Rebirth: I Want to Surf

This is a very large plan, divided into three major parts:

As the Korean wave recedes from the mainland, mainland idols will emerge one after another. The traffic era has begun, and 99 Entertainment must be prepared to welcome it;

Create TikTok and enter the overseas short video track;

Finally, there is the entertainment war in South Korea.

Let’s talk about the mainland first.

There is a movie "Tomb Robber" released this year, directed by Li Rengang, a Hong Kong native, whose works include "The Dragon Disarms", "The Golden Guard", "The Lion" and so on.

He has a very strange habit of putting flying saucer hats on actors' heads.

Regardless of whether it is Andy Lau, Donnie Yen, or Jackie Chan, regardless of whether it is the Three Kingdoms, Ming Dynasty, or Western Han Dynasty, the protagonist will always have an inexplicable flying saucer-shaped hat on his head.

And this "Tomb Raiders" starring Jing Boran, Lu Han, and Ma Sichun was a super bad movie, and it grossed 1 billion at the box office. The issuer conducted a series of big data analysis to accurately target the target group.

What kind of group is it?

Original novel fans, idol fans, fujoshi, plus some non-picky viewers who like tomb robbing themes.

The 1 billion box office result shocked everyone, including the investors, and soon after, the investors discovered, oh my, this market is so profitable! ! !

Starting from "Tomb Robbery Notes", a set of fixed patterns was formed:

Basics: big IP + traffic star

Core elements: Overbearing President, Mary Sue, Jack Sue, Love Brain, Selling Fu, Speculating CP, etc.

Fan behavior: dissatisfaction, disinformation, competition for position, hot search results, rankings, data compilation, etc.

The owners, original creators, creators, fans, and platforms are all living a good life, quickly dragging domestic dramas into the abyss. You said you never read it. Sorry, the audience is not you, because you can't make any contribution to the data.

The traffic era in the Mainland is bound to begin.

Due to the general environment, Yao Yuan can block traffic, but he cannot block money laundering. Money laundering is a necessity! He can block bad movies, but he can't block the financial games behind them. This is also a necessity!

So what he can do is to become the largest traffic platform and then film some movies that are not so bad.

Let’s talk about TikTok.

He wants Hugelive to create TikTok long videos and short videos, let’s not mention it for now.

Finally, there is South Korea.

Now that the Korean restrictions are in place, South Korea will lose its largest overseas market and will inevitably turn to online platforms, which is a good opportunity to cause trouble. When "Train to Busan" was on the air, Netflix announced its entry into South Korea, and South Korea would be a battlefield for both companies.

Yao Yuan and Yu Jiajia studied for a long time and formulated a series of plans.

But for now, he still has to deal with the restrictions on South Korea.

…………

Just when he wanted to get off work early that afternoon, a call came in.

Then not long after, someone came to visit me, from the Ministry of Truth.

Just as there is no written document on the Korean restriction order, he also stated verbally when facing Yao Yuan: "Regarding the THAAD incident, we must first pay close attention to official developments and spread official news as soon as possible.

Secondly, we must pay attention to the direction of public opinion among netizens, and generally present an online atmosphere of public indignation and protest against THAAD.

Finally, be aware of foreign forces taking advantage of troubled waters and beware of taking advantage of others. "

"Can we say that the Korean order is restricted?" Yao Yuan asked.

"We can discuss it, just remember that it is a spontaneous act among the people."

"How long will that last?"

"It's hard for us to say, let's see the specific progress!"

The other party paused and reminded: "The situation has been tense recently, so I suggest you not to go to South Korea."

"I know!"

After the other party finished speaking, he left.

Different from the past, this time it was a door-to-door notification, which shows that the nature is quite serious. Yao Yuan controls the largest public opinion platform in the country, and his role cannot be underestimated.

Again, he has a red heart, otherwise he alone can contract the funding of the Japanese Ministry of Foreign Affairs for 10 years, which is enough to generate electricity in Taiwan for 20 years...

Yao Yuan was originally going to fish after get off work, but ended up working overtime instead.

First, he asked Xu Meng to ask the bureau to produce a program about THAAD, and then adjust the trend of the platforms such as WeChat, Weibo, Maili, and MiDou to make the whole people unanimously oppose South Korea.

The issue of the Korean restriction order first broke out in China.

Some media discovered that Korean stars have not received approval for their performances in the mainland after September.

Then a big V on Weibo posted a screenshot of the TV station’s internal message: “No advertisements endorsed by Korean stars shall be broadcast…”

After the news reached South Korea, the Korean media got mad and started hyping it wildly because they were afraid that they would turn from the Korean wave into a cold wave.

The first is YG Entertainment, which owns the male idol group BIGBANG. Du Haitao kneels down for G-Dragon, who belongs to this group.

There is also SM Entertainment, president Lee Soo Man, and the resident NPC in Korean entertainment is Girls’ Generation.

BIGBANG and Girls' Generation are the most popular boy and girl groups in the country. When the Korean ban was imposed, domestic fans were inexplicably sad.

The stock prices of these two representative companies fell across the board, reaching the lowest point in a year. In addition, JYP and FNC Entertainment also fell by about 5%.

The Korean star also revealed: "It has become difficult to get a visa, and there is no clear reason for refusal."

The Korean entertainment industry is wailing:

"The domestic performance market was completely wiped out a few years ago and has been unable to achieve economic results. The huge Chinese market has provided us with vitality. Performance fees are about 5-10 times the average."

"This THAAD incident may have a similar impact on the Korean Wave as the Dokdo Incident in Japan. The Korean Wave, which had accumulated for 10 years at that time, suffered a huge blow and collapsed instantly. After several years of hard work, we were able to expand into the Chinese market Success."

"If we lose the Chinese market, the impact will be 3-5 times that of the Japanese market. And the key is that we have no alternative market and cannot find new breakthroughs!"

They are all worried about losing their largest overseas market and not adding new markets.

As for China, relevant parties must respect the policy, but in fact there are also complaints.

Because Hallyu is popular and can bring enough economic benefits, if it is completely banned, they think it will be a loss for both parties, so they hope it will only be temporary.

But it's obviously impossible.

With the official deployment of THAAD next year, the Korean restriction order has turned into a Korean ban order, which has completely stopped the development of the Korean Wave, and only a few side projects can still make it.

For example, Qi Wei's husband, Lee Seung-hyun, is a Chinese son-in-law and a Korean-American.

Yu Xiaoguang's wife Qiu Cixuan, a Chinese daughter-in-law, is also open-minded.

In this messy environment, 99 Entertainment started its own actions. The first thing it did was: poach people!

…………

Shanghai.

It was an ordinary noon. An ordinary girl came to the Shaxian Hotel. She looked about seventeen or eighteen years old. She was dressed in a cheap Taobao outfit. She didn’t know much about makeup. She had excellent facial features and black hair. long.

She ordered a portion of wontons, sat in the innermost seat, and ate them angrily. While eating, she brushed the wontons and had silly laughs from time to time.

Her name is Yang Chaoyue.

(No more...

There will be another five chapters tomorrow)