rebirth from small pockets

Chapter 591 Login to CCTV

Author: The sea under the clouds

Chapter 591 Login to CCTV

In 2000, Chen Li could no longer be considered a newbie in the business circle.

For example, he now knows very well that compared with the Internet industry, which is quick to produce results, the development of traditional industries is relatively slow.

That's right~ What we do here is the agricultural products company under Chen Li's name.

Don't look at Chen Li exchanging genetically modified ideal chickens, ideal pigs, sheep, fish, cows, etc. from the system.

But in fact, if Chen Li exchanged these for his own personal consumption, then there would be no problem, but if he wanted to promote these things, it would be a big problem.

Take the white-feathered chicken as an example. This kind of white-feathered chicken that can grow quickly was almost always said to be able to grow ten wings, ten legs, etc. in previous lives in China.

The reason for this is actually nothing more than two points!

The first is the type of chicken. After all, white-feathered chickens have an ultra-short growth period. For Chinese people who are used to raising native chickens for a long time, this is really hard to understand.

The second point is the so-called hormones. The so-called rumors of ten wings and ten feet are mostly due to hormone problems.

Especially at that time, there were reports in the news that after the white-feathered chickens were sent for inspection, it was indeed found that many substances exceeded the standards.

And to be honest, there are indeed some unscrupulous businessmen who illegally use some drugs that should not be used when raising white-feathered chickens.

So in the previous life, white-feathered chickens were actually very unpopular.

Although, in fact, almost all the chicken legs, wings, and chicken sold in supermarkets and some restaurants are this kind of thing.

But no matter what, in the minds of ordinary people, this thing is not a good thing.

And in Chinese cooking methods, white-feather chicken is indeed not as delicious as traditional native chicken.

For example, when stewing soup, the soup made from white-feathered chicken and native chicken are simply two different things!

Therefore, in fact, Chen Li in his previous life also disliked the white-feathered chicken.

Of course~ In fact, Chen Li in his previous life did not eat less white-feathered chicken. After all, there was a 24-hour foreign fast food next to his workplace at that time, and Chen Li would often choose to deal with it casually there.

When rumors about the white-feathered chicken with ten legs and ten wings spread all over the sky, Chen Li also scolded him.

But later on, as his experience increased, even if Chen Li didn't know the details, at least he wouldn't believe the rumor about ten legs and ten wings.

But even so~ Chen Li still didn't like white-feathered chicken at that time. After all, when it came to choosing chicken as an ingredient, Chen Li would definitely choose native chicken.

Even if you can't buy genuine local chickens, there is no problem in buying feed chickens.

Hmm~ Well, in fact, in previous lives, the local chickens that Chinese people could buy, especially those in cities, were basically feed chickens.

Real local chickens are generally only raised by ordinary people in small rural areas. People generally do not sell these chickens for takeout, and even if they are sold, the price is not the same as in the general market.

Let’s put it this way~ In his previous life, Chen Li worked in Chengdu. For a while, Chen Li drank a little too hard, so he felt uncomfortable, so Ms. Wang came to Chengdu to see him.

At that time, Ms. Wang bought two native chickens in her hometown. The two chickens together only weighed about seven kilograms. Then Ms. Wang spent 300 yuan!

And the most important thing is that this price is a true friendship price!

These two chickens were purchased by Ms. Wang from a farmer in Erlong Town. The reason why they were willing to sell them was because Ms. Wang had acted as a matchmaker for their family before.

Because at that time, in Chen Li’s hometown, the price of non-feed-fed native chickens that actually ate grains and grew insects started at 50 yuan per pound.

The starting price is because it’s only 50 yuan a pound and basically no one sells it.

Moreover, when buying local chickens in Chen Li’s hometown, they are sold by the piece, not by the pound.

To put it bluntly~ At that time, ordinary people had a little extra money in their pockets. Under normal circumstances, native chickens that did not need feed were often raised to be eaten by their own families. Who would have nothing to do to sell such good things to takeaways?

?

Farmers who sell local chickens from time to time almost always use feed to feed them.

After all, chickens fed with feed will definitely grow much faster than authentic native chickens. As for whether the nutritional value of native chickens is really higher than that of feed chickens, Chen Li doesn't know.

