rebirth from small pockets

Chapter 408 Changes in mentality

When competitors come, the most nervous person is not Chen Li, the major shareholder.

But Su Mei and Zhou Xiaoli, who only hold 4% of the shares of Ideal Fried Chicken.

Su Mei is doing better. After all, she spends most of her time dealing with Ideal Fried Chicken, so she can be said to be very familiar with the situation of Ideal Fried Chicken.

Based on her understanding of Ideal Fried Chicken, although Su Mei was a little nervous, overall she still had great confidence in Ideal Fried Chicken.

Especially after she inspected the competitors on the spot, she was full of confidence in Ideal Fried Chicken.

Although there is not much difference between Ideal Fried Chicken and its competitors in terms of price, there is a huge gap in product quality and service.

It can be said that as long as Ideal Fried Chicken does not have any problems, it is almost impossible for competitors to defeat Ideal Fried Chicken.

But as a shareholder of Ideal Fried Chicken, Zhou Xiaoli couldn't sit still.

In fact, Zhou Xiaoli herself has no interest in business.

Otherwise, it would be relatively simple to start her own business or something based on her family conditions.

But Zhou Xiaoli is very concerned about Ideal Fried Chicken. Recently, in addition to studying German every day to prepare for studying abroad, she has also spent most of her time helping deal with Ideal Fried Chicken.

In Miss Zhou's words, she has no interest in taking over her family's business.

But Ideal Fried Chicken is different~ This is a reflection of her own excellent vision, so she must take it seriously.

Hmm~Okay~ Whatever Zhou Xiaoli says, just do it!

Not deliberately exposing one's shortcomings is even the best expression of friendship as a friend, Chen Li.

So Chen Li decided to mistook Zhou Xiaoli for thinking that Chen Li was trying to trick her. Forget it!

But this time Zhou Xiaoli looked very nervous and annoyed.

Nervous~ naturally because she is worried about the future of Ideal Fried Chicken. Angry~ because this time one of her competitors has even the slightest relationship with her.

Because of this incident, Miss Zhou is said to have caused chaos in the family.

For this reason, Zhou Bowen even made a special call to Chen Li. On the one hand, he wanted to express his apology, and on the other hand, he wanted Chen Li to persuade Zhou Xiaoli.

Speaking of which, although Zhou Bowen felt a little aggrieved, this incident was really his fault.

If he hadn't wanted to "show off" in front of his friends, he wouldn't have been boasting about a "small" business like a fried chicken shop.

It was precisely because of his "praising" of the fried chicken restaurant that several of his old friends became interested in small businesses like fried chicken restaurants.

A fried chicken restaurant~ no matter how profitable it is, Zhou Bowen's old friends actually look down on it.

But the operation model of Ideal Fried Chicken tells everyone that even if it is only a few dozen square meters of fried chicken shop ~ as long as the quantity reaches a certain level, the profit will be considerable.

Among Zhou Bowen's friends, some are in real estate, some in finance, and some in traditional manufacturing.

These people all have some common characteristics, such as being smart, and being rich!

From Zhou Bowen's words, these people discovered the business opportunities and "money" prospects in the fried chicken industry, but they had enough funds on hand, so as soon as they thought about it, they jumped in.

Some people may wonder why these people still value the fried chicken industry so much when they are so rich.

There is actually a misunderstanding. The rich people in 1999 and the rich people in 20 years are actually two different concepts.

Take Zhou Bowen as an example. Although Chen Li often said that the Zhou family were real estate giants, Chen Li even called Zhou Bowen a real estate tycoon in private.

But in fact, the assets of the Zhou family are estimated to be in the tens of millions, or about a small target at most.

But one thing to note is that what is mentioned here is assets, not cash!

Moreover, this asset refers to all the assets of the Zhou family's real estate company, but not all of this real estate company belongs to Zhou Bowen.

This is mainly because although the real estate industry is hot these days, compared with the later financialized real estate industry, the real estate industry these days can only be considered pretty good.

This industry is very deep and far from being as simple as ordinary people see.

Sometimes after a project is put into operation, it seems that it has made a lot of money on paper, but in fact it may not make a penny at all.

Wanting to stay stably in this industry is far from as simple as ordinary people think.

Moreover, the characteristics of domestic real estate do not require the real estate businessmen themselves to have much strength.

