Feile Globally (Please Subscribe)
Li Dongdao doesn't have to worry. As long as the house is of good quality and has a good school district, he won't have to worry about selling it.
In addition, two subway projects in Dadong have been approved and construction will begin next year.
There is a subway station, a good school district, and the quality of the building is good. There is no reason why people should not buy it.
And this is not over yet, Dongrui Real Estate is planning to open a large shopping mall not far from the community, and now all the disadvantages have been resolved.
Sure enough, after such news spread, many people were eagerly anticipating that Dongrui Real Estate could quickly build the building.
Buildings can't be built in a day, so he left the real estate matter to Kang Xiaorui.
I believe she can handle what happens next.
After acquiring Feile, Li Dong began to prepare for the layout.
At present, Feile is only popular in the YDL area, but this is not possible. Just because it is popular in the YDL area, it is difficult to compete with Adina "477". Moreover, YDL has such a large purchasing power only for a short time, and it will not last in the long run. He is planning to promote it globally.
The fastest way to promote it globally is to find someone to endorse it.
The most popular star in Asia is none other than Sister Qiao, but Sister Qiao is limited to Asia. How could he give up on economically developed Europe and North America?
Then Li Dong set his sights on football and basketball.
It would also be a good idea to buy a football team in Europe. This would not only increase the popularity of the Feile brand in Europe, but also make money.
In Li Dong's view, if you understand how to play football, not only will you not lose money, but you can also make a lot of extra money.
Those who talk about making money from football are short-sighted.
Look at the operations of big teams such as Manchester United and Real Madrid. How can they not make a lot of money every year?
Now that he has decided to acquire a football team, Li Dong has set his sights on the Premier League.
In the next 20 years, the Premier League will be the most popular league and the most profitable league.
Moreover, the commercial value of the Premier League is not comparable to other leagues.
This can only be said that the Premier League's business development is very good.
So Li Dong is preparing to enter the Premier League.
Now is the financial crisis, which is the best time to enter the Premier League. After this village, there will be no such store.
And the acquisition of a Premier League team must be faster, because the transfer window will close after a while.
Thinking of this, Li Dong quickly asked Du Xiaoman to book some tickets to London.
Since he is planning to acquire a Premier League team, his first choice is naturally London.
LD World Financial Center, together with New York and Hong Kong, is known as "Newlon Harbor". It is also a leading world-class city in the world. It is the third of the richest, most economically developed cities in the world, the most prosperous city in Asia, and the highest living standard.
It is also the world's largest financial center, controlling 45% of the world's foreign exchange transactions and the pricing power of gold, silver, crude oil and other bulk commodities. It is also the world's largest banking, insurance, futures and shipping center, and its total residents' wealth ranks first in the world. two.
How could Li Dong give up in such a wealthy city?
So he is preparing to buy a London Premier League team.
Tottenham Hotspur Football Club, referred to as Tottenham Hotspur.
This guy's club is currently the most suitable for Li Dong to acquire.
Tottenham Hotspur Football Club was founded in 1882. Its home stadium is the New White Hart Lane Stadium in Tottenham, North LD. It is one of the teams in the English Premier League. Since the traditional home jersey is white, Tottenham fans call themselves "White Lily".
And the main Tottenham boss is Lewis.
Since Li Dong wants to acquire the team, the team must be influential.
There are only three influential teams in London.
Chelsea, Arsenal, and Tottenham.
Compared with Chelsea and Arsenal, Tottenham is relatively easier to acquire.
Everyone in football knows that Tottenham boss Lewis is very stingy.
I have to say that Tottenham owner Lewis is very rich, but people still disagree with player salaries and signings.
Tottenham is also considered a Premier League giant, but its salary level is far behind Manchester United and even Manchester City, let alone La Liga giants or Paris Saint-Germain. Kane and Son Heung-min in later generations are both top superstars, but their salary can only be compared to that of Manchester United and Manchester City. Real Madrid's substitute forward is also very stingy when it comes to signings.
If Lewis is willing to invest, he might actually be able to win the championship under the leadership of Pochettino.
But this guy is already stingy to the core of his bones. He just doesn't pay for anything and does whatever he likes.
Just because of being stingy, Eriksen left Inter Milan. In the end, even Son Heung-min and Kane were ready to leave.
Although Kane and Son Heung-min were still at Tottenham when they came back from rebirth, in his opinion, they were not far away from leaving.
No one can stop them from leaving, even if Tottenham gives them a salary increase.
Of course, with the stingy personalities of Lewis and Levine, how much can they get even if their wages are increased?
Could it be higher than teams like Real Madrid, Manchester United, and Manchester City?
In fact, Li Dong is also quite curious, and at the same time he admires Levi…………
Under such stingy circumstances, he did not relegate Tottenham. He is also a capable person.
It can be said that Levi took frugality to the extreme.
"Why did you think of buying the team?" Du Xiaoman asked Li Dong beside him curiously.
"In order to promote Feile to Europe and make a fortune by the way." Li Dong did not hide it and stated his purpose.
In fact, his main purpose is to promote the brand.
At present, Adidas and Nike have occupied 80% of the global market, leaving the other 20% to other sports brands.
In other words, countless brand campaigns are competing for these 20% of sales. The competition is so fierce that there is no way around it!
Why are Adidas and Nike so successful?
They searched for almost all sports stars, of course the most important ones were football and basketball stars.
So Li Dong's first step is to enter the football field.
It is impossible to shake Adidas and Nike at once. Now Feile must first seize this 20% of the market.
If he wants to win this 20% of the market, he will be invincible, and then he will compete with these two brands for the crown prince position.
Ten hours later, the Japanese got off the plane in London.
They boarded the plane from the Imperial Capital, and there were no direct flights from Shenyang to London.
It seems that the status of Shen City is still not good!
Li Dong’s goal is to bring Shen City to the same level of treatment as Beijing, Shanghai, Guangzhou and Shenzhen within ten years.
After getting off the bus, they boarded a Rolls-Royce Phantom that came to pick them up.
When he came to London on April 3, Li Dong contacted Tottenham boss Lewis.
He didn't communicate with Levi in advance. In his opinion, Levi was just a wage earner. He couldn't decide anything without communication.
In fact, when Lewis received the call from Li Dong, he was also curious about what this guy who was very popular in YDL called him.
Lewis is no stranger to Li Dong.
Because this guy acquired Feile, a century-old sports brand.
Because of this, YDL media investigated all his background.
18 years old, $4 billion.
Lewis was also surprised when he saw these reports.
Because his assets are only about 4 billion US dollars, and Li Dong has reached his current achievements at the age of 18, this cannot help but surprise Lewis.
So when he received a call from Li Dong, Lewis was very enthusiastic and even sent a Rolls-Royce to pick it up.
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