Anyway, he knew one thing. When the two native chickens that Ms. Wang brought him were stewing soup, the aroma really filled the room.

It is no exaggeration to say that the children next door were so hungry that they cried.

Just because of the strong chicken flavor when simmering the soup, Chen Li had to swallow his saliva at that time!

As for the local chicken of this quality, even the so-called local chicken that Chen Li bought at a high price in Rongcheng could not produce that kind of flavor when stewed.

That is to say, from that time on, Chen Li started to sneer at the so-called native chickens in the Rongcheng wet market, which were much more expensive than ordinary white-feathered chickens.

Those local chickens that sell for 20 to 30 yuan a pound under the name of local chicken are basically fakes without even thinking about them.

It’s amazing~ It’s probably a breed of native chicken that grew up free-range with feed!

Real native chickens~ and feed native chickens are totally different!

Some people may think this is a bit exaggerated, but that is the fact. At least in the Chinese people's dietary concepts, they really recognize this thing.

Otherwise, the yellow-feathered chickens from Ideal Farm would not be selling so well.

According to the data given by the system, the genetically modified yellow-feathered chicken is even better than the real native chicken in terms of nutrition and taste.

As for the genetically improved white-feathered chickens, although they are slightly inferior to real native chickens, they are still better than the free-range feed native chickens.

To put it bluntly, even the white-feathered chicken after system improvement is in line with Chinese people’s cooking concepts.

Logically speaking, the promotion of yellow-feathered chickens may be somewhat limited due to their growth cycle, but the ideal white chickens that can grow quickly should be quickly put on the market.

But the fact is that because the growth cycle of the ideal white chicken is too short, ordinary people simply do not accept this concept, so there are great restrictions on its promotion.

When other farmers hear that your stuff matures in forty days, they habitually think there is something wrong with your stuff.

It was also because of limited promotion that Chen Li understood why the white-feathered chickens in his previous life had been sold all over the country, but the white-feathered chickens were still not accepted by the people.

Even before the news broke that the so-called foreign fast food uses hormone chicken with ten legs and ten wings, most people in the country did not even know what a white-feathered chicken was.

But in fact, this thing was introduced into China as early as the early 1990s.

In other words, in the previous life, the white-feathered chicken experienced more than ten years of development in China and finally became well-known because of its bad reputation.

Even the most critical point is that even before Chen Li was reborn, that is, thirty years after white-feathered chickens entered the country, white-feathered chickens still had a bad reputation.

Even though white-feathered chickens had become an irreplaceable part of the domestic chicken market at that time, and Chen Li had even seen a news report that China was said to be eating five billion white-feathered chickens a year at that time, in fact, as long as ordinary people heard the word white-feathered chickens,

Three words will make you frown subconsciously.

Therefore, those who sell white-feathered chickens will never promote it like they do when selling native chickens, and may even subconsciously obscure the fact that chicken legs and wings are produced from white-feathered chickens.

Of course, in the previous life, these things actually had nothing to do with Chen Li.

After all, Chen Li at that time was also a member of the common people, and he was not quite able to accept the rapid growth of white-feathered chickens.

No matter how popular you are as an expert, it is Chen Li's basic right to not like and accept it. Even if Chen Li buys some white-feather chicken ingredients in supermarkets or e-commerce platforms from time to time, he just pretends not to be so if he doesn't know.

In fact, if the system had given Chen Li only ordinary white-feathered chickens, he wouldn't be so aggressive about promoting them now.

As for the Chinese people's freedom to eat chicken, it actually doesn't make much sense.

However, the white-feather chicken that has been systematically improved has become an ideal white chicken. Whether it is the taste or nutrition of the food, it is completely different from the ordinary white-feather chicken.

To put it bluntly, although the ideal white chicken is improved from the white-feathered chicken, the two are actually completely different things.

The white-feather chicken is an exotic breed, and the ideal white chicken is because it is improved by the system, and what the system produces is his own in Chen Li's perception.

There is absolutely nothing wrong with this idea!

However, even though it is an ideal white chicken, it still encounters problems in its promotion. Even though the quality of the ideal white chicken is excellent, its ultra-short growth period is really difficult for farmers and customers to accept.

After all, this kind of variety that can mature in thirty or forty days is really beyond the understanding of these ordinary people.

Although some people try to accept the ideal white chicken, such people can really not play a big role in promoting the ideal white chicken.

Of course, the main reason is that the time when Ideal White Chicken appeared was too short, and the previous publicity did not keep up.

But in September 2000, after Chen Li injected a large amount of capital into the Ideal Agricultural Products Company, the breed of Ideal White Chicken suddenly appeared in front of the Chinese people.

To be precise, it’s the ideal white chicken. It appeared on CCTV’s financial channel.

In fact, before this, Ren Xiaobo gave Chen Li some advice. If he wanted to promote Ideal White Chicken, then using advertising to promote it would naturally be a very suitable choice.

However, this proposal encountered great restrictions in the early stage. Firstly, Chen Li did not have any extra money for advertising at that time. Secondly, Chen Li was worried that it would be difficult for others to accept the short-term growth breed of ideal white chickens.

If you spend a lot of money on advertising and promotion rashly, you may end up with a lot of trouble.

This situation is actually quite normal. After all, if advertising is really that effective, then companies all over the country would probably run to advertise.

Advertising is just a way of promotion, which can let more people know and understand your products.

But as for whether it will be effective, it’s hard to say.

At that time, it was actually difficult for Chen Li to accept the so-called "failure". After all, at that time, Chen Li always felt that he should be the protagonist of the world because of his rebirth and the dual BUFFs of the system.

So. Well, actually, Chen Li didn’t have much money on hand at that time.

Advertising costs little money and has no effect at all. But if Chen Li wanted to be effective at that time, he couldn't afford so much advertising money.

But things are different now. Chen Li now has a large amount of money in his hands. If the money is not spent, it is estimated that many people will have some thoughts about him.

What kind of polite words are these? If Chen Lizhen had put a large amount of money in the bank, someone would probably come looking for him every three days.

Don't try to guess how these people knew that there was a large amount of money in Chen Li's bank account. Anyway, some people just have channels that others don't know about.

In addition, money is really meaningless if it is just lying in an account.

Uh~ Speaking of which, in his previous life, Chen Li always felt that this sentence was actually used to show off.

But now he deeply realizes the true meaning of this sentence!

If money is simply sitting in an account, it will not only be meaningless. It may even cause trouble for yourself.

So now Chen Li has begun to spend money lavishly, but he was used to being prudent in the past. He still needs to learn more about spending money.

After securing a large amount of funds, Ren Xiaobo put some previously shelved plans back on the table.

For example, using advertising effects to promote the ideal white chicken!

But simply advertising Ideal White Chicken is meaningless, because agricultural product companies are not actually targeting the end consumers, but farmers!

Therefore, Ren Xiaobo's first thought was not to advertise on major TV stations and newspapers and periodicals, but to ask experts from the Academy of Agricultural Sciences with whom he had contacted before, and through them he contacted the Ministry of Agriculture.

This time~ Ren Xiaobo not only plans to promote the Ideal White Chicken, but he also wants to kill the breeding pedigree of the Ideal White Chicken.

This involves an issue, which is the issue of "freedom to eat chicken" that has been mentioned many times by Chen Li before.

In previous lives, although consumers paid little attention to this issue, in fact, for a long time, domestic broiler chicken cultivation has been restricted by foreign companies.

At that time, almost all of the domestic broiler chicken varieties and their ancestral chickens were imported from abroad at high prices. If one day someone blocks this source for you, the Chinese people may be trapped in the dilemma of not being able to eat chicken freely.

Therefore, China has actually been developing white-feathered chickens, hoping to truly realize the so-called freedom of eating chickens.

And Huaxia has indeed done it. Before Chen Li was reborn, it was said that a domestic company had developed its own breed of white-feathered chickens.

But at that time, it had been almost thirty years since white-feathered chickens entered the country.

And now ~ in 2000, Ideal Agricultural Products Company announced that it had overcome the problem of breeding white-feathered chickens and successfully cultivated Ideal White Chickens.

And such news naturally needs to be made public!

So~ after going through the checks at all levels by the Ministry of Agriculture and the Academy of Agricultural Sciences, and after determining the success of the ideal white chicken breeder,

Ideal White Chicken has officially appeared on CCTV’s financial channel!

(End of chapter)