So although Zhou Bowen is called a real estate tycoon by Chen Li, in fact, he is very envious of the profitability of Ideal Fried Chicken.

In Zhou Bowen's words, the cash flow of the real estate company under his name is probably not as much as that of Ideal Fried Chicken.

Especially as the number of Ideal Fried Chicken branches is increasing, the monthly cash flow of Ideal Fried Chicken is a terrifying figure.

This is also the reason why Zhou Bowen's rich friends are eyeing the fried chicken industry.

In fact, Zhou Bowen had been tempted before, but firstly, Zhou Xiaoli was involved, and secondly, the development potential of Ideal Fried Chicken at that time was far less than it is now.

At that time, Zhou Bowen was still thinking about using the "borrowing" situation to add fuel to the fire of Ideal Fried Chicken, but he did not expect to turn around and spend a full two million US dollars on Ideal Fried Chicken.

The ideal fried chicken backed by two million dollars and the ideal fried chicken without those two million dollars are completely different things.

If the ideal fried chicken before was just a fast-running car, then with the support of two million US dollars, the ideal fried chicken has been given wings and can run instead of fly.

At this time, Zhou Bowen also realized the objective benefits of the fried chicken industry, but it was obviously inappropriate to take action at this time.

Zhou Bowen had this concern, but his friends did not.

After they entered the venue, Zhou Xiaoli subconsciously attributed these things to her father.

So during this period, the relationship between the Zhou family's father and daughter was a bit irritating.

Zhou Xiaoli didn't even return home recently and moved directly to Su Mei's apartment.

Of course, these are just minor problems. In fact, even Zhou Xiaoli herself knew that it was far-fetched to blame her father for this matter.

Because~ Chen Li had anticipated this problem as early as the beginning.

As the ideal fried chicken chain develops, sooner or later a variety of competitors will appear.

Even if Zhou Xiaoli's uncles don't take action, other competitors will appear.

So, Zhou Bowen’s behavior was purely a confrontation.

Zhou Xiaoli actually knows this very well. Even if she doesn't know, Chen Li and Su Mei will tell her.

As long as it is clear, those who should be angry will still be angry.

But this is not a serious matter, it is just a small conflict between father and daughter.

The core point of this contradiction is that Zhou Xiaoli is not as confident in the ideal fried chicken as Su Mei.

Zhou Xiaoli actually doesn’t know much about Ideal Fried Chicken. Although she is known as the shareholder of Ideal Fried Chicken, in fact, she has never been very involved in the development process of Ideal Fried Chicken.

Su Mei gave up her identity as a teacher because Su Mei didn't like this profession that was subtly shaped by family factors.

Rather than becoming a teacher step by step, Su Mei hopes to work hard in a career she likes.

But Zhou Xiaoli is different~she is more like a little princess who is pampered and pampered.

Let her work hard like Su Mei. She has no interest.

In Zhou Xiaoli's opinion, it is actually the best way to sit back and enjoy the results.

But this time it had something to do with her and her father, so Zhou Xiaoli had to get involved.

But Zhou Xiaoli knew very well who her uncles were.

To put it bluntly, those people are all good at doing business.

When these people became competitors of Ideal Fried Chicken, Zhou Xiaoli subconsciously felt a guilty conscience.

This guilty conscience does not mean that she has done anything wrong, but that she is worried that Ideal Fried Chicken will fail in the competition.

After all, she still has some misunderstandings about the strength of Ideal Fried Chicken.

In fact, if you are not a professional, it may be difficult to understand the true strength of Ideal Fried Chicken.

No matter how strong and powerful the competitors of Ideal Fried Chicken are, it is actually impossible for Ideal Fried Chicken to lose in this competition.

If these competitors can compete with Ideal Fried Chicken in terms of price and service, then the quality of the food itself limits these competitors of Ideal Fried Chicken.

The white-feathered chickens produced by Ideal Chicken Farm are simply not comparable to the frozen ingredients purchased from food companies by these competitors.

Moreover, except for the chicken farms, the ingredients for Ideal fried chicken all come from Shennong Food, which can be said to be strictly controlled in terms of food raw materials.

On this point, it is simply not something that other competitors can do.

Let's talk about service. It's not for nothing that Chen Li pays such high wages to the employees of Ideal Fried Chicken.

Nowadays, the minimum monthly income of an ideal fried chicken store manager has exceeded a thousand yuan, which is actually rare in the current small restaurant industry.

Even ordinary employees of Ideal Fried Chicken will receive commissions based on the fried chicken restaurant's revenue that month.

To put it simply, the salary package of Ideal Fried Chicken is definitely quite high in the same industry.

In particular, the promotion system of Ideal Fried Chicken has greatly increased the willingness of those employees to stay at Ideal Fried Chicken.

In other words, when the employees of Ideal Fried Chicken no longer treat their work with a perfunctory attitude, the service quality of Ideal Fried Chicken will naturally improve.

However, these are not the biggest advantages of Ideal Fried Chicken.

The biggest advantage of Ideal Fried Chicken is that Chen Li simply doesn't care about the benefits brought by chain fried chicken restaurants.

Even though Ideal Fried Chicken's monthly revenue has exceeded one million, in Chen Li's opinion, this amount of money is just that.

Nowadays, there are only a few dozen ideal fried chicken shops, but even if there are hundreds or even thousands of shops, then Chen Li, ahem ~ okay ~ it would be a bit false to say that he doesn't like it.

After all, the monthly turnover of Ideal Fried Chicken at that time was estimated to be tens of millions or more. Even if Chen Li was a reborn person, it was impossible for him to ignore such a large amount of money.

But at least for now, the benefits of ideal fried chicken are really ignored by Chen Li.

Compared with the economic benefits brought by the fried chicken restaurant itself, what Chen Li values ​​​​more is the mall currency that the fried chicken restaurant helps him earn.

Compared with this thing, the money earned by fried chicken restaurants is just a drop of money.

It is precisely because of this mentality that Chen Li has a particularly long-term vision when dealing with the ideal chain of fried chicken.

Well~this is what Zhou Xiaoli's father said when he evaluated Chen Li.

But what Zhou Bowen didn't know was that Chen Li simply looked down on the little profits that the fried chicken restaurant was making at this time.

It's just that Chen Li's disdain seems to be a "long-term view" in the eyes of others!

Unlike some small traders who pay more attention to immediate profits, Chen Li, who has a long-term vision, has the potential to become a "big businessman".

It is also based on this~ Zhou Bowen now values ​​Chen Li very much.

If Chen Li's own career had not developed to a certain scale, Zhou Bowen would have tried his best to "poach" Chen Li.

In Zhou Bowen's opinion, people like Chen Li will succeed sooner or later.

So this time, when a competitor appeared for Ideal Fried Chicken, Zhou Bowen directly expressed his support for Chen Li and Ideal Fried Chicken.

The most direct manifestation of this is that Zhou Bowen delayed the return of Secretary Zhang and Assistant Ren to the real estate company, and even sent several people to Zhou Xiaoli to help.

Firstly, he wanted to ease the relationship with his daughter, and secondly, he wanted to express his attitude.

To be honest~ Zhou Bowen's performance this time actually surprised Chen Li.

The main reason is that Chen Li did not expect that Zhou Bowen, a real estate tycoon, would act like ordinary parents and show off his daughter's "excellence" to others.

Although this "show off" caused a little trouble for Ideal Fried Chicken, it also made Chen Li realize something.

Although a business tycoon like Zhou Bowen can be said to be extremely powerful, he is actually just an "ordinary" person at his core.

This ordinary is not the same thing as ordinary people.

To put it bluntly, it's just not as "horrible" as Chen Li imagined.

Thinking back to the occasional performances of Ma Xiaoyun, Ma Xiaoteng and others after their success in previous lives, Chen Li felt that those so-called "business giants" were not as awesome as ordinary people thought of these people.

They are human beings, they make mistakes, and they have emotions that normal people should have.

Thinking back to the beginning, when Chen Li knew that Zhou Xiaoli's father invited him to meet for dinner, Chen Li was still a little uneasy and even a little trembling.

That is a subconscious reaction that ordinary people have when facing those successful people and business tycoons.

But now, Chen Li estimates that even if he is asked to meet the richest man in the world, he should be able to maintain a good attitude.

After all, the world's richest man is just a lustful little old man.

This~ is actually a change in Chen Li's mentality and a kind of maturity.

This will actually play a big role in Chen Li's future development.

So when Zhou Xiaoli came to ask Chen Li with a worried look on how he planned to deal with competitors in these industries, what he saw was a high-spirited Chen Li!